在生产者和普遍就业的社会中，贫穷是一回事。在消费者社会中，穷人是另一回事。在后者社会中，生活项目围绕消费者的选择而建立，而不是围绕工作、专业技能而建立。“贫穷”曾经与失业联系在一起，如今，它主要指向有缺陷消费者的困境。这种差异改变了贫穷的体验方式，对于拯救苦难产生重大影响。著名社会学家和思想家鲍曼的这部作品，对于消费者社会及其影响进行了反思和论述。在本书中，鲍曼书追溯现代历史上发生的这种变化，对其社会后果进行盘点，并考虑了与贫困作斗争和减轻困苦的各种方式的有效性。

社会学、政治学和社会政策学的研究者会发现，这是关于含义不断变化的一个持久社会问题的一本无价之书。

著名国际投资人吉姆•罗杰斯了解中国、研究中国、投资中国三十多年，本书是他次以整本书的形式全面介绍他为何看好中国、选择中国以及他对中国经济未来的预测和分析。全书分为十一个章节，主要介绍了罗杰斯个人的成长和投资经历、与中国近四十年来的“亲密接触”，重点对中国整体投资前景，中国股市、农业、制造业、文化创意产业、互联网 等领域投资进行了分析，对中国经济新增长和构建人类命运共同体给出了积极的看法。

自20世纪90年代以来，现代经济学正在悄悄地发生着一场革命，这就是因果推断革命。借助于统计学中对因果关系研究的前沿成果，经济学家开始越来越多地使用因果推断的基本框架，在经济学经验研究领域掀起了一场研究高潮。这种研究范式的改变，必将对人们的思考方式形成空前的冲击。

本书是作者在哈佛大学访学期间潜心学习和阅读因果推断经济学文献的一个成果。它形象地借用了经济学大侦探这个说法，精心挑选了10个主题，以探案故事的形式生动地讲述了因果推断在经济学上神乎其技的运用。这10个主题，内容涉及劳动经济学、法律经济学、政治经济学、犯罪经济学、环境经济学、发展经济学、制度经济学、经济史、货币经济学以及宏观经济学等多个研究领域，综合而全面地介绍了经济学家的前沿成果。尤其是作者还采用《西游记》的故事来讲述因果推断的五种武器，深入浅出地对这个方兴未艾的经济学领域进行了介绍。

储蓄本身并不造成经济危机。没有恰当的财富保有的形式，或争相改变财富保有形式，才是造成经济危机和金融危机的根源所在。本书从贮藏性货币及闲置入手，是研究现实的非均衡条件下的经济学理论。因此，不可回避地涉及了价值与价格，公平与效率，储蓄与投资等市场经济中经常被人们所误解的问题。得出“储蓄”不仅包括投资也包括闲置；价格并不是的表达方式；货币非中性，等推论。并详细论述了作为人类重要的财富保有形式的货币，在经济中穿针引线的作用，以及由此形成的市场经济中的分配逻辑：各生产要素依其产出率参与生产，却依其稀缺性对产出品进行分配。

这本书详细介绍了改变我们未来世界的5大核心力量——海量连接、生物融合、人类扩张、深度自动化，以及智能爆炸，阐述了这些核心力量给当前以及未来世界带来哪些重要的影响。

在书中，硅谷知名风险投资人、“创始人空间”的CEO史蒂文·霍夫曼带领我们开启了一段神奇的旅程，介绍了一个又一个科学新概念与技术新前沿，从脑机接口到混合现实，从生物黑客到人体冷冻技术，从机械手臂到基因编辑，从量子计算到太空电梯，向我们展示了当今世界上有哪些重要的前沿问题亟待解答。我们要如何适应一个充斥着数十亿个智能设备的世界？让我们的大脑相互连接，并直接交换思想、记忆和情感，是一种什么感觉？我们是否应该修改生命的遗传密码，以生产新作物、治疗癌症、培养基因编辑婴儿？当人工智能达到或超越人类的智能水平时，会发生什么？与我们的机器融合，成为赛博格，意味着什么？

我们在未来几年里做出的决定，将决定全人类的命运。正因为如此，我们必须了解我们的想象力和创造力将把我们带向何方。

本书以平实通俗的语言讲述了贫困的根源，回答了为什么要扶贫以及如何扶贫的基本问题。这是作者在参与脱贫攻坚战的整个过程中针对精准扶贫、产业扶贫等脱贫攻坚中的一系列政策和实践过程的思考。本书将作者的扶贫实践与作者关于贫困的理论研究、以及中国脱贫的战略政策有机结合在一起，以叙述的方式讲述了一个个涉及贫困和扶贫的故事。书中引用了大量国内、国际案例，以及减贫的理论观点，以叙事的形式阐述了脱贫攻坚的重要性以及中国取得脱贫攻坚胜利的政治优势和制度优势。书中还讲述了一个深度性贫困村庄的脱贫故事的片段，从这个小村庄的脱贫展示了中国取得消除农村贫困的伟大战役的微观过程。

2007年至2009年，美国经历了百年一遇的金融危机。在危机之前的几年，美国家庭的债务总额翻了一番。这是巧合吗？作者认为，家庭债务大幅上升和随之而来的家庭支出大幅下降是造成大衰退、大萧条以及很多经济问题的主要原因。

本书认为当根本问题是债务过多时，增加信贷流动会产生灾难性的反作用。过度的家庭债务会导致丧失抵押品赎回权，并导致个人消费减少而储蓄增加，其次是产量下降和大量失业。我们如何结束这种循环？只有金融体系摆脱对僵化的债务合约的依赖，我们才能摆脱痛苦的泡沫和萧条。

本书以大量金融危机和住房债务的数据为基础，为当今经济面临的一些重要问题提供了令人信服的答案。本书对分析、判断中国房价到底有没有泡沫，如何防止房地产贷款积累冲击金融体系和实体经济，避免重蹈美国覆辙，具有重要的借鉴意义。

2012年，字节跳动只是在北京一套公寓里工作的极客。创业7年，跻身中国互联网协会、工业和信息化部网络安全产业发展中心（工业和信息化部信息中心）发布的2019年中国互联网企业100强。2019年、2020年连续两年位居胡润研究院发布的胡润全球独角兽排行榜第2位。截止到2021年4月，字节跳动估值超过1800亿美元，长城战略咨询2020年中国独角兽企业榜单前列。

短短几年，中国大众文化娱乐消费方式被大幅改变，“信息开始阅读我们”，刷短视频成了日常，上网课也成了潮流……字节跳动几乎助推了所有变化，“注意力”甚至被大数据算法直接嵌入商业链。它的成功本质上是科技的胜利，这一切是如何发生的？

目前字节跳动的产品和服务已覆盖150个国家和地区。不管被视为中国崛起的象征还是安全威胁，它都大大提升了中国互联网企业的国际话语权，让世界感受到了互联网界的中国势力，这又是如何做到的？

作者马修从海量采访和互联网企业研究中，解读这家公司的创业团队、增长秘密和其他鲜为人知的轶事。用新闻报道的手法为读者呈现了一个极富传奇色彩的互联网独角兽企业。全书以大量鲜为人知的幕后故事和细节，为你解读为什么这一次出圈的是中国公司！

上游思维是一种防患于未然的思维。与之相对的是下游，在下游解决问题，我们只能被动反应，治标不治本。

作者丹•希思提出，大部分人都处于下游区域，疲于应对一个又一个问题却无力摆脱。我们太过专注于眼下，却忘了逆流而上，去上游寻找问题的干预点。书中列举了上游行动的成功和失败案例，揭示了三大思维陷阱和七大成功策略。

三大思维陷阱：无视问题、缺乏责任心和隧道视野；

七大成功策略：团结合适的人、改变系统、找到抓手、设置问题预警、谨防假成功、避免二次伤害、找到买单的人。

当我们谈论不平等时，有两个问题无法回避：一是什么阻碍了穷人摆脱贫困，二是什么助力了富人维持富有。在阶层固化日益让人焦虑的今天，对后一个问题的探讨更为重要。为什么在我们的社会中，获得高薪职位的往往是来自富裕家庭的学生？是什么让他们顺利通过选拔？

为了回答这些问题，劳伦·A.里韦拉深入美国起薪的行业——投行、咨询和律所，访谈上百位招聘官和求职者，详细考察了宣讲会、内部推荐、简历投递、面试和评议等招聘环节，通过丰富的案例，揭示出看似能力取向的选拔标准如何帮助精英阶层完成了优势地位的代际传递。除对选拔机制的分析外，书中披露的大量招聘内部知识，亦可作为普通人突破阶层天花板的行动指南。

2021年亚洲图书奖得主张笑宇最新作品，“文明三部曲”的第二部。（文明三部曲：《技术与文明》、《商贸与文明》、《产业与文明》）

商人与商贸活动，是形塑现代社会的重要力量之一。然而，既往的关于现代社会如何诞生的叙述，基本是以“政治发展史就是民主进步史”为解释框架的。

本书则突破既往叙事体系，创造了“零增长秩序”和“正增长秩序”这一对范畴，用以描述农耕文明和商贸文明，并且以这一对范畴透视世界几千年的文明史，指出王图霸业、千古英雄都不过是暴力游戏的反复，人类步入现代社会，端赖商贸带来“正增长秩序”。

本书认为，是商贸活动创造和蕴含的“正增长秩序”，改变了我们的生活，改变了历史的走向，也改变了人类的命运。为此，本书纵贯3000年，以商贸集团与暴力集团的互相斗争、制约与利用为主线，重述了从腓尼基人出现到迦太基崛起，从罗马的崩溃到威尼斯的繁荣，从汉萨同盟到粟特商人，从热那亚商人远赴伊比利亚半岛，到荷兰商人对抗西班牙帝国，再到威廉三世渡海使得荷兰商贸秩序与英国国家力量结盟，这一波澜壮阔的捍卫正增长秩序的大历史，从而勾勒出现代文明中基础原则的奠基过程。

这是普利策奖得主、《阿尔比恩的种子》作者大卫•哈克特•费舍尔的集大成之作。

“是价格将一切变得确实可靠；在此之前，浮现在人们脑海中的历史含糊不清。”

价格记录比任何其他可量化的数据都要丰富，并且跨越了历史的整个范围，从中世纪的谷物价格表到过剩的现代统计数据……它们与我们的日常生活息息相关，我们却很少会用历史学的眼光去审视它们。

费舍尔研究了这些丰富的数据，将广泛的研究和细致的学术研究与引人入胜的写作结合起来，以令人惊叹的价格的历史为轴，创造了一个涵盖所有西方文化的故事，赋予了世界史以全新的面目：四次价格革命浪潮，每一次都始于一个均衡时期，盛世中世纪、文艺复兴、启蒙运动，后是维多利亚时代。每一场革命的特点都是持续的通货膨胀，不断扩大的贫富差距，日益增加的不稳定，后在这一浪潮的高潮出现一场危机，其特点是人口紧缩、社会和政治动荡以及经济崩溃。

费舍尔还精彩地阐述了这些漫长的经济浪潮是如何与社会和政治事件紧密交织在一起，影响着人们的思维方式。他认为，我们现在正处于世纪之交以来形成的价格革命的后阶段。这场革命自世纪之交以来就一直在酝酿。不稳定的价格暴涨和下跌，近年来美国遭受的预期降低，以及全球其他地区的饥荒和战争，都是典型的价格革命高潮。他没有试图预测将会发生什么，他认为，“对未来的不确定性是我们目前状况的一个不可避免的事实”。

这是一部讲述人类从石器时代走向数字时代的全球文明史。数千年前，当人类还只是分散在荒野中的狩猎者、采集者时，我们已经开始创造自己的故事——生存带来了聚落与组织，对目的和意义的追寻带来了语言和文化，文化之间的碰撞带来了进步与毁灭……散布在大陆之上的人类文明，如同一个个彼此独立的星群，依靠各自的文化凝聚在一起，闪耀着独有的光芒，同时又彼此影响，共同构成全人类的文化宇宙。作者充满洞见性地将独立的历史事件串联起来，阐明了人类创造和交流的独特能力及其对世界的影响。从这个角度看，历史就是文化宇宙中发生的事件，星群则是历史舞台上的主角，属于不同星群的人类共同演绎着一出宏大戏剧。

本书探索了历史长河中，不同事件之间产生的涟漪效应，读者将了解，地理特点是如何塑造古代文明的？本书追求一个全球视野下的叙述模式，在其中，“每一个我”都是塑造当今世界的重要因素。

本书为丸尾常喜面向大众读者撰写的鲁迅全传，以具体生活场景揭示文学作品的诞生秘密。作者语言风格明白晓畅，描绘出鲁迅面对原生家庭的束缚、留学生活的寂寞、职业生涯的苦闷、朋友的离世、兄弟的反目、包办婚姻与真切爱情的纠结时，所拥有活生生的软弱和痛苦，以及克服这些痛苦后展现出的伟大、坚毅。

全书分为9章，时间跨度从鲁迅出生一直到去世，以鲁迅生活过的城市（绍兴—南京—日本—杭州、绍兴—北京—厦门、广州—上海）为线索。作者通过叙述鲁迅生活场景的变迁以及随着变迁遭遇的时代事件，讨论这些时代事件如何改变了鲁迅的内心、催生了名作（如《狂人日记》《阿Q正传》《野草》《两地书》）。

作者丸尾常喜是日本战后第二代鲁迅研究者，也被誉为日本战后鲁迅研究的集大成者，开辟出了与竹内好完全不同的、崭新的研究。他对鲁迅的研究，被誉为继“竹内鲁迅”（竹内好）、“丸山鲁迅”（丸山升）之后的“丸尾鲁迅”。

这是一部写给全人类的警醒之作，来自备受尊崇的大卫·爱登堡爵士一生的独特见证和思考。

94岁的大卫•爱登堡一生都在做一件事情：走遍全球，探索自然世界。在非同寻常的人生历程中，他阅尽了自然界最为丰富壮丽的奇观，也目睹了全球生态环境遭遇的戏剧性变化。

曾经繁茂的热带雨林和浮游植物群落封锁住了大量碳，帮助维持大气平衡，而今雨林梢枯、水体酸化；北极冻土和浮冰以逐年可见的速度消融，剥夺了海象ZUI后的栖息地，也打开了释放甲烷和二氧化碳的阀门；山地大猩猩濒危，活了一个多世纪的海龟在海洋塑料垃圾中挣扎求生……荒野退化，生物多样性骤减，大气层碳含量攀升，一桩桩局部性灭绝事件动摇着地球的生命支持系统。人类自20世纪50年代以来的“大加速”使这个世界滑向失控和衰退。

现在，大卫•爱登堡站在切尔诺贝利的废墟上，向全世界发出警告。人类对地球的行为正在复制导致二叠纪大规模生物灭绝的风险条件。如果环境照此恶化下去，在未来100年内，地球将再次经历生物大灭绝，而此次矛头直指人类。

应当如何自救？希望并非渺茫。大卫•爱登堡怀抱对生命世界的敬畏和热爱，呼吁人类捐弃分歧，联起手来应对共同的命运。他提出重新野化世界、保持万物可持续性的观点，并针对国家和个人给出切实可行的建议和措施，包括采用甜甜圈模型，转向绿色增长，变革饮食结构，让出更多空间等。未来已来，时不我待，保护生态环境迫在眉睫，这是这位已过鲐背之年的老人给予我们的深切叮嘱。

混沌理论是这个时代重要的科学知识之一，它掀起了人类思想的新浪潮。从洛伦茨发现蝴蝶效应开始，混沌理论阐释了生命的节律、社会的演变、自然的形状和宇宙的常数，那些貌似不相干的无规则现象被赋予了新的意义，人类看待自身与万物的视角也被拓宽。科普作家格雷克凭借极高的科学素养，深入浅出地解释了混沌理论的奥秘。科学家们的敏锐、执着和创造力，以及他们追寻真理过程中的沮丧和欢欣，透过作者鲜活的文笔一一呈现。本书是格雷克的成名之作，也是混沌理论领域的科普名作，至今已翻译为25种语言。本书适合对混沌理论和科学故事感兴趣的大众读者阅读。

马特·里德利的经典基因三部曲之一。

马特·里德利 （Matt Ridley）早年就读于伊顿公学与牛津大学莫德林学院，主修动物学，并因对雉鸡的繁育系统研究而获得博士学位。在这本书里，他独辟蹊径，从23对染色体开始，介绍基因在人之所以为人的演化过程中所扮演的角色。在他看来，我们是基因制造的有智能行为的机器，演化是基因间的竞争。从基因层面理解生命，会带给你很奇妙的体验。用第三视角审视人类这一物种，审视生命的演化，答案往往最接近本质。

马特·里德利的经典基因三部曲之一。

我们之所以为人的特性：性格、智商、品质、爱好、取向，这一切到底是与生俱来的，还是后天习得的？这是生物学家与心理学家之间相互争论好几个世纪的主题。而现代的生物学、遗传学与社会学的发现大大拓展了这个领域的疆界。而本书则梳理了人们对于先天与后天争论的历史脉络，并给出了学术界共识的答案。是一本妙趣横生而通俗易懂的科普著作。

马特·里德利的经典基因三部曲之一。

基因是自私的，作为生物的我们，都是承载基因的载体，是那只飘荡在海上的忒修斯之船，我们生命中的各种精彩纷呈，从基因的角度来看，都只是实现其复制的手段。这是事实。但人性又是伟大的，我们用利他主义、群体奉献精神，甚至个体的牺牲，来延续我们的种群，并创造出强大的文明。这也是事实。自私的基因如何塑造出利他的个体与群体？

本书讨论了人类如何打破动物性到社会性的藩篱，从简单群体演化为复杂社会。当原始的动物性中生长出了分工、报复、义务、贸易、宗教、财产等概念时，美德就诞生了。社会性的本质就是动物性演化的延续。正如作者马特·里特利所说：“社会之所以能够运作，并不是人类有意使然，而是因为它是进化过程中出现的人类秉性。确切地说，它就是人性的一部分。”

As an economist and former banker, Mark Carney has spent his life in various financial roles, in both the public and private sector. VALUE(S) is a meditation on his experiences that examines the short-comings and challenges of the market in the past decade which he argues has led to rampant, public distrust and the need for radical change.

Focusing on four major crises-the Global Financial Crisis, the Global Health Crisis, Climate Change and the 4th Industrial Revolution-- Carney proposes responses to each. His solutions are tangible action plans for leaders, companies and countries to transform the value of the market back into the value of humanity.

For decades, a secret army of tax attorneys, accountants, and wealth managers has been developing into the shadowy Wealth Defense Industry. These "agents of inequality" are paid millions to hide trillions for the richest 0.01 percent. 

In this book, inequality expert Chuck Collins, who himself inherited a fortune, interviews the leading players and gives a unique insider account of how this industry is doing everything it can to create and entrench hereditary dynasties of wealth and power. He exposes the inner workings of these "agents of inequality", showing how they deploy anonymous shell companies, family offices, offshore accounts, opaque trusts, and sham transactions to ensure the world's richest pay next to no tax. He ends by outlining a robust set of policies that democratic nations can implement to shut down the Wealth Defence Industry for good. 

Infuse your organization with a distinct personality and culture that draws customers in a way that simply competing on price cannot.

Joe Coulombe founded what would become Trader Joe’s in the late 1960s and helped shape it into the beloved, quirky food chain it is today. Realizing early on that he could not compete and win by playing the same game his bigger competitors were playing, he decided to build a store for educated people of somewhat modest means. He brought in unusual products from around the world and promoted them in the Fearless Flyer, providing customers with background on how they were sourced and their nutritional value. He also gave the stores a tiki theme to reinforce the exotic trader ship concept with employees wearing Hawaiian shirts.  

Retired four-star general Stan McChrystal has lived a life associated with the deadly risks of combat. From his first day at West Point, to his years in Afghanistan, to his efforts helping business leaders navigate a global pandemic, McChrystal has seen how individuals and organizations fail to mitigate risk. Why? Because they focus on the probability of something happening instead of the interface by which it can be managed.

In this new book, General McChrystal offers a battle-tested system for detecting and responding to risk. Instead of defining risk as a force to predict, McChrystal and coauthor Anna Butrico show that there are in fact 10 dimensions of control we can adjust at any given time. By closely monitoring these controls, we can maintain a healthy Risk Immune System that allows us to effectively anticipate, identify, analyze, and act upon the ever-present possibility that things will not go as planned.

Drawing on examples ranging from military history to the business world, and offering practical exercises to improve preparedness, McChrystal illustrates how these 10 factors are always in effect, and how by considering them, individuals and organizations can exert mastery over every conceivable sort of risk that they might face.

Do you wish you could stop the mayhem of work and life and just take a minute? Do you sense you could contribute more if there were a little more room in the day? Does busyness deprive you and your burnt-out team of the oxygen your talents need to catch fire?

Many have felt that way, yet taking a pause has seemed impossible - until now.

In A Minute to Think, Juliet Funt, a globally recognized warrior in the battle against busyness, provides a powerful guide that will give you the permission, framework, and specific direction.

With Juliet’s memorable stories, easy-to-use tools, and razor-sharp instruction, she carves for us an escape route from the overwhelming amount of low-value tasks and the daily avalanche of emails, meetings, decks, and reports. Using research, client stories, and a relatable voice, Juliet shows all of us how to reclaim time for thinking and make room for what truly matters. Whether you are an individual trying to build a more sane and humane flow of daily work, a team that wants new levels of efficiency and effectiveness, or an entire organization changing your culture toward thoughtfulness, this book will lead you there.

If you’re searching for ways to ensure your customers walk away from your company with a smile on their face and a plan to return, you found it. And any business organization can adapt the tools and techniques in this book.

Colin Cowie, one of the world’s most sought-after event planners, shares the hard-won and hard-nosed advice he has learned through entertaining and engaging stories and examples. He gives readers the indisputable blueprint for creating a customer-service culture that anyone can tailor to their own needs, whether you’re a shopkeeper, corporate marketing director, or budding event planner.

How to succeed in an era of ecosystem-based disruption: strategies and tools for offense, defense, timing, and leadership in a changing competitive landscape.

The basis of competition is changing. Are you prepared? Rivalry is shifting from well-defined industries to broader ecosystems: automobiles to mobility platforms; banking to fintech; television broadcasting to video streaming. Your competitors are coming from new directions and pursuing different goals from those of your familiar rivals. In this world, succeeding with the old rules can mean losing the new game. Winning the Right Game introduces the concepts, tools, and frameworks necessary to confront the threat of ecosystem disruption and to develop the strategies that will let your organization play ecosystem offense.

Why are some of the world’s most successful companies able to stay ahead of disruption, adopting and implementing innovative strategies, while others struggle? It’s not because they hire a new CEO or expensive consultants but rather because these pioneering companies have adopted a new way of strategizing. Instead of keeping strategic deliberations within the C-Suite, they open up strategic initiatives to a diverse group of stakeholders—front-line employees, experts, suppliers, customers, entrepreneurs, and even competitors. Open Strategy presents a new philosophy, key tools, step-by-step advice, and fascinating case studies—from companies that range from Barclays to Adidas—to guide business leaders in this groundbreaking approach to strategy.

This timely book is a sequel to John Grant’s Green Marketing Manifesto (2007) the award-winning and bestselling definitive guide to green marketing (and not greenwashing).

Fast forward to mid-2020. Climate Change is back at the top of the public and political agenda. Even after covid-19, hundreds of big-name CEOs are committing to a greenrecovery. And surveys show widespread global public support for this and recent shifts in sustainable behaviours and attitudes in markets ranging from organic food to flying. Sustainable brands are significantly outperforming conventional ones. As are sustainability related stock prices. Companies like Unilever continue to set ambitious targets related not just to climate, but biodiversity and deforestation, plastics, social justice, regenerative farming. Sustainability related trends such as plant-based foods and electric vehicles are showing steep growth and creating tomorrow's superbrands (Impossible, TESLA...).

This book is packed with up to date learnings, case examples and trends, covering everything from eco labelling, transparency and the circular economy; to rebound effects, sustainable finance, blockchain and regenerative farming. A core message being that to drive sustainability, marketers firstly do really need to properly understand sustainability, its many applications and implications. Secondly to be effective, marketers need to understand what it means to their consumers and other significant audiences. Hence the book takes a long hard look at what was driving all the protests, boycotts and petitions in 2019 and what ideas, causes and platforms caught the public imagination.

Great ideas don’t just happen. Innovation springs from creative thinking—a method of the human mind that we can study and learn. In The Art of Ideas, William Duggan and Amy Murphy bring together business concepts with stories of creativity in art, politics, and history to provide a visual and accessible guide to the art and science of new and useful ideas.

In chapters accompanied by charming and inviting illustrations, Duggan and Murphy detail how to spark your own ideas and what to do while waiting for inspiration to strike. They show that regardless of the field, innovations happen in the same way: examples from history, presence of mind, creative combination, and resolution to action. The Art of Ideas features case studies and exercises that explain how to break down problems, search for precedents, and creatively combine past models to form new ideas. It showcases how Picasso developed his painting style, how Gandhi became the man we know today, and how Netflix came to disrupt the movie-rental business. Lavishly illustrated in an appealing artistic style, The Art of Ideas helps readers unlock the secret to creativity in business and in life.

Whether we realize it or not, all of us participate in the social contract every day through mutual obligations among our family, community, place of work, and fellow citizens. Caring for others, paying taxes, and benefiting from public services define the social contract that supports and binds us together as a society. Today, however, our social contract has been broken by changing gender roles, technology, new models of work, aging, and the perils of climate change.

Minouche Shafik takes us through stages of life we all experience―raising children, getting educated, falling ill, working, growing old―and shows how a reordering of our societies is possible. Drawing on evidence and examples from around the world, she shows how every country can provide citizens with the basics to have a decent life and be able to contribute to society. But we owe each other more than this. A more generous and inclusive society would also share more risks collectively and ask everyone to contribute for as long as they can so that everyone can fulfill their potential. What We Owe Each Other identifies the key elements of a better social contract that recognizes our interdependencies, supports and invests more in each other, and expects more of individuals in return.

这是“基本收入理论之父”帕里斯和范德波特写给大众的基本收入读物。随着传统福利国家在重压之下举步维艰，“全民基本收入”已然成为一项当今世界争论多的社会政策提议。这本书不仅讲明了“基本收入”是什么，更有对历史上存在过的救济和福利政策源流的介绍，让读者脑中产生基本收入概念形成的思维导图；也有对各方担忧的全面回应，兼顾政治、经济、伦理、哲学多领域，是一场不可多得的跨学科全范围大讨论。

日本经济曾因其活力和增长而备受世界羡慕，但在20世纪90年代初的泡沫崩溃后陷入长期低迷，并在2008年全球金融危机期间进一步下滑。白川方明自1972年入职日本央行，2008年到2013年担任行长，在这39年的央行生涯中，参与或近距离考察了日本高速增长结束后的重大经济和金融事件，包括20世纪80年代后半期的泡沫经济、90年代初的泡沫经济崩溃、2008年金融海啸、2009年欧洲债务危机、2011年东日本大地震并引发福岛核电站核泄露事故，还有围绕日元升值和通货紧缩的种种问题。

在这本书中，白川方明带领我们回顾了那个动荡的时代，站在货币政策决策者角度，以全球视野反思日本经济和货币政策，包括如何管理危机，如何与通货紧缩、日元升值、经济低迷做斗争，如何与政府、政治家、产业界、媒体等的沟通交流，等等。这些经验和教训对于当前中国经济从容应对不确定性、避免重蹈覆辙具有宝贵的借鉴意义。

本书为《许成钢文集》的第一卷，其中多数是曾发表于媒体的非学术和半学术的文章，面向对社会科学有兴趣的读者。

在“经济学和科学”篇，收录名为“方法论”、“制度经济学”以及“诺奖和诺奖之外”的三组文章，作者旨在通过这些文章与经济学—社会科学同行以及广大读者对话，从方法论出发探讨经济学及整个社会科学面对的一些基本问题。

在“思想之路和师友”篇，收录以“困惑与思考”和“通往科学：父母与师友”为题的两组文章。与通常纯学院教育出身的学者不同，作者学术思想的形成主要产生于自身对社会的直接观察和思考。好奇、困惑、持续地思考和学习，始终贯穿作者的学术成长之路。同时，作者的父母以及几位重要师长的启发和指引也对其产生很大的影响。这两组文章以自传和传记的形式，记录作者与他的父母和部分师友对科学和社会问题的探讨和见解，以及基本的学术态度。

区块链是支撑比特币和其他加密货币的底层技术，这项技术可以改变游戏规则，每年都有可能为企业节省巨大的成本，同时简化全球货币交易过程。根据桑坦德银行的预测，从2022年起，它可以每年为金融机构节省150亿—200亿美元。区块链创造了一种淘金热。大多数专家看到了前所未有的潜力，但许多银行、支付服务提供商和信用卡公司都担心区块链初创公司会为其核心业务蒙上阴影。无论区块链的地位如何，许多声音都从不同的角度大喊大叫，造成了不同领域的混乱。目前，众多科技巨头、技术布道者、自由主义企业家和金融机构，都争相成为未来无现金世界的主要金融服务提供商，但同时众多传统银行和金融服务公司都在担心区块链创业浪潮会给其核心业务带来负面冲击。

本书着眼于区块链技术及其创新扩散、应用场景、竞争动态和管理战略，对区块链技术进行了权威性说明，解释了众人对它的误解，同时也说明了区块链的实际应用、如何影响传统机构及其未来场景。佩吉克巧妙地解释了区块链背后的逻辑和协议，并打破了先驱者的热情和传统从业者的焦虑之间的障碍，为当今应用这项颇具颠覆性的技术提供了一个冷静、可行的操作指南。

增补版有40%的内容修订。

稻盛和夫先生从经营为什么需要哲学的原因入手，从四方面全面讲述了稻盛经营哲学的精髓，第一部分阐述稻盛哲学的来源、本质和精髓。第二部分解释经营需要哲学的原因、如何实践、经营者能力。第三部分提出当代经营者应该成为怎样的人。第四部分是盛和塾大会塾生代表的报告，作为践行稻盛经营哲学的案例，并附有稻盛和夫、曹岫云的精彩点评，方便实践稻盛哲学时参考应用。通过诸多案例诠释了，为什么哲学可以赋予企业一种优秀的品格。

缔造两家世界五百强企业，2010年成功拯救濒临破产的一家世界500强日航的企业家稻盛和夫先生，是企业家中少有具有哲学思考与远见的人，围绕着“作为人，何谓正确”的核心经营思想，在《经营为什么需要哲学》中畅谈企业长青的秘诀，提出经营需要正确的哲学，它体现在制度规范、思维方式与企业品格等内容上。《经营为什么需要哲学》浓缩了稻盛和夫“敬天爱人”思想的精髓，并附有盛和塾塾生学习稻盛经营哲学的学习心得和实践总结，为企业经营者提供宝贵的经营借鉴。

本书是“日本经营之圣”稻盛和夫的经营哲学著作。作者在书中从多个方面详尽地阐释了如何提高经营者的思想和精神，进而成功提升事业的方法。本书以“作为人，何谓正确”这一宏观命题出发，通过丰富的细节和实例，生动地讲述了稻盛和夫缔造两家世界500强企业，又成功拯救濒临破产的世界500强企业日航的至高经营哲学；同时收录了作者与海尔集团董事局主席兼首席执行官张瑞敏精彩对话，体现出这位经营之圣对处于急速上升期的中国企业、中国经营者的敏锐关注，还有来自盛和塾塾生学习心得和实践总结。

本书新版上市，除了严格修订稻盛和夫的演讲内容外，还替换了书中实践案例，新环境下不同行业企业对稻盛哲学的活学活用，附有稻盛和夫、曹岫云的精彩点评。

本书生动讲述了福特汽车这家百年企业在2006年陷入亏损127 亿美元的绝境之后实现重生、重振的伟大故事。百年企业绝境重振需要什么样的CEO，需要什么样的领导力？本书提供了企业史上不可多得的经典案例，为读者提供了多维度的启发。

一是百年家族企业的基业长青之道。尽管福特汽车在百年历史中经历过许多风雨，但仍然保持了全球领先的地位。他们是如何打破家族企业“富不过三代”的魔咒的？如何建立起有效的公司治理体制的？如何塑造强悍而坚韧的企业文化的？

二是“空降CEO”成功重振企业的领导之道。穆拉利上任之初面临的福特困境，也是很多患有“大企业病”企业的典型症状：产品品质下滑、销量下滑、公司内部政治斗争严重、团队工作效率低下、失去令人信服的愿景等。福特汽车是一个103 岁、拥有近30 万名员工的全球化企业，理解穆拉利重振福特汽车的成功秘籍，对我们理解企业的本质很有价值。

三是全球制造业标杆的运营之道。穆拉利深谙波音、丰田等制造业企业的成功运营之道，入主福特汽车两周之际，他就清楚地点出了亟待改革的三大问题：人、产品、生产力，每一点都切中了福特汽车的要害。

本书为企业核心管理层提供基础的企业管理知识，讲述构建健康组织的13 1个关键模块，这些模块分精神、商业、组织、执行力四个层面，精神层面：1使命2愿景3价值观，商业层面：4战略5三年规划6一年1-3件事，组织保障层面：7架构8KPI9计划10激励，执行力层面的11沟通12考核13人才盘点 1领导力。 13 1个关键模块，每个模块讲清楚 “What”、“Why”和“How”，帮助企业核心管理层统一语言，提升管理效率，促进企业持续健康发展。

这是哈佛大学教授、《公正》与《金钱不能买什么》作者迈克尔•桑德尔时隔8年的重磅新作。

大学文凭是通向成功的敲门砖吗？赚钱越多的工作，对社会贡献越大吗？只要努力就能成功的社会，就是公正的吗？当“美国梦”成为谎言，当平等的假象造成胜者的傲慢与败者的愤怒，当不同立场的人失去相互倾听的能力，跟随桑德尔重新思考教育的目的、工作的价值与成功的定义，是每一个社会和个体都需要经历的思辨。

面对优绩的霸权，桑德尔希望每位公民思考：不同阶层的人是否可以谋求一种公共利益？我们对彼此的责任是什么？他带领我们从以下三个方面进行思辨：教育的本质与目的，如何建立每一份工作的价值与尊严，重新反思成功的意义。同时，他提醒我们保持谦卑，珍惜所有人的付出，积极讨论更有利于社会公正的举措，走向一种少些怨恨、多些包容的公共生活。

有一种不容忽视的力量——“她”力量正在崛起。尽管我们将迎来更多女性力量发声的时代，但社会对女性成功的种种有形、无形的阻碍依然存在。

女性要想不遵循他人设定好的规则，将成功的机遇把握在自己的手中，那就得比男性付出更多的努力，在做好前路充满荆棘的思想准备的同时，不断发掘自我潜能，提升各种软实力，才能在社会的竞争中脱颖而出！

在本书中，作者提供了10项成功修炼法则，以帮助女性找到更适合自己的职业发展之路，成就好的自己。

帝国，作为一种主要的人类政治构造，航行在民族主义时代的风暴中。帝国的掌舵者们，并没有温柔地走进那个良夜。有些船搁浅了，有些船则被时代大潮打成了碎片。他们所遭遇的困难，现在仍然困扰着一些多民族国家，对我们而言，观察这些水手的举动（即使是他们在礁石上撞得粉碎的时候），仍然是有益的。《帝国的技艺》想要探讨的，正是这样一些问题：近代帝国是如何统治其多民族属民的？在统治的时候，遇到了哪些内在的困难？它们的应对之道是什么？

公元366年，乐僔开始开凿莫高窟洞窟。此后的1500多年，莫高窟身处东西方文明的交汇之地，各民族和宗教的交叉点，兴荣交替直至被人彻底遗忘了几百年。从1900年6月藏经洞被重新发现到现在的这120多年，敦煌学逐渐兴起，莫高窟从默默无名到成为世界文化遗产的历史遗珠，经历了一个世纪，其中既有大自然的风霜雨雪沙对莫高窟的侵蚀，也有国家的动荡、残酷的战争等人为因素带来的干扰破坏。这一个多世纪，浓缩了莫高窟所经历的漫长岁月，也是莫高窟建成以来变化剧烈的一个世纪。通过120年时间跨度的影像对比，我们可以看到那些留下的、那些逝去的永远不可再见的，那些被破坏的；可以看到莫高窟生命脉搏的跳动；听到她的心跳和呼吸；看到一代代的敦煌守护者为什么而奉献，而着迷。我们看到的，并不是遗迹和死掉的壁画，而是活生生的历史和生命脉动。

对于《资治通鉴》这样一部影响深远的史学经典，我们该以何种方式读懂？《资治通鉴熊逸版》给出了答案。这是一项跨越数年的“读史大工程”，作者熊逸为读者逐字逐句解读《资治通鉴》，但并不局限于历史本身，而是从中生发出对社会、文化等多维度、立体化的剖析，力求解读出现代人的大历史观。

本书为第一辑，内容涵盖《资治通鉴》周纪一、周纪二，以250个问题为抓手，为你展开一幅别开生面的历史画卷—— 辨真伪的史料分析：《资治通鉴》为什么这么多错？ 有启发的管理经验：胡萝卜和大棒哪个更有用？有深度的专题研究：战国是怎么提高人口规模的？有对比的世界格局：东西方继承方案有什么不同?……

《史记》位列“二十四史”之首，读中国历史，不可不读《史记》。本书以幽默的文风和读者喜闻乐见的方式介绍了《史记》的三十篇“世家”，即先秦和西汉时期重要诸侯大姓的家族史。

姜太公果真是“偶遇”西伯？“三家分晋”有着怎样的前传？越王勾践破吴归的背后，还有哪些不为人知的故事？《史记》里记录的孔子事迹，哪些是在《论语》里看不到的？得了天下的刘邦，如何应对四面八方的威胁？“成也萧何败也萧何”诉说着他和韩信怎样的工具人生？靠宫里姐妹上位的兄弟，怎样冲破阴影活出自己？汉武帝的兄弟侄儿，为何出了那么多奇葩？这些古代的贵族为何有着如此奇幻的人生？中华民族又走过了怎样的融合之路？本书将带给你启示。

一个身陷志业危机的政治学学子，面对学术和生活的困惑，偶然得到机会前往秘鲁，进入一支总统候选人的竞选团队，亲身地实践何为“做政治”。在这个过程中，秘鲁乃至拉美的历史碎片不断闪现，作者的文本知识与现实经验不断碰撞，由此，他重新思考有关政治实践、学术意义和真实生活的问题。这本书不仅是作者个人的一段实践记录、旅行笔记，也是一个青年人对自身与世界、知识与行动的关系的真诚反思。在一场恍然的利马之梦里，潜藏着更多思考和行动的可能。

作者吕晓宇，青年作家、学者，英国牛津大学博士，澳大利亚国立大学研究员，曾供职于联合国，从事冲突协调和国际发展的工作。现任北京大学国际关系学院助理教授。长期进行评论和非虚构写作，作品见于《单读》、《小说界》、洛杉矶书评中国频道，《三联生活周刊》、澎湃新闻、《卫报》（The Guardian）、《外交家》（The Diplomat）等。

作为中国历史上的女皇帝，武则天的历史个案研究无疑蕴藏着丰富的政治与文化的解释空间。然而，梳理武则天的研究史我们会发现，这个聚讼不休的话题，在相当大程度上透视出我们史学的一种基本状况：对武则天的评价，专业史学内部纷争不止，而在“公共史学”领域内几乎一面倒，武则天的形象似乎从来就没有脱离过《新唐书》、《资治通鉴》。而本书以新史学的研究路径，突破了传统史学的藩篱，从另一种视角展示了不一样的武则天。

本书不是武则天的传记，每一章的讨论皆是针对一个具体的问题。从武则天出生地与故乡的考证，到武则天归葬乾陵，一代女皇的出生到落幕，中间有着哪些精彩纷呈的故事？女皇的故事，为什么武则天成为了绝唱？在本书中，作者用详实的史料，与古今学者展开对话，抽丝剥茧，力图向读者还原真实的武则天。

作者孟宪实，中国人民大学历史学院教授、博士生导师。著有《汉唐文化与高昌历史》、《敦煌民间结社研究》、《出土文献与中古史研究》、《新获吐鲁番出土文献》。曾在中央电视台百家讲坛栏目主讲《玄武门之变》、《贞观之治》和《唐高宗的真相》等，并担任大型电视连续剧《贞观之治》的编剧。

雕塑是什么？雕塑可以调动人的身体，甚至操控人的身体，进而通过身体来影响人的思想。雕塑是一种行之于物的思维方式。它就像炼金术，能够将一块黏土或石头变成完全不同的东西。雕塑的基本前提，回应了由来已久的观点——“物质至上”。在这个虚拟数字时代，雕塑依然是质疑世界，以及地球的重要方式——前者由我们所创造，而后者是我们创造的来源。

雕塑家安东尼•葛姆雷与艺术史学者马丁·盖福德围绕关于造型艺术的十八个主题，展开了一场关于“雕塑是什么”对话，结集成册，是为《雕塑的故事》。在这部近四百页的图文对话集中，读者借助两位对话者的视角回顾了史前时代至今的人类造型史，涵盖了出自部落巫师、无名工匠、伟大的雕塑家，直至当红艺术实践者等创造者之手的艺术杰作。

本书是亚洲快跑者、日本马拉松纪录保持者大迫杰的跑步思考集。从马拉松过程中外在的舆论杂音到生理、心理上的矛盾，他讲述了学会与自己对话、应对外在的纷扰，进而让自己内心变强大的方法。大迫杰如是说：
     “我跑步的时候非常重视自己一个人的时光，所以总是在跑步的时候找到答案。”
     “跑步是一件很孤独、很辛苦的事。有时候也会为接下来的漫漫长路感到担忧，但也正因如此，抵达终点时的快乐和成就感显得更加特别，这一点和人生一样。”
     “田径赛大概百分之八十靠体能，但马拉松是体能占百分之六十，剩下百分之四十则是靠意志。”
     “能够毫不妥协完成练习并站在起跑线上，本身就已经是一种胜利了。”

A few years ago, legendary investor Ray Dalio noticed a confluence of political and economic conditions he hadn’t encountered before. They included huge debts and zero or near-zero interest rates that led to the massive printing of money in the world’s three major reserve currencies; big political and social conflicts within countries, especially the US, due to the largest wealth, political, and values disparities in more than 100 years; and the rising of a world power (China) to challenge the existing world power (US) and the existing world order. The last time that this confluence occurred was between 1930 and 1945. This realization sent Dalio on a search for the repeating patterns and cause/effect relationships underlying all major changes in wealth and power over the last 500 years. 

In this remarkable and timely addition to his Principles series, Dalio brings listeners along for his study of the major empires - including the Dutch, the British, and the American - putting into perspective the “Big Cycle” that has driven the successes and failures of all the world’s major countries throughout history. He reveals the timeless and universal forces behind these shifts and uses them to look into the future, offering practical principles for positioning oneself for what’s ahead.

Capitalism is in crisis. The rich have gotten richer - the 1 percent, those with more than $1 million, own 44 percent of the world's wealth - while climate change is transforming - and in some cases wiping out - life on the planet. We are plagued by crises threatening our lives, and this situation is unsustainable. But how do we fix these problems decades in the making? 

Mission Economy looks at the grand challenges facing us in a radically new way. Global warming, pollution, dementia, obesity, gun violence, mobility - these environmental, health, and social dilemmas are huge, complex, and have no simple solutions. Mariana Mazzucato argues we need to think bigger and mobilize our resources in a way that is as bold as inspirational as the moon landing - this time to the most "wicked" social problems of our time.. We can only begin to find answers if we fundamentally restructure capitalism to make it inclusive, sustainable, and driven by innovation that tackles concrete problems from the digital divide, to health pandemics, to our polluted cities. That means changing government tools and culture, creating new markers of corporate governance, and ensuring that corporations, society, and the government coalesce to share a common goal.

Covid-19 has revealed glaring failures and monstrous brutalities in the current capitalist system. It represents both a crisis and an opportunity. Everything depends on the actions that people take into their own hands.’

How does politics shape our world, our lives and our perceptions? How much of 'common sense' is actually driven by the ruling classes' needs and interests? And how are we to challenge the capitalist structures that now threaten all life on the planet? 

The book exposes the deep, often unseen connections between neoliberal 'common sense' and structural power. In making these linkages, we see how the current hegemony keeps social justice movements divided and marginalized. And, most importantly, we see how we can fight to overcome these divisions.

Free enterprise has lifted billions of people out of abject poverty all over the world and provided a higher quality of life than has ever been thought possible. But a growing case is forming in public opinion against free markets, and for a significantly larger command & control management of the economy. Whether you call it socialism or progressive leftism, more and more people are turning away from the forces of freedom and social cooperation that made the last two hundred years of prosperity possible, and embracing a system that deprives human beings of their dignity, impoverishing whole societies both financially and spiritually.

What David Bahnsen does here is pull from the masters—the great economic voices of the past and the present—to remind readers of the basic economic truths that must serve as our foundation in understanding the challenges of today. In 250 vital points, he combines pearls of wisdom from economic legends with his own careful commentary to provide readers the perspective, information, and reaffirmation they need in order to see economics for what it is. It will empower you and equip you with the truth—250 truths—that are crucially needed to keep the lights on in civilization and advance the cause of human flourishing.

As top business thinker and Duke University professor Dorie Clark explains, we all know intellectually that lasting success takes persistence and effort. And yet so much of the relentless pressure in our culture pushes us toward doing what's easy, what's guaranteed, or what looks glamorous in the moment. In The Long Game, she argues for a different path. It's about doing small things over time to achieve our goals—and being willing to keep at them, even when they seem pointless, boring, or hard.

In The Long Game, Clark shares unique principles and frameworks you can apply to your specific situation, as well as vivid stories from her own career and other professionals' experiences. Everyone is allotted the same twenty-four hours—but with the right strategies, you can leverage those hours in more efficient and powerful ways than you ever imagined. It's never an overnight process, but the long-term payoff is immense: to finally break out of the frenetic day-to-day routine and transform your life and your career.

In 1984, soon-to-be college dropout Michael Dell hid signs of his fledgling PC business in the bathroom of his University of Texas dorm room. Almost 30 years later, at the pinnacle of his success as founder and leader of Dell Technologies, he found himself embroiled in a battle for his company’s survival. What he’d do next could ensure its legacy—or destroy it completely.
 
This book is a riveting account of the three battles waged for Dell Technologies: one to launch it, one to keep it, and one to transform it. For the first time, Dell reveals the highs and lows of the company's evolution amidst a rapidly changing industry—and his own, as he matured into the CEO it needed. With humor and humility, he recalls the mentors who showed him how to turn his passion into a business; the competitors who became friends, foes, or both; and the sharks that circled, looking for weakness. What emerges is the long-term vision underpinning his success: that technology is ultimately about people and their potential.

Mike Kim shares his proven 8-step blueprint that has helped build the brands for some of today’s most influential thought leaders ― as well as his own personal brand. In this practical and inspiring book, you will learn: How to identify and showcase your unique expertise; How to gain clarity on your message, market, and business model; Why the most effective marketing strategy is to simply tell the truth; How-To-Preneur vs. Ideapreneur ― Which one are you?; The three kinds of personal stories that ensure you stand out in your market; The simple “9-Box Grid” that shows you how to price your products and services; How to cultivate “rocket ship relationships” that skyrocket your revenue, and influence?

The ex-Unilever CEO who increased his shareholders' returns by 300% while ensuring the company ranked #1 in the world for sustainability for eleven years running has, for the first time, revealed how to do it. Teaming up with Andrew Winston, one of the world's most authoritative voices on corporate sustainability, Paul Polman shows business leaders how to take on humanity's greatest and most urgent challenges—climate change and inequality—and build a thriving business as a result.

In this candid and straight-talking handbook, Polman and Winston reveal the secrets of Unilever's success and pull back the curtain on some of the world's most powerful c-suites. Net Positive boldly argues that the companies of the future will profit by fixing the world's problems, not creating them.

In the second edition of The Power of Virtual Distance, Karen Sobel Lojeski and Richard R. Reilly showcase 15 years of data to describe their powerful framework for predicting everything from trust, employee engagement, and job satisfaction to bottom-line results.  

Technology is at the very core of everything we do, and it enables us to be more connected than ever before. But even though technology can collapse the physical distance between us, it can also spark an explosion of psychological and emotional distance. Every business leader needs to understand how these phenomena affect employees' health and well-being - and, ultimately, business performance.  

The book represents a major new update to the authors' original text on the concept of Virtual Distance. What was, at that time, a groundbreaking new theory, proved to be a prescient expression of what has become the mainstream understanding: the more connected we become, the more isolated we begin to feel. In this second edition, the authors present new data, case studies, and the exponentially growing body of evidence underscoring the business case and human necessity for accounting for Virtual Distance.

A fascinating history of the intricate web of trade routes connecting ancient Rome to Eastern civilizations, including its powerful rival, the Han Empire. The Roman Empire and the Silk Routes investigates the trade routes between Rome and the powerful empires of inner Asia, including the Parthian Empire of ancient Persia, and the Kushan Empire which seized power in Bactria (Afghanistan), laying claim to the Indus Kingdoms. Further chapters examine the development of Palmyra as a leading caravan city on the edge of Roman Syria. Raoul McLaughlin also delves deeply into Rome's trade ventures through the Tarim territories, which led its merchants to the Han Empire of ancient China. Having established a system of Central Asian trade routes known as the Silk Road, the Han carried eastern products as far as Persia and the frontiers of the Roman Empire. Though they were matched in scale, the Han surpassed its European rival in military technology. The first book to address these subjects in a single comprehensive study, The Roman Empire and the Silk Routes explores Rome's impact on the ancient world economy and reveals what the Chinese and Romans knew about their rival Empires.

Modern knowledge workers communicate constantly. Their days are defined by a relentless barrage of incoming messages and back-and-forth digital conversations - a state of constant, anxious chatter in which nobody can disconnect, and so nobody has the cognitive bandwidth to perform substantive work. There was a time when tools like email felt cutting edge, but a thorough review of current evidence reveals that the "hyperactive hive mind" workflow they helped create has become a productivity disaster, reducing profitability and perhaps even slowing overall economic growth. Equally worrisome, it makes us miserable. Humans are simply not wired for constant digital communication.

We have become so used to an inbox-driven workday that it's hard to imagine alternatives. But they do exist. Drawing on years of investigative reporting, author and computer science professor Cal Newport makes the case that our current approach to work is broken, then lays out a series of principles and concrete instructions for fixing it. In A World without Email, he argues for a workplace in which clear processes - not haphazard messaging - define how tasks are identified, assigned and reviewed. Each person works on fewer things (but does them better), and aggressive investment in support reduces the ever-increasing burden of administrative tasks. Above all else, important communication is streamlined, and inboxes and chat channels are no longer central to how work unfolds.

Today humanity is reaching new heights of scientific understanding--and also appears to be losing its mind. How can a species that developed vaccines for Covid-19 in less than a year produce so much fake news, medical quackery, and conspiracy theorizing?

Pinker rejects the cynical cliché that humans are simply irrational--cavemen out of time saddled with biases, fallacies, and illusions. After all, we discovered the laws of nature, lengthened and enriched our lives, and set out the benchmarks for rationality itself.  We actually think in ways that are sensible in the low-tech contexts in which we spend most of our lives, but fail to take advantage of the powerful tools of reasoning we’ve discovered over the millennia: logic, critical thinking, probability, correlation and causation, and optimal ways to update beliefs and commit to choices individually and with others. These tools are not a standard part of our education, and have never been presented clearly and entertainingly in a single book--until now.

Rationality also explores its opposite: how the rational pursuit of self-interest, sectarian solidarity, and uplifting mythology can add up to crippling irrationality in a society. Collective rationality depends on norms that are explicitly designed to promote objectivity and truth.

Achievement often comes at a cost. Angst, restlessness, frayed relationships, exhaustion, and even substance abuse can be the unwanted side effects of an obsession with outward performance. While the high of occasional wins can keep you going for a while, playing into the always on, never enough hustle culture ultimately takes a serious toll.

In this book, best-selling author Brad Stulberg shares a healthier, more sustainable model for success. At the heart of this model is groundedness - a practice that values presence over rote productivity, accepts that progress is nonlinear, and prioritizes long-term values and fulfillment over short-term gain. To be grounded is to possess a firm and unwavering foundation, a resolute sense of self from which deep and enduring, not shallow and superficial, success can be found. Groundedness does not eliminate ambition and striving; rather, it situates these qualities and channels them in more meaningful ways.

For generations, we’ve been taught there are two ways to succeed - either from talent or practice. In Decoding Greatness, award-winning social psychologist Ron Friedman illuminates a powerful third path - one that has quietly launched icons in a wide range of fields, from artists, writers, and chefs, to athletes, inventors, and entrepreneurs: reverse engineering.

To reverse engineer is to look beyond what is evident on the surface and find a hidden structure. It’s the ability to taste an intoxicating dish and deduce its recipe, to listen to a beautiful song and discern its chord progression, to watch a horror film and grasp its narrative arc. 

Using eye-opening examples of top performers - from Agatha Christie to Andy Warhol, Barack Obama to Serena Williams - and groundbreaking research on pattern recognition, skill acquisition, and creative genius, Friedman reveals the staggering power of reverse engineering and teaches you how to harness this vital skill for yourself.

One of the biggest myths that plagues the business world today is that our ability to network depends on having the “gift-of-gab”. You don’t have to be outgoing to be successful at networking. You don’t have to become a relentless self-promoter. In fact, you don’t have to act like an extrovert at all.The truth is that when introverts are armed with a plan that lets them be their authentic selves, they make the best networkers.

Matthew Pollard, an introvert himself, draws on over a decade of research and real-world examples to provide an actionable blueprint for introverted networking. A sequel to Pollard’s international bestseller The Introvert’s Edge, this book masterfully confronts the stigma around the so-called extroverted arena of networking.

For generations, our remote ancestors have been cast as primitive and childlike―either free and equal innocents, or thuggish and warlike. Civilization, we are told, could be achieved only by sacrificing those original freedoms or, alternatively, by taming our baser instincts. David Graeber and David Wengrow show how such theories first emerged in the eighteenth century as a conservative reaction to powerful critiques of European society posed by Indigenous observers and intellectuals. Revisiting this encounter has startling implications for how we make sense of human history today, including the origins of farming, property, cities, democracy, slavery, and civilization itself.

Drawing on pathbreaking research in archaeology and anthropology, the authors show how history becomes a far more interesting place once we learn to throw off our conceptual shackles and perceive what’s really there. If humans did not spend 95 percent of their evolutionary past in tiny bands of hunter-gatherers, what were they doing all that time? If agriculture, and cities, did not mean a plunge into hierarchy and domination, then what kinds of social and economic organization did they lead to? The answers are often unexpected, and suggest that the course of human history may be less set in stone, and more full of playful, hopeful possibilities, than we tend to assume.

Famously, over a four-year period, James Dyson made 5,127 prototypes of the cyclonic vacuum cleaner that would transform the way houses are cleaned around the world. In devoting all his resources to iteratively developing the technology, he risked it all, but out of many failures and setbacks came hard-fought success. His products - including vacuum cleaners, hair dryers and hair stylers, and fans and purifiers - are not only revolutionary technologies, but design classics. This was a legacy of his time studying at the Royal College of Art in the 1960s, when he was inspired by some of the most famous artists, designers, and inventors of the era, as well as his engineering heroes such as Frank Whittle and Alex Issigonis. 

In Invention: A Life, Dyson reveals how he came to set up his own company and led it to become one of the most inventive technology companies in the world. It is a compelling and dramatic tale, with many obstacles overcome. Dyson has always looked to the future, even setting up his own university to help provide the next generation of engineers and designers. For, as he says, “everything changes all the time, so experience is of little use”.

For all of neuroscience's advances, we've made little progress on its biggest question: How do simple cells in the brain create intelligence? Jeff Hawkins and his team discovered that the brain uses map-like structures to build a model of the world - not just one model, but hundreds of thousands of models of everything we know. This discovery allows Hawkins to answer important questions about how we perceive the world, why we have a sense of self, and the origin of high-level thought. A Thousand Brains heralds a revolution in the understanding of intelligence.

AI will be the defining development of the twenty-first century. Within two decades, aspects of daily human life will be unrecognizable. AI will generate unprecedented wealth, revolutionize medicine and education through human-machine symbiosis, and create brand-new forms of communication and entertainment. In liberating us from routine work, however, AI will also challenge the organizing principles of our economic and social order. Meanwhile, AI will bring new risks in the form of autonomous weapons and smart technology that inherits human bias. AI is at a tipping point, and people need to wake up—both to AI’s radiant pathways and its existential perils for life as we know it.

In this provocative, utterly original work, Kai-Fu Lee, the former president of Google China and bestselling author of AI Superpowers, teams up with celebrated novelist Chen Qiufan to imagine our world in 2041 and how it will be shaped by AI.

蒸汽机的发明引发了次工业革命，人类进入机械化时代
电力的使用驱动了第二次工业革命，人类进入电气化时代
计算机的发明和应用催生了第三次工业革命，人类进入自动化时代
互联网的普及与发展造就了第四次工业革命，人类进入信息化时代
太空技术引领的第五次工业革命，将使人类进入全新的“太空文明”时代

在前面四次革命中，人类消耗了太多自然资源，导致了自然系统的崩溃，人类已经面临着空前的生存挑战，第五次工业革命将会是绿色的革命，因此，在这次革命中，生命科技和可持续的行业将占据主导地位。
在本书中，作者介绍了目前世界各国在航天及卫星领域的发展状况，以及合作交流的情况；回顾了火箭技术的发展历程；记述了卫星技术服务人们的生活，解决了地球上的很多难题；展现了空间站技术的不断发展，人们进一步对月球、火星进行探测，人类将加快迈向太空的步伐。

《创新的资本逻辑（第二版）》是清华大学五道口金融学院金融学教授田轩的经典著作，也是金融与企业创新研究领域的代表作品。《创新的资本逻辑》通过国际比较的视野，剖析了中国场景下金融工具、金融市场和金融制度影响企业科技创新的作用机制、特征和结果。书中主要观点和结论均来自发表于国际金融学和经济学期刊的论文，经过严格、苛刻的反复论证，对当前中国经济、制度建设、市场运行具有深远意义。

第二版中，作者对原书内容做了大幅调整和充实，对多个章节进行更新，并根据研究成果增加了四章内容。新版对企业财务披露是否越频繁越好、企业地理位置如何影响创新绩效、开放资本市场有哪些利弊、制度创新如何激励企业创新等问题进行了详细分析，并加入一章金融与创新领域十分全面的文献综述，回顾了该领域近200篇文献。此外，新版保留了版中计量经济学方法、著名经济学家的专栏介绍，以及基于中国场景的迷你案例和数据分析，在写作上兼顾严谨性和可读性。

本书基于BCG多年在可持续发展领域的研究洞见和服务600余家企业的实战经验，深入浅出地阐述了碳中和的背景、全球针对碳减排做出的努力，并聚焦能源、重工业、汽车、建筑、消费品、互联网高科技及金融7大行业碳中和成功经验，为同行提供有力指引。借鉴国外企业碳中和先进经验，精选24个典型案例，提出中国企业的落地措施；援引自创模型与分析方法，为企业碳中和实施方案提供精准指引；立足各行业发展现状与前景，建言中国政府及相关部门可采取的应对举措。

本书作者曾在险资与券商担任高管，在行业浸润20余载。曾经驾驭的资产规模达到万亿，管理过千余人的团队。科班出身、对行业的深刻研究，以及与上市公司的接触，使他在投资中有清晰的脉络，降维打击，获取超额收益。

难能可贵的是，作者将这些思想整理为一幅人人都可以读懂的投资思维导图。这幅思维导图对于投资的核心意义，如何应对市场波动，都提出了全新的见解，而这是普通投资者在自己的投资经验中难以获得的洞察。作者还从企业的视角，从商业模式真正洞悉了公司的价值与市场价格的真实关系。从周期、硬科技、滚雪球模式等角度，将公司分类。

小企业经营业务，大企业经营组织。

我们正在经历一个剧烈变革和转型的时代，中国的民营企业平均寿命不超过2.5年，而活下来的企业中能够持续增长的不足十分之一，组织发展跟不上业务发展已经成为企业永恒的难题。

通过对数千家企业的长期研究，本书揭开了企业保持良性增长的秘密，对不同生命周期企业发展的特性进行了总结，并提供了一整套帮助企业打天下的营运系统，详细地解答了企业管理者主要关注的七大问题：企业如何才能基业长青？初创期的企业如何生存发展？快速成长期的企业如何搭建管理体系？成熟期的企业如何变革转型？鼎盛期的企业如何激活组织活力？如何规避企业运营中的四大断裂？未来的管理者应该具备怎样的素养与能力？

开会是人在职场每天必做的事，但沉闷的发言、混乱的讨论、成员之间的对抗与误解……往往让会议成为吞噬效率的“黑洞”，变成不断给人添堵的“万恶之源”。 

亚马逊公司很擅长开会，其创始人杰夫·贝佐斯有很多开会技巧在商界零星流传。本书作者是日本亚马逊的创始成员、核心管理者，他系统性公开了贝佐斯在亚马逊制定的独到开会方法，并从日常工作中提取代表性案例，引导读者在实践场景中掌握具体技术，将会议变为高效决策、高效沟通、高效执行的协作工具。

在生态环境问题日益突出的今天，企业面临何种舆论风险？如何寻找新的增长点？大众日益增强的环保意识如何影响企业的市场行为？经济建设与生态发展如何共生？……

这些问题，都直接影响经济与社会的发展。环保不仅仅是组织与个人的责任，同样也是发展机遇。

这本书在视角上独辟蹊径，将环境保护战略与企业管理融合，以帮助企业降低成本，获取利润，提升品牌竞争力。在书中，作者列举了大量的企业案例，介绍了聪明的企业如何通过将环保思维融入企业战略获得品牌竞争优势；如何通过具体实战方法，如通过溯源确认上下游企业的风险，帮助自身“排雷”；如何根据消费者的环保观念的变化革新产品；如何通过追踪绩效让企业战略落实执行等。

新一轮的科技革命所引发深刻变革，不仅为人们带来了巨大便捷与效益，同时还带来了风险与挑战。其中既包括个人生活中所感受到的负担与干扰，比如信息过载带来的焦虑与压力；也包括社会层面的公共问题，比如网络空间的假新闻、暴力与各种新型犯罪，以及广受关注的数据安全、隐私保护、算法价值观等技术与伦理方面的问题。总体来看，新技术带来的风险和挑战已经不是某一产品或区域的范畴，而是全球性的治理难题。

面对新科技时代的风险与挑战，腾讯公司提出全新的企业使命愿景——科技向善。这一理念不仅引起腾讯公司内部、互联网同行、学者等多方的响应，也成为大科技时代人们的一种共同期待。

本书聚焦于“科技向善”，结合腾讯等高科技公司在“科技向善”方面的产品尝试，深度剖析在新科技时代，科技公司该如何让科技产品和服务为更多用户带来幸福，科技公司如何与公众建立信任，科技创新如何更好地造福社会。同时，本书还集聚各行业意见领袖的独家观点，以期能为“科技向善”的未来走向、科技创新与企业发展的未来趋势，提供有力建言。

一部扎根在中国大地上的宪法研究著作，探讨中国宪法制度如何展开。书中讨论的“宪法”，不是一个简单的文本或某种西方的普世理论，而是站在中国宪法（尤其是“八二宪法”）的自身实践基础上，展现中国宪法和制度的自身逻辑与发展道路。

全书辑集了作者2010年以来的9篇作品，记录下一位青年学者10年来的学术探索。作者有着深刻的“问题意识”，在梳理改革开放40年以来的历史基础之上，不仅探讨了中国宪法研究中的概念、范畴、方法和理论，还通过批判性分析对比美国宪法，试图打破西方理论的普世神话和话语霸权，进一步提出立足于中国实际的研究方法。同时，围绕中国宪法的实际框架，具体分析和研究了中国国家治理体系的合理性及其积极意义。

本书是享誉国际的地理学家陈正祥先生的代表作，兼具现代地理科学的专业视角和宏阔的历史视野。作者学识广博，研究角度独特，重视从正史、方志、游记等各类传统典籍中汲取素材，纵论中国大地上的大江大河、名城古迹，展现了自然景观和文化景观的时代变迁及相互影响，以及其对中国文化精神特质的塑造。作者见识深邃，论证细密，并且非常重视数据的力量，不遗余力地制作了大量精致图表，化繁为简，堪称妙品。

本书通过大量统计图表和手绘插图，系统地介绍了统计学的基础知识和相应公式，讲解了各种统计方法及其应用场景，并使用R 语言进行了简单实现。内容涉及概率分布、假设检验、置信区间估计、非参数方法和回归分析等。全书图文清晰直观，基础概念、统计方法和分析结果皆一目了然，是一本统计学入门佳作，旨在帮助读者学习并应用统计学基础知识，为今后的深入学习打下基础。同时，本书 还设有“统计学的历史”“伟人传”等专栏，趣味性十足。

World Development Report 2022: Finance for an Equitable Recovery examines the central role of finance in the economic recovery from COVID-19. Based on an in-depth look at the consequences of the crisis most likely to affect low- and middle-income economies, it advocates a set of policies and measures to mitigate the interconnected economic risks stemming from the pandemic—risks that may become more acute as stimulus measures are withdrawn at both the domestic and global levels.

This book, Embracing a New World, reviewed the many peaks of Hsue-shen Tsien’s life, and outlined his life’s journey of building bridges towards wisdom for us. The gains of his life have been used to build a bridge towards creating a world of great harmony for us all.

本书梳理了我国金融科技的发展轨迹，对其背后的商业逻辑进行了分析，研究了当前金融科技业态存在的平台垄断问题、信用风险问题、系统性风险和算法伦理等问题。有助于指导金融监管部门、互联网和数据管理部门、金融机构、金融科技企业、专家学者更好地了解平台金融，有针对性地调整和优化自身战略，更好地促进行业健康发展。

金融发展永无止境，但是金融创新真的都是好事吗？为什么金融行业竞争日趋激烈，但还能利润如此丰厚？为了解答这些问题，本书通过分析一些令人震惊的金融丑闻案例，例如苏格兰皇家银行欺骗客户，高盛的算盘事件，贝尔斯登公司因对手不道德竞争而破产等，揭示了金融创新本质上是贪婪驱使的零和游戏，在金融大鳄赚得盆满钵满的时候，受损的是客户、对手和政府，而当这种贪婪本质上破坏最基本的规则时，就距离下一场危机不远了。

本书讲述了以华尔街为代表的美国资本市场的发展历史，以华尔街为主线展示了美国资本市场发展的全过程。书中大量的历史事实和经济数据，让我们可以更全面和准确地认识美国资本市场的发展过程。自该书首版以来，已重印了84次。本次第三版为全新增订版，更新到2019年，并增加了译者撰写的60个专栏等内容。

Python易于理解的语法以及各种数值计算工具，使其成为金融分析优先选择的编程语言。现在，一些大型的投资银行和对冲资金均使用Python及其生态系统来构建核心交易与风险管理系统。在本书中，作者向开发人员和量化分析人员介绍了使用Python程序库与工具，完成金融数据科学、算法交易和计算金融任务的方法。

The book conducts a deep dive on some of the most innovative protocols such as Uniswap and Compound. Many of the companies featured in the book you might not have heard of—however, you will in the future. As with any new technology, there are a myriad of risks and the authors carefully catalogue these risks and assess which ones can be successfully mitigated.

乔舒亚·安格里斯特等人对自然实验和因果识别方法的探索与推广，极大地改变了社会科学的实证研究范式。掀起这场实证研究革命的三位代表性经济学家，实至名归地荣获了2021年诺贝尔经济学奖。如今，基于自然实验的因果识别方法已成为经济学者工具箱里的实证工具。如何学好用好这个工具，以回答更多有趣有意义的社会问题，最好的路径就是从安格里斯特这本《精通计量：因果之道》开始学习。

本书通过精心准备的现实案例，为研究者介绍了五种蕞有用的计量工具——随机实验、回归、工具变量、回归断点设计，以及双重差分。读者将会看到，巧妙运用这五种工具，可以如何从真实世界的不完美数据中，建构出接近随机实验的情境，从而排除掉纷繁芜杂的干扰因素，揭示出隐藏的因果关系。

近年来，“创新”刺激了由科技产业领导的城市经济复兴。投资者们促进了创业生态系统的发展，政府领导者们建造了科技中心，科技社群的“布道者”联结了年轻的软件工程师与诸如亚马逊和谷歌这样的科技巨头。他们让城市转型为一个创新综合体，一方面扩大科技产业的版图，另一方面奋力控制科技产业的权力。

没有一个城市比纽约更有野心追寻这样一种愿景。它发轫于2008年经济衰退，期望创造上千家新科技公司以及成千上万个科技工作。在两届风格非常不同的市长的带领下，纽约采取了一系列举措来培育科技公司，建立科技劳动力力量。但是，科技的发展也带来了抵抗，尤其是那些反对亚马逊在皇后区设立第二总部的抗议者。

在本书中，莎伦·佐金深入分析了这些创造了纽约科技经济的人们，以及科技产业的落脚之地。她追溯了纽约对2008年金融危机的应对，以及来自美国其他地方和海外的巨大财富杠杆。通过与风险投资家、创业公司创始人和经济发展部门官员的访谈，她探索了创新之所的内涵——从编程马拉松、技术交流会、创业加速器到风投办公室、布鲁克林滨水区以及纽约的大学——新经济的规则正是由此诞生。然而，由于创新综合体形塑了城市，它增加了城市对于全球资本的依赖，虹吸了公共补贴，并产生了新的精英阶层。佐金这一大胆的观点是对纽约、乃至全球所有城市的一个警告。

一个国家和民族的发展，文化是最有力的支撑。因此，超越厉以宁先生经济学家的身份，在大文化的视野下选读他四十年来的文章，不仅能看到他为中国经济发展所选择的“中国道路”做出的贡献，还可以从他的分析中深入体会到，中国走出自己独特发展道路的背后，有着怎样强大和深厚的文化底色。

厉以宁，经济学家，北京大学资深教授、博士生导师。现任北京大学光华管理学院名誉院长、北京大学管理科学中心主任。

数字科技越来越成为引领未来经济的重要动力，数字化转型、智能化升级也已经成为众多企业的共识。如何在大趋势下把握发展机遇，革新组织架构与发展战略，顺利推进企业的数智革新，从而达到企业转型升级的目标，是组织和领导者们亟须思考与探索的主题。但是，企业的转型升级比想象中要难很多。为什么要转型？从哪里切入？如何落地？很多企业的践行过程体现出了对这三个框架性问题的困惑。在本书中，杨国安教授通过调研众多优秀企业数字化转型、智能化升级的实践，提出了企业数智化转型升级框架——“数智革新杨五环”，即战略驱动、业务重构、科技赋能、组织升级、变革领导力这五大环节。

为什么大多数人会拒绝10元钱的打赌，却不惜赌上毕生积蓄去创业？为什么结束一个失败的项目是如此困难？在做决策的时候，我们的头脑究竟在想什么？我们的选择是受哪些因素影响的结果？很多人相信，只要有足够的知识，我们可以做出理智客观的决定，即“正确”的决定。然而，正如本书作者克里斯·布莱克所言，如同人生，如同扑克牌游戏，我们做决策时常要面对变化莫测、危机四伏的状况，正确的行动并不总能带来期望中的结果。

方太是一家企业，更是一种文化现象！方太董事长茅忠群说：“如果方太只有一样东西可以保留，唯一可以传承的就是文化！”方太文化认为：做企业就是做人，企业的成功，关键在于做人的成功，即人品、企品、产品，三品合一，人品决定了企品和产品。

作者遍访上百位方太高管和员工，写作历时两年，收集整理百万字企业原始素材，从管理、创新、品质、服务以及人才培养等多角度完整展现历经时间检验的方太经营理念、基本法则和践行体系。

本书对于U型思考方法进行了详细介绍。首先分析了为什么要学习U型思考；进而描述了U型思考是什么；接下来重点阐述了如何运用U型思考，为读者提供了具体可操作的步骤与方法，帮助读者切实掌握U型思考方法；之后分享了多个U型思考用于企业发展、个人成长的实战案例，鼓励读者用好U型思考，创作出自己的杰作。

自改革开放以来，社会主义市场经济和人口流动等因素冲击着农村社会的方方面面，使传统的血缘–地缘关系，熟人社会，“人情”“面子”等观念均发生了极大的变化，形塑了我国农村的新面貌和新常态。作者以实地走访调查、研究，结合观察与发现，深入思考，重新审视过去学者所提出的种种有关中国农村研究的论点，并试图就目前农村产生的现实治理问题予以探索和解答。

本书内容出自汪丁丁教授近年为北京大学国家发展研究院开设的EMBA课程。作者认为，要理解任何中国现象，首先要将中国现象置于三重转型期的理解框架之内，关注转型期社会的伦理行为，其中涌现的问题，激发了作者在几十年研究和思考的过程中形成了一些“原理”。本书共分四讲，先后探讨了稳态社会的伦理学基本问题、转型期社会的伦理学基本问题，以及转型期中国社会的伦理学基本问题。伦理学，广义的，蕞大适用范围的伦理学，用一句话概括，是关于社会生活的智慧。中国社会处于三重转型期，于是才有中国当代独有的人生问题与企业问题。短期行为不能产生稳定的行为预期，于是也没有正常的企业文化。这是转型期中国社会的基本状况，人人理性预期人人行为短期化。不如此预期的人，反而不理性。我们该如何求解社会生活的智慧？该如何达致人与人之间深层的情感交流？

凭借近二十年的深入田野工作和人类学家的辛辣眼光，作者一层层地呈现了博彩行业、赌博者个体和现代社会基本理念的全景：

赌博业为不断盈利并掌控消费者，精益求精地研究方方面面细节：机器算法、道路形制、室内灯光、屏幕角度、取款手段、会员追踪技术乃至急救措施……背负着生活压力、身心病痛、情感变故的赌博者，为何又如何一步步深陷赌博机营造的迷幻境地不可自拔，哪怕他们就是赌场雇员甚至赌博机设计师；一个个原子化现代个体在“全权为自己负责”的无尽重压下，面对购物、运动、聊天、刷剧、烟酒、药物、加班等万事万物时，都可能无力抵抗诱惑，而戒赌的方法和陷入赌瘾的途径，乃是同一条路……

《自知》：浩瀚的心灵世界潜藏着一个秘密：她有自己独特的认知和表达方式，待你发掘。如果你遗憾错过它，会在认识自己的这条路上举步维艰、处处碰壁；如果你幸运找到，必将轻松成为自己的主宰者。有如神助。意象对话疗法将这个核心奥秘彻底揭示给你——心灵是个性十足的“原始人”，用原始思维和意象与你相处。用光明象征善良、正义，用崎岖山路象征坎坷人生……每一个在天马行空的想象中被你看见的形象或情景，都是来自心灵的语言，也是真实的你自己。

《你有几个自己》：你的内心世界，存在着许多个自己，即，人格的不同侧面。他们个性不同、喜好不同，时刻在你内心互动，让你鲜活为人。意象对话心理疗法将其称为“子人格”。你了解、接纳自己多少？驾驭人生的能力有多强？终取决于这一核心因素——是否看清自己的子人格并了解他们如何相处。本书通过“拆人术”“心灵组织图”“子人格扑克”等多个方法，引领你逐步找到、熟识并学会驾驭自己的子人格。借助每一个子人格独特而强大的力量，以及彼此之间的神奇关系，让你将内心的冷漠变温暖，将排斥变接纳，将冲突变和谐，将心理疾病转为健康……

《药树》心理治疗小说。通过一位身患癌症、濒临死亡女孩在心理师陪伴下，逐步看清生病的心理原因、使疾病出现奇迹好转的过程，让你真切地看清藏匿在身体疾病下的心灵真相，轻松寻得无忧长效的健康良方！

这本书是中国政法大学法学教授罗翔新作的法学随笔，面向大众读者，从热点案件解读、法学理念科普、经典名著讲解等6大板块，普及法律常识与法治观念。内容包括辛普森案、电车难题、性同意制度等法律基本常识，或N号房、张玉环案等时事热点的案件，多维度培育法律思维，助力法治社会的构建，点亮每个人心中的法治之光。此外，本书还收录了罗翔在爆红后的心路历程，分享其求学成长经历，袒露其心境的变化与成熟，与读者一起通过阅读与思辨，走出生活中的迷茫时刻，在现实中共同完善法治的细节。

孔子与儒学对于中国人来说，不是一个简单的文化现象，而是中国文明之根，是中国人之魂，与国人血脉相连。历史学者马勇先生积40年之功，从大历史的视角，给3000年中国儒学的发展做了鸟瞰式的描述，为读者建构了一个宏观框架：按照时间顺序，逐一介绍各个时代的儒学大师的主要成就与观点、儒家流派的基本情况、儒学与其他思想流派的交流与互补；剖析儒学是如何影响政治格局与制度的，又是如何影响社会文化与民族性格的。

马勇先生又从微观角度出发，勾勒出了3000年中国儒学的枝枝叶叶：精心整理154位儒学人物的小传、4幅儒学流派师承关系图、3000年儒学大事记、26幅珍藏彩色《孔子圣迹图》等，见微知著，用讲故事、列图表的方式，帮助读者走进3000年儒学的血肉中，感受中华文化的跳动脉搏。每个中国人的血脉里天然就有儒学的基因，读懂中国，必先读懂中国儒学；一部中国史，就在3000年儒学史里。

本书是葛兆光学术随笔，共分为六部分，部分旨在为传统祛魅，对新世纪以来，国人趋之若鹜的国学热做历史角度的分析。语言轻松幽默，言说的背后又带有对当代文化的关切。是可读性与内容扎实兼备的六篇历史小品文。第二和三部分，是葛兆光多年来，治学研究的当行本色。从周边看中国，何以中国，这些当下读书界耳熟能详的命题，正是在全球化的今天，中国人如何与世界相处的一种自我定位。这里面的八篇文章，正是在这个支点上展开，有对中国典籍，特别是地图的新认识，也有多包括朝鲜、泰国（暹罗）、缅甸的新知。读来引人入胜。第四部分，名之曰游学，是作者连续三年在美国普林斯顿交流的侧写，它展现的是历史学人更为感性的一面，历史学家看历史学家，是抛去故纸堆后的英雄相见欢。第五部分，可谓之曰治学，与部分也有一定的呼应。在多年的教学中，葛兆光对人文学科、学术史、思想史都有自己的新的体验，这些体验大都是创建，也是痛定思动的反思，对后来人是一种启迪。后，一部分写作附录，其实也可叫前史，从葛兆光的来路身世，谈到他的求学，以及研究。像是他个人的一个自画像和小传。

本书收集了奥斯特哈默近年来在不同场合的有关全球史的学术演讲和论文，由德国著名的C. H. Beck出版社出版，在德语世界引起了很大的反响。这些文章的共同特点是兼具学术和普及性，体现了一位当代伟大历史学家恢弘的史学视野和深刻的现实关怀。奥斯特哈默在书中对全球史的基本概念，例如空间、时间、全球性等等作了廓清，并对全球史的对象例如战争、革命、帝国等等都有精辟论述。

读100年的小说，看100年的中国。巴尔扎克说：“小说被认为是一个民族的秘史。”这一次，我们用小说打开中国！百年来，1902—1916，总被忽略的“晚清时期”；1917—1941，总被说起的“五四时期”；1942—1976，总被留白的“革命时期”；1977孕育新声，总被争论的“80年代至今”……

许子东的“20世纪小说课”，以编年体为顺序，以文本阅读为中心，“士农工商仕”中国社会各阶层分析，重新梳理20世纪中国小说的关键线索，聚焦近代、现代、当代文学史上近百部（篇）中短长篇小说。从1902年梁启超《新中国未来记》“神预言”开始，一直到2006年刘慈欣的科幻小说《三体》为止，奇遇中国100年。特别收入“生态篇”，高度还原“作家的一天”——1926年郁达夫的“恋爱”日记，1936年鲁迅晚年的“误诊”疑云，1952年巴金“同志”在朝鲜战场，1984年“寻根”韩少功在杭州会议，1994年“拜访”王安忆的上海作家生活……百年来，中国怎么会走到今天？会走向怎样的明天？《老残游记》有句话：“眼前路都是从过去的路生出来的，你走两步回头看看，一定不会错了。”

2010年，《中国在梁庄》首次出版，向我们展现了一个急速变化的时代下的中国村庄的变迁。十年之后，作者梁鸿再次回到故乡，重访当年的书中记述的人和事。十年当中，一切都在发生改变，又似乎全无变化：一些人永远离开了这里，一些在外漂泊的人重返此地，村庄的面貌、河流和土地都与从前不同。而人事变幻之中，梁庄和梁庄人所透露出的生机和活力却不减当年。此次回归，梁鸿用全新的视角重新审视了自己的家乡，以细腻的描写和敏锐的洞察，将梁庄的人们再次带回我们的视野，并借由对他们生活的追溯，描摹出一个普通村庄绵长而有力的生命线——这生命线既属于那些“生于斯、长于斯、死于斯”的人们，也属于身处同一股时代洪流的人们。

黄永玉先生这一生，真正做到了明确地爱、真诚地喜欢、直接地厌恶，这是多么让人羡慕的人生状态啊。他乘着自己的小船划过众多深邃的河流，用双脚丈量过无数奇绝的高山，与那么多有趣的灵魂相伴而行，种种都可以在文字中寻到踪迹。现在，他将饱藏着自己近一个世纪生命体验的150余首诗篇完整呈现在读者面前。里面有让人心醉神往的爱情，有如骨肉如兄弟的友情，有对正义的无畏捍卫，有对丑恶的厉声呵责……文风不拘一格，肆意洒脱，达观睿智，热忱坦诚。无需在这里刻意寻找什么哲理和意义，这就是一部纯粹的、诚恳的、朴素的、坦荡的、坚定的人生剖白。黄先生走过的路让我们相信，人无论在顺境、逆境还是绝境，都可以选择正义和善良。

这本书是艺术史学者黄小峰对中国古画的品读。作者选取了流传于世的35件国画作品，以皇宫、市井、生灵、山水、历史、眼睛、身体为线索，将35篇研究文章归纳为7个单元。这些作品并不限于美术史中的名人名作，还有湮灭无闻但富有趣味的珍品，涉及风俗画、山水画、人物画、动物画等多个领域，如《祥龙石图》《踏歌图》《早春图》《瑞鹤图》《流民图》等等。作者从基本的作品研究层面出发，详细剖析画面内容，并结合文学、风俗、政治、历史典故等，解读作品隐藏的内涵，例如《祥龙石图》中的多重景观，《纺车图》中关于家国理想的隐义，《早春图》背后的政治与时间，《瑞鹤图》中的“瑞鹤蓝”，等等。通过层层深入的“解读”，作者揭示出平面画作隐含的深意——画家本人的巧思、情怀，一幅画诞生时的社会景观，当时的风俗习惯，上至帝王、下至乡野村夫的所思所想，等等——向我们呈现出千百年前生机勃勃的社会景观。

1908年，27岁的冯.卡门目睹了一次打破纪录的飞行。从此，“飞机为什么会飞”这个问题萦绕在他的脑海，并改变了他的一生。更重要的是，他改变了世界。作为科学家的卡门，处处闪耀着天才的光芒。湍流、边界层、卡门涡街……一些令同行望而生畏的空气动力学理论，他却能举重若轻。作为工程学家的卡门，擅长将抽象理论与实际应用相结合。超音速飞行、飞船、火箭、导弹……20世纪人类的几乎所有飞行活动都与他紧密相关。

卡门的影响力还来自教学。他的学生遍布世界五大洲，钱学森、钱伟长、郭永怀等我国著名科学家是他的亲传弟子，深受启迪。他总是在轻松幽默的氛围中启发学生，激发学生的创造热情。他拥有一种神奇魔力——发现每个人的天赋，并将各种类型的人才团结起来，相互协作，实现共同目标。

今天我们很容易发现，不断升温的中美科技博弈，核心问题就在于芯片。一枚小小的芯片，究竟为何会变成制约中国科技发展的关键因素？环绕在中国外围的半导体封锁，究竟是如何一步步发展到了今天的情况？另一方面，芯片产业本身特质是高投入、高度集成化、全产业链分配。这些特质导致芯片产业必然不断发生旧秩序损坏与新规则建立，换言之，在芯片领域，“战争”是常态，而“和平共处”非常稀少。如果我们能读懂历史上已经发生的芯片战争与芯片博弈，那么也将能以效率找到今天中国芯片的突围方向。将历史经验与今天的情况结合，或许会发现，我们此刻正身处一场从未停止过的“芯片战争”。

Digital technology, big data, big tech, machine learning, and AI are revolutionizing both the tools of economics and the phenomena it seeks to measure, understand, and shape. In Cogs and Monsters, Diane Coyle explores the enormous problems―but also opportunities―facing economics today if it is to respond effectively to these dizzying changes and help policymakers solve the world’s crises, from pandemic recovery and inequality to slow growth and the climate emergency.

Mainstream economics, Coyle says, still assumes people are “cogs”―self-interested, calculating, independent agents interacting in defined contexts. But the digital economy is much more characterized by “monsters”―untethered, snowballing, and socially influenced unknowns. What is worse, by treating people as cogs, economics is creating its own monsters, leaving itself without the tools to understand the new problems it faces. In response, Coyle asks whether economic individualism is still valid in the digital economy, whether we need to measure growth and progress in new ways, and whether economics can ever be objective, since it influences what it analyzes. Just as important, the discipline needs to correct its striking lack of diversity and inclusion if it is to be able to offer new solutions to new problems.

Economic sanctions dominate the landscape of world politics today. First developed in the early twentieth century as a way of exploiting the flows of globalization to defend liberal internationalism, their appeal is that they function as an alternative to war. This view, however, ignores the dark paradox at their core: designed to prevent war, economic sanctions are modeled on devastating techniques of warfare.  

Tracing the use of economic sanctions from the blockades of World War I to the policing of colonial empires and the interwar confrontation with fascism, Nicholas Mulder uses extensive archival research in a political, economic, legal, and military history that reveals how a coercive wartime tool was adopted as an instrument of peacekeeping by the League of Nations. This timely study casts an overdue light on why sanctions are widely considered a form of war, and why their unintended consequences are so tremendous.

In the updated edition of The Elements of Investing, authors Charles Ellis and Burton Malkiel-two of the world's greatest financial thinkers - have again combined their talents to produce a straight-talking book about investing and saving. Written with every investor in mind, this reliable resource will put you on a path towards a lifetime of financial success.

Malkiel and Ellis skillfully focus their message to address the essentials and offer a set of simple, but powerful thoughts on how to avoid Mr. Market and his "loser's game," and instead enjoy the "winner's" approach to investing. All the investment rules and principles you need to succeed are here - with clear advice on how to follow them.

In DeFi and the Future of Finance, Campbell R. Harvey, Ashwin Ramachandran and Joey Santoro, introduce the new world of Decen­tralized Finance. The book argues that the current financial landscape is ripe for dis­ruption and we are seeing, in real time, the reinvention of finance.

The authors provide the reader with a clear assessment of the problems with the current financial system and how DeFi solves many of these problems. The essence of DeFi is that we interact with peers—there is no brick and mortar and all of the associated costs. Savings and lending are reinvented. Trading takes place with algorithms far re­moved from traditional brokerages.

The substantially rewritten Second Edition of Value Investing: From Graham to Buffett and Beyond delivers an incisive and refined approach to investing grounded on almost 100 years of history, beginning with Graham and Dodd. Founded on the value investing course taught for almost twenty-five years by co-author Bruce Greenwald at Columbia Business School, the book helps investors consistently land on the profitable side of the trade.

Readers will learn how to search for underpriced securities, value them accurately, hone a research strategy, and apply it all in the context of a risk management practice that mitigates the chance of a permanent loss of capital.

Dubbed "CryptoDad" for his impassioned plea to Congress to acknowledge and respect cryptocurrencies as the inevitable product of a fast-growing technological wave and a free marketplace, Chris Giancarlo is considered one of "the most influential individuals in financial regulation." CryptoDad: The Fight for the Future of Money describes Giancarlo’s own reckoning with the future of the global economy—at the intersection of markets, technology, and public policy—and lays out the fight for a Digital Dollar.

CryptoDad is Giancarlo's own personal story, detailing his forays into the world of Wall Street to his tenure as the 13th Chairman of the United States Commodity Futures Trading Commission (CFTC), where he pushed for the agency to recognize the digitization of markets. His growing fame as a Twitter presence in this essential debate has given Giancarlo a platform to makes a case for the future of cryptocurrencies as the natural successor to America’s current failing financial market infrastructure.

In Banks and Fintech on Platform Economies: Contextual and Conscious Banking, accomplished fintech professional and author Paolo Sironi delivers an insightful examination of how platform theory, born outside of financial services, will make its way inside banking and financial markets to radically transform the way firms do business.

You’ll learn why the financial services industry must master the necessary shift of focus from selling business outputs to selling client outcomes. You’ll also discover how to steer the industry towards new forms of digital transformation underpinned by Contextual Banking and Conscious Banking platform strategies that will benefit stakeholders of all kinds.

From best-selling author Jon Gordon and coauthor Kate Leavell, Stick Together delivers a crucial message about the power of belief, ownership, connection, love, inclusion, consistency, and hope. 

The authors guide individuals and teams on an inspiring journey to show them how to persevere through challenges, overcome obstacles, and create success together. Stick Together follows Coach David, a high school basketball coach looking to motivate his team for the new season. 

The team members are given sticks with words written on them and tasked with a number of missions: to find another player with the same word written on their stick, to explain why that word is important for a team to be their best, to render their sticks unbreakable.

Derral Eves has generated over 60 billion views on YouTube and helped twenty-four channels grow to one million subscribers from zero. In The YouTube Formula: How Anyone Can Unlock the Algorithm to Drive Views, Build an Audience, and Grow Revenue, the owner of the largest YouTube how-to channel provides the secrets to getting the results that every YouTube creator and strategist wants. Eves will reveal what listeners can't get anywhere else: the inner workings of the YouTube algorithm that's responsible for determining success on the platform, and how creators can use it to their advantage. 

Full of actionable advice and concrete strategies, this book teaches listeners how to launch a channel, create life-changing content, drive rapid view and subscriber growth, build a brand and increase engagement, improve searchability, and monetize your content and audience.

Be Less Zombie distils 10 years of field research amongst some of the world's leading innovators into a pragmatic, actionable toolkit. Designed for managers who need more remarkable innovation with repeatable, scalable approaches, it shows readers how to: De-risk bolder, more profitable innovation; Make innovation a predictable and measurable capability; Equip managers with essential tools and skills for leading innovation and transformation; Help teams find new capacity and energy to deliver today's business whilst discovering tomorrow's.

Turner’s research also delves beyond the business world. He brings insights from a wide range of unexpected, expert sources including a guerrilla negotiator, a cage-fighter trainer, an X-Factor coach, a senior emergency room doctor, and a fashion designer.

Redefining HR is a refreshing take on the evolution of the field of Human Resources and People Operations. It's an in-depth guide to the fundamental components of modern HR, and provides a tangible framework of progressive ideas and practices for HR practitioners, people leaders, and business executives. This is not a theoretical examination of HR. This is a book for practitioners, with insights from people professionals at the leading edge of HR's transformation from companies including Hubspot, Reddit, Stripe, Mastercard, Eventbrite, VaynerMedia, Asana.

The key to successful dialogue starts and ends with changing the conversation. Recognizing that it takes two people to engage in meaningful outcomes, Can We Talk? outlines what each contributor needs to do to achieve the best possible result. Using examples from everyday work situations, this book offers guidance on how to create the right conditions for a meaningful discussion. The author identifies the seven key principles that enable both parties to gain a deeper understanding of what the other person may be thinking and will help establish their point of view more clearly: confidence, clarity, compassion, curiosity, compromise, credibility, courage.

Can We Talk? includes examples and advice from those who have been there and thrived, as well as lessons learned from conversation failures and example scripts of productive conversations. Readers will learn how to prepare, start and manage the potentially challenging exchange of words that typically occur at work, and come away with an understanding that for any conversation to take place, both parties must be engaged.

The pace of change in business today is such that it is becoming easier to go from a legendarily high-performing company to liquidation in a short period of time. Getting to Nimble shares the stories of organizations that were able to successfully transform their people practices, processes, technology, ecosystems and strategy for the digital era. The book also covers once dominant companies like Circuit City and Kodak that neglected to change and were impaired or died as a result.

Free-market economists often have noted that there are winners and losers in a competitive capitalist world. The question of how to deal with the difficult real-life consequences faced by the losers, however, has largely been ignored. Populist politicians have tried repeatedly to address the issue by creating walls—of both the physical and economic kinds—to insulate communities and keep competition at bay. While recognizing the broad emotional appeal of walls, economist Glenn Hubbard argues that because they delay needed adaptations to the ever-changing world, walls are essentially backward-looking and ultimately destined to fail. Taking Adam Smith’s logic to Youngstown, Ohio, as a case study in economic disruption, Hubbard promotes the benefits of an open economy and creating bridges to support people in turbulent times so that they remain engaged and prepared to participate in, and reap the rewards of, a new economic landscape.

This short, accessible book written in the signature question-and-answer format of the What Everyone Needs to Know series tackles these and numerous other questions. Sustainability is a porous topic, which has been adapted and reshaped for developing ecological models, improving corporate responsibility, setting environmental and land-use policies, organizing educational curricula, and reimagining the goals of governance and democracy. Where other treatments of this topic tend to focus on just one application of sustainability, this primer encompasses everything from global development and welfare to social justice and climate change. With chapters that discuss sustainability in the contexts of profitable businesses, environmental risks, scientific research, and the day-to-day business of local government, it gives listeners a deep understanding of one of the most essential concepts of our time.

The history of the Sackler dynasty is rife with drama - baroque personal lives; bitter disputes over estates; fistfights in boardrooms; glittering art collections; Machiavellian courtroom maneuvers; and the calculated use of money to burnish reputations and crush the less powerful. The Sackler name has adorned the walls of many storied institutions - Harvard, the Metropolitan Museum of Art, Oxford, the Louvre. They are one of the richest families in the world, known for their lavish donations to the arts and the sciences. The source of the family fortune was vague, however, until it emerged that the Sacklers were responsible for making and marketing a blockbuster painkiller that was the catalyst for the opioid crisis. 

This is the saga of three generations of a single family and the mark they would leave on the world, a tale that moves from the bustling streets of early 20th-century Brooklyn to the seaside palaces of Greenwich, Connecticut, and Cap d’Antibes to the corridors of power in Washington, DC.  Empire of Pain chronicles the multiple investigations of the Sacklers and their company, and the scorched-earth legal tactics that the family has used to evade accountability. 

三浦展先生将日本消费社会归纳为四个阶段：从重视家庭的消费，到追求奢侈品的第二消费，以及崇尚个性的第三消费，再到重视环保、乐于共享、追求内心充实的第四消费时代。这一概念的提出，在中国引发广泛共鸣。在《第四消费时代》（10年纪念版）中，三浦展还特别增加了疫情对于消费社会的影响以及未来消费趋势的分析，种种迹象标明新的消费社会形态正在孕育之中。本书对消费社会演变及未来趋势的分析，对国家层面的战略转型，对企业把握市场变化，都具有十分重要的意义。

中国互联网的发展，呈现出了清晰的时间线。2010年之前，是中国PC互联网崛起和百度、阿里巴巴、腾讯三巨头的发家史；2010年之后，中国移动互联网呼啸而来，业界以为的既定局面开始涌现无限可能，美团、快手、抖音、今日头条、拼多多……许多新鲜面孔开始挑战三巨头的权威，催逼这个行业进行更多的技术变革。技术、商业、竞争、资本、并购等，开始逐渐成为新十年的主题。

本书采用了编年体体例，在快速回顾2007—2009年中国互联网的历史后，深度记录了中国互联网2010—2020年狂飙突进的新十年，是一部中国互联网的“江湖群侠传”。十年间，众多人、事、物或是昙花一现，、或峰回路转，、或是强者愈强。，中国互联网的历史，在纷繁的人物沉浮、企业兴衰、资本博弈之中书写。本书介绍了十年间中国互联网江湖中的著名事件、典型企业，以及颇具影响力的人物。阅读本书，能让我们站在前浪的肩头，用长远的眼光，更好地谋划个人与企业的发展，学会通行世界的商业语言，甚至推动国家更进一步的繁荣与开放。

本书详细梳理了20个企业案例，囊括全球的20个元宇宙巨头级玩家。用理性指导投资行为，以回溯计算文明85年的历史，界定当下元宇宙投资所处的位置，进而锚定投资的价值。

本书预测了元宇宙的终局，推演终局是为了判定未来的格局，以未来格局来回归当下的投资力度：是重注于寡头，是洋洋于分散，还是轮动于百花齐放？将元宇宙投资置身于全球科技投资趋势中，徜徉于全球演绎中，元宇宙是需要科技与人文共同进化的。互联网并未进化的伦理部分，元宇宙的升维或许能带来更多的治理智慧。

《动物精神？》
《怪诞行为学：可预测的非理性》
《金融激荡300年》
《魔鬼经济学1：揭示隐藏在表象之下的真实世界》
《思维的发现：关于决策与判断的科学》
《中国REITs市场建设》
《中国经济的未来：热点、难点和增长点》
《中国经济发展新阶段的机遇》
《中国经济如何行稳致远》
《助推：如何做出有关健康、财富与幸福的最佳决策.融资篇》

自然界的发展是有规律的，而任何事物都按其固有的轨迹运行。人们能够用一定的方法去认识它、体验它、并按照客观规律改造它。从《原则》《债务危机》到《原则：应对变化中的世界秩序》，桥水投资公司创始人瑞·达利欧的研究角度涉及个体、组织、社会和世界。他想揭示的是个体的生活和工作原则、组织机构的运转原则、国家和社会的兴衰原则、世界秩序的变化原则。

在这本书中，瑞·达利欧探究的是社会和世界的运行规律和原则，他考察了500年财富和权力的所有重大变化背后反复出现的模式和因果关系。他认为在这些变化背后存在着永恒普适的规律。通过考察许多相互关联的历史事件，可以看到这些变化的典型模式、规律、周期和因果关系，并以此为基础推断未来。

达利欧认为，历史通常也是通过相对明确的生命周期、随着一代人向下一代人的过渡而逐步演进的。所有帝国和王朝都是在典型的大周期中崛起和衰落的，可以就此判断自己所处的位置，以此判断之后的走向。目前相对财富、权力和世界秩序正在发生典型的巨变，这将对所有国家的每个人都产生深远的影响……

谈判是高难度且复杂的，却几乎遍布在工作和生活的每个角落。每一次信息的交换、每一次简单的沟通、每一个项目的推进、每一场突如其来的改变，都需要谈判作为支撑。如何让谈判变得简单、高效是现代人不可或缺的技能。从这本书中，你能学到：

着眼于利益，而非立场。立场说的是你想要什么，利益说的是你为什么想要。说服对方好的方式是使用他们自己认为公平和公正的标准。利益冲突可视为每个谈判的出发点，要以中立的角度看待。不要被自己的底线锚定了，否则你会缺少野心，白白错过扩大自身利益的机会。你要在坚持自己观点的同时，还能表现出自己的共情能力。如果你倾向于早早地让步或妥协，那么你就是在为他人谈判。不要害怕谈判僵局，这是摆脱低效谈判模式的绝好机会。谈判是一种创造力，是一种使命，是你赢得胜利的灵魂！

在这个知识焦虑的时代，人人都在说“改变自己”，渴望自我管理，试问：成效如何？经常听到很多人下决心改变，好好健身、减肥，开头激情澎湃，一上阵却立马败下阵来，旧态复萌如同变脸。这究竟是为什么？

我们终其一生，不过是寻找自己，活在未来。写给想要改变，渴望真正自由的你。本书从11次认知纠偏，9大践行路径，帮助你实现深度改变，活出真正的自己，过上想要的生活。

在20世纪上半叶的上海街头，克劳公司的广告牌随处可见。公司创办人卡尔·克劳是上海滩较早开始从事广告和商品推销业务的外国商人，他将四万万中国人全都看作潜在的顾客，研究了与他们相关的方方面面。

本书中，克劳以记者独有的敏锐眼光和诙谐精准的文字，描绘了他所经历的一系列逸闻趣事：“汉堡马掌”并不都来自德国汉堡，一包十二枚规格不同的缝衣针就算作为赠品在中国也没有市场，买钱塘江的鱼付的钱可能并不包括拴鱼绳的费用，外国人心目中的“中国国菜”炒杂碎在中国却并不存在……背后折射出的一些中国文化和在中国做生意的思维方式，至今仍未过时。

一个和平“爆发”的年代？历史“终结论”的终结？国家能力从何而来？文明的冲突是一个过时的预言？……

面对林林总总的政治问题，作者带领我们以一种比较的视角，在民主问责和国家能力两个政治比较的核心维度下，建立起观察的参照系，将不同体制、不同经济发展水平的国家纳入比较的视野，去分析我们的时代背景和全球化进程，讨论不同国家的政治转型与国家能力，以及文化和经济对政治变迁的影响。

“政治是可能性的艺术。”当我们将面对的政治现实当作一万种可能性之一来对待时，就能从此时此地抽离，获得一种俯瞰的视角，进而再聚焦定位现实，在浩瀚的可能性中理解我们自身。

复杂问题如何化繁就简？先听好消息，还是坏消息？已经付出这么多，该不该放弃？为什么压力越大，对于一件事的把握就越低？领导说话太含糊，该咋办？......

不用教科书般的传统讲法，区别于笼统的辩证思维、繁重的哲学史和唯理性的批判思维，以哲学为线索，聚焦日常问题，掌握哲学思考工具，让抽象的哲学实用起来。

哲学是在人类各门学科下进行思想沟通的一门事业，是思想界的商人。人类的学科发展越丰富，知识体系越庞大，在不同的知识分支之间，进行这种交流的必要性也就越高。诸位现在打开的这本书，将讨论更为一般的哲学问题。而我们的主旨，就是用哲学理论对标具体的话题，教会你思考问题的方法，以便让哲学有用武之地。

本书是知名学者、清华大学教授汪民安对身体、空间等论题所做研究的成果结集，分为“身体的技术”“空间的政治”“后现代性的谱系”三个部分，共十九篇文章。第一部分的六篇文章论述“身体”在西方学术史中的地位和在现实政治生活中的作用，第二部分的六篇文章是作者对“空间”问题的研究成果，集中讨论了身体的社会学，以及权力如何把个人的身体局限在空间之中，第三部分收录的七篇文章是对后现代理论的各位大理论家德里达、罗兰·巴特、乔治·巴塔耶、福柯等的精彩评论，以及对后现代性理论的发展线索的整理回顾。

茶，从喝到品，始于陆羽《茶经》。《茶经》是关于历代制茶、饮茶、茶道演变的百科全书，后世茶书的开源之作；共十篇，全面记述了唐及唐以前的茶叶历史与产地，茶的功效、栽培、采制、煎煮、饮用方法等。知名茶文化作家周重林，精研茶学15年，功底深厚，详细参考古今中外版本40余种，勘校精良，带来原汁原味而又通俗易懂的《茶经》读本。除对原文的精心译注之外，还有对每个章节主题的深入延伸探讨，从茶的古今演变到茶人的基本修养，从历代茶事到茶席茶礼，溯本求源，见解独到，全方位揭秘《茶经》的思想密码。搭配古代茶具、茶画图，帮助读者更为直观了解古代茶具的特点和构造，感受茶雅传统，汲取古人饮茶智慧。

第24卷《命运和选择》是中华史系列的总结之卷，易中天带你快速闪回，从3700年以前洛阳盆地上"中国崛起"开始，鸟瞰西周如何以政治智慧构建起华夏文明圈，又怎么把"产权不清"的锅甩给了子孙，再经战国两百年试错、变法与争鸣，中华终于步入帝国时代。此后，中华帝国史鲜明地分作四段：秦汉至三国410年，创建期；三国魏晋南北朝400年，试错、探索、整合期；隋唐两宋683年，高峰期；一气呵成的元明清647年，定型期。

一路走来，我们选择了变邦国为帝国；选择了独尊儒术，融合佛道；选择了打通南北，融合胡汉；遗憾的是，也曾选择了闭关自守，并以幻想自欺。为什么是这些选择，而不是其他？请看《命运和选择》的回答。

今天的中国究竟从何而来？现代中国何以能避免多族群帝国崩溃和分裂的命运，建立一个高度有效且长期稳定的国家？其疆域构成、族群组合和政权形态具有何种历史合理性与独特性？今后的中国国家能否继续维持“既大且强”的格局？本书令人信服地回答了以上极具挑战性的问题。

本书是一部视野宏大、新见迭出的中国近现代史著作。全书主要围绕对现代中国形成过程的重新认识问题，以及中国近代史的历史书写本身所存在的问题两方面展开研究。作者从全球史的视角，着眼于地缘政治、财政军事和政治认同三个要素，全面论述十七至二十世纪现代中国的形成过程，在世界历史的视野下探寻现代中国形成的独特路径。全书视野宽广，内容丰富，见解独到，对于试图理解现代中国之过去与未来的研究者和普通读者来说，都是一部不容错过的精彩著作。

从秦汉到隋唐帝国之间的魏晋南北朝，经历了三百多年的大分裂时期。这是群雄割据的混乱时代，也是文学艺术、思想文化波澜壮阔的时代。本书宏观地聚焦于这三百多年乱世的种种因素和历史发展脉络，以超越政权、超越时代的广阔视野，跳出王朝更替、权力斗争等短时段的政治纷纭，综合性地考察魏晋南北朝政治史和文化史的交织，追踪在其中顽强生存着的“贵族制社会”的变迁轨迹，并重点介绍中国文明的结构和特点，探究华夏文明惊人的一贯性与强韧性。

这是“刘勃说书”系列的第二本。三国还未归晋，曹刘已成传说。故事流传千年，方有《三国演义》。解读三国的常见套路，是用史料纠错演义；本书反其道而行之，探究史实如何被大众审美和文人趣味塑造成型——犹如看见两位美女，是如何一步步化妆乃至整容的——这无疑是极有趣的。

清季十年间，朝廷正以前所未有的速度和广度推行全面改革，却恰于此时爆发了革命。这一历史大变局，留下了诸多疑问：在朝廷没有并无太多暴戾苛政的情形下，为何会发生革命？清朝何以骤然崩溃，革命何以轻易速成？

改革开启后，一个根本的问题，就是体制或结构及政治伦理是否改变、怎样改变及以何种速度改变。正是由于制度的困境，使自上而下的新政带有了“自毁”的意味，并终不得不让位于自下而上的革命。

本书在既有研究成果的基础上，重新阐释了王安石变法的重点及其失败的原因。全书以王安石变法为主线，将北宋中后期的历史分为变法、反变法和后变法三个阶段，完整地叙述了北宋后期士大夫政治全局的演变。作者指出，王安石的理想是实现儒家的道德社会，在这一点上，王安石与他的反对者并无二致。问题在于王安石希望通过改造、建立新的官僚体制以实现这一理想。由此，作者着重分析了王安石的官僚体制改革，聚焦吏役次官僚制，考察新政的政府运作，并以募役法这一新政核心制度作为个案研究，总结归纳新政的特点。本书的关注点不仅在于王安石变法本身，更在于王安石所代表的儒家道德理想主义与现实政治权力结构之间的矛盾与纠葛。这也是本书的重要特色与价值之所在。

这是一部极具党史价值和现实意义的纪实作品，是美国学者毕森1937年6月到访延安的见闻与记录，是中国共产党延安时期革命实践和思想理论的重要见证。

作者托马斯•亚瑟•毕森是上世纪30年代美国著名的亚洲问题研究专家，是《红星照耀中国》作者埃德加•斯诺的好朋友。1937年6月卢沟桥事变前夕，在斯诺的帮助下，毕森与其他几位美国同行一起，悄悄奔赴延安，亲眼见证了当年中国社会的动荡现实与革命圣地的烽火岁月，采访了、朱德、周恩来等红军领袖，并将这些见闻与采访用铅笔记在两个笔记本上，真实记录了延安时期中国共产党人的初心、理想和奋斗实践。

除了文字记录之外，毕森一行还拍摄了大量珍贵的照片，有从西安到延安的沿途景象，有延安根据地的日常生活，尤其难得的是捕捉到许多正值盛年的中国共产党领袖们的面容与身姿。这些珍贵的笔记和照片，不仅能呈现早期中国共产党人的容貌风采、精神信念和理想光芒，更是从一位西方学者更加客观和切实的角度，证明了中国共产党的使命初心、中国革命的正义性和历史必然性，是对中国共产党一百年辉煌而艰辛历程的有力补充和证明。尤其值得关注的是，自作者到访延安80多年以来，这些笔记仅于1973年由加州大学伯克利分校出版过英文版，之后再未出版。本次是首次在中国出版单行本。

什么是“元宇宙”？多元世界、虚实共生、沙盒游戏、无限创造、数字人生、创世系统、私钥经济、意识进化、 高度沉浸……这些全新的概念将在这个新世界出现。

“元宇宙”是重启新文明的的“元叙事”，是人类对乌托邦世界的思考和实践，技术、理想、 权力、资本与人性的较量将在元宇宙中展开，同时，元宇宙也会促进基础数学、信息学、生命科学、区块链、量子计算等学科的深入研究和交叉互动。

本书以简单易懂的文字，搭配轻松诙谐的原创漫画，让更多人理解什么是元宇宙的 “宏架构”，了解从原子到比特的逻辑，明白智能合约、数学及NFT之间的关系，用图片解析未来世界，让你轻松走进虚实共生的数字时空，解锁人类新文明，设计属于自己的元宇宙。

王立铭教授亲述的硬核病毒科普，9大模块，全方位直击现代人*应该了解的病毒科学九大问题：画像、入侵、流行、隔离、疫苗、药物、溯源、历史、未来；1份侧写，囊括我们必须了解的10种病毒。

所有因新冠疫情而渴望了解病毒的人，都能在本书中有所收获。我们对于病毒的疑惑，需要一位真正权威的专业人员来解答：浙江大学生命科学研究院教授、“得到”病毒科学课程主理人王立铭。在《给忙碌者的病毒科学》中，王立铭教授延续一贯通俗易懂、趣味十足的写作风格，将复杂的科学知识用浅显生动的语言讲述出来。阅读本书，亲身感受病毒科学的冲击和神奇，同时启发你的现实生活！

Economic sanctions dominate the landscape of world politics today. First developed in the early twentieth century as a way of exploiting the flows of globalization to defend liberal internationalism, their appeal is that they function as an alternative to war. This view, however, ignores the dark paradox at their core: designed to prevent war, economic sanctions are modeled on devastating techniques of warfare.

Tracing the use of economic sanctions from the blockades of World War I to the policing of colonial empires and the interwar confrontation with fascism, Nicholas Mulder uses extensive archival research in a political, economic, legal, and military history that reveals how a coercive wartime tool was adopted as an instrument of peacekeeping by the League of Nations. This timely study casts an overdue light on why sanctions are widely considered a form of war, and why their unintended consequences are so tremendous.

From the Financial Times' global finance correspondent, the incredible true story of the iconoclastic geeks who defied conventional wisdom and endured Wall Street's scorn to launch the index fund revolution, democratizing investing and saving hundreds of billions of dollars in fees that would have otherwise lined fat cats' pockets.

In Trillions, Financial Times journalist Robin Wigglesworth unveils the vivid secret history of an invention Wall Street wishes was never created, bringing to life the characters behind its birth, growth, and evolution into a world-conquering phenomenon. This engrossing narrative is essential listening for anyone who wants to understand modern finance - and one of the most pressing financial uncertainties of our time.  

Innovations rarely come from “experts.” Elon Musk was not an “electric car person” before he started Tesla. When it comes to improbable innovations, a legendary tech VC told Sebastian Mallaby, the future cannot be predicted, it can only be discovered. It is the nature of the venture-capital game that most attempts at discovery fail, but a very few succeed at such a scale that they more than make up for everything else. That extreme ratio of success and failure is the power law that drives the VC business, all of Silicon Valley, the wider tech sector, and, by extension, the world.

In The Power Law, Sebastian Mallaby has parlayed unprecedented access to the most celebrated venture capitalists of all time—the key figures at Sequoia, Kleiner Perkins, Accel, Benchmark, and Andreessen Horowitz, as well as Chinese partnerships such as Qiming and Capital Today—into a riveting blend of storytelling and analysis that unfurls the history of tech incubation, in the Valley and ultimately worldwide. We learn the unvarnished truth, often for the first time, about some of the most iconic triumphs and infamous disasters in Valley history, from the comedy of errors at the birth of Apple to the avalanche of venture money that fostered hubris at WeWork and Uber.

Eswar Prasad explains the world of finance is at the threshold of major disruption that will affect corporations, bankers, states, and indeed all of us. The transformation of money will fundamentally rewrite how ordinary people live.

Above all, Prasad foresees the end of physical cash. The driving force won't be phones or credit cards but rather central banks, spurred by the emergence of cryptocurrencies to develop their own, more stable digital currencies. Meanwhile, cryptocurrencies themselves will evolve unpredictably as global corporations like Facebook and Amazon join the game. The changes will be accompanied by snowballing innovations that are reshaping finance and have already begun to revolutionize how we invest, trade, insure, and manage risk.

Prasad shows how these and other changes will redefine the very concept of money, unbundling its traditional functions as a unit of account, medium of exchange, and store of value. The promise lies in greater efficiency and flexibility, increased sensitivity to the needs of diverse consumers, and improved market access for the unbanked. The risk is instability, lack of accountability, and erosion of privacy. A lu

What exactly is a Money Mind? At one level, it's a way of thinking about major financial issues such as capital allocation. At another level, it summarizes an overall mindset for successfully investing in today’s fast-paced stock market, a mindset that depends on a commitment to learning, adapting, and facing down irrelevant noise.

This is not a method book. It is a thinking book.

Warren Buffett: Inside the Ultimate Money Mind explains the philosophies of self-reliance, stoicism, rationalism, and pragmatism and their contributions to making intelligent investment decisions. It also outlines the evolution of value investing, discusses how to develop a business-driven investing mindset, and describes the defining traits of successful active management. Lastly, it examines the surprising aspects of a Money Mind – sportsman, teacher, and artist.

Dave Liu, 25-year veteran investment banker and finance professional, delivers a humorous and irreverent insider’s guide to thriving on Wall Street or Main Street. Liu offers hilarious and insightful advice on everything from landing an interview to self-promotion to getting paid. You’ll discover: How to get that job you always wanted; Why career longevity and “success” comes from doing the least amount of work for the most pay; How mastering cognitive biases and understanding human nature can help you win the rat race; How to make people think you’re the smartest person in the room without actually being the smartest person in the room; How to make sure you do everything in your power to get paid well (or at least not get screwed too badly); How to turn any weakness or liability into an asset to further your career.

Effective leadership is an influence process where leaders implement everyday, commonsense approaches that help people and organizations thrive. Yet somehow, many of these fundamental principles are still missing from most workplaces. In Simple Truths of Leadership, legendary servant leadership expert Ken Blanchard, whose books have sold millions of copies worldwide, and his colleague Randy Conley, known and recognized for his many years of thought leadership and expertise in the field of trust, share fifty-two Simple Truths about leadership that will help leaders everywhere make commonsense leadership common practice.

Speaker, consultant, and hospitality industry veteran Taylor Scott knows that the most effective leaders approach their roles with heart, emotionally connecting with their team members before attempting to manage them. In Lead with Hospitality, Scott draws from his two decades in leadership roles at respected hotels, resorts, and restaurants. He distills the principles of gracious hospitality, translating them into actionable leadership lessons which apply in any industry, such as: how making people feel welcome fosters loyalty and keeps workers engaged with an organization's purpose; how serving people with empathy and compassion sparks workers' highest productivity; how making people feel comfortable encourages exploration, curiosity, and discovery while inviting everyone to lean into their creativity; and how making people feel significant drives them to deliver their best work. He also shares specific, practical steps you can take to put these principles into action. 

Anyone who makes the bold decision to put their ideas out into the world wants to reach as many people as possible. Unfortunately, too many think it’s a question of numbers—the more people you can get in front of, the better. But true reach is about expanding your audience while making a meaningful and enduring difference that has a lasting impact.

Reach provides a clear and structured approach to creating a successful online presence that will create the biggest possible impact for any message. Becky Robinson shares a framework to cultivate followers that requires four commitments: value, consistency, endurance, and generosity. When you make these four commitments, you’ll deliver memorable content on a regular basis while keeping the long-term view in mind and being committed to helping and sharing with others.

WeWork would be worth $10 trillion, more than any other company in the world. It wasn’t just an office space provider. It was a tech company - an AI startup, even. Its WeGrow schools and WeLive residences would revolutionize education and housing. One day, mused founder Adam Neumann, a Middle East peace accord would be signed in a WeWork. The company might help colonize Mars. And Neumann would become the world’s first trillionaire.

This was the vision of Neumann and his primary cheerleader, SoftBank’s Masayoshi Son. In hindsight, their ambition for the company, whose primary business was subletting desks in slickly designed offices, seems like madness. Why did so many intelligent people - from venture capitalists to Wall Street elite - fall for the hype? And how did WeWork go so wrong?

Nearly a century old, the grand façade of Bombay House is hard to miss in the historic business district of Mumbai. This is the iconic global headquarters of the Tata Group, a multinational corporation that produces everything from salt to software. After getting their start in the cotton and opium trades, the Tatas, a Parsi family from Navsari, Gujarat, ascended to commanding heights in the Indian economy by the time of independence in 1947. Over the course of its 150-year history Tata spun textiles, forged steel, generated hydroelectric power, and took to the skies. It also faced challenges from restive workers fighting for their rights and political leaders who sought to curb its power.

In this sweeping history, Mircea Raianu tracks the fortunes of a family-run business that was born during the high noon of the British Empire and went on to capture the world’s attention with the headline-making acquisition of luxury car manufacturer Jaguar Land Rover. The growth of Tata was a complex process shaped by world historical forces: the eclipse of imperial free trade, the intertwined rise of nationalism and the developmental state, and finally the return of globalization and market liberalization. Today Tata is the leading light of one of the world’s major economies, selling steel, chemicals, food, financial services, and nearly everything else, while operating philanthropic institutions that channel expert knowledge in fields such as engineering and medicine.

Today we think statistics are the enemy, numbers used to mislead and confuse us. That’s a mistake, Tim Harford says in The Data Detective. We shouldn’t be suspicious of statistics - we need to understand what they mean and how they can improve our lives: they are, at heart, human behavior seen through the prism of numbers and are often “the only way of grasping much of what is going on around us”. If we can toss aside our fears and learn to approach them clearly - understanding how our own preconceptions lead us astray - statistics can point to ways we can live better and work smarter.

As “perhaps the best popular economics writer in the world” (New Statesman), Tim Harford is an expert at taking complicated ideas and untangling them for millions of readers. In The Data Detective, he uses new research in science and psychology to set out ten strategies for using statistics to erase our biases and replace them with new ideas that use virtues like patience, curiosity, and good sense to better understand ourselves and the world. As a result, The Data Detective is a big-idea book about statistics and human behavior that is fresh, unexpected, and insightful.

Intelligence is usually seen as the ability to think and learn, but in a rapidly changing world, there's another set of cognitive skills that might matter more: the ability to rethink and unlearn. In our daily lives, too many of us favor the comfort of conviction over the discomfort of doubt. We listen to opinions that make us feel good, instead of ideas that make us think hard. We see disagreement as a threat to our egos, rather than an opportunity to learn. We surround ourselves with people who agree with our conclusions, when we should be gravitating toward those who challenge our thought process. The result is that our beliefs get brittle long before our bones. We think too much like preachers defending our sacred beliefs, prosecutors proving the other side wrong, and politicians campaigning for approval - and too little like scientists searching for truth. Intelligence is no cure, and it can even be a curse: being good at thinking can make us worse at rethinking. The brighter we are, the blinder to our own limitations we can become.

Organizational psychologist Adam Grant is an expert on opening other people's minds - and our own. As Wharton's top-rated professor and the bestselling author of Originals and Give and Take, he makes it one of his guiding principles to argue like he's right but listen like he's wrong. With bold ideas and rigorous evidence, he investigates how we can embrace the joy of being wrong, bring nuance to charged conversations, and build schools, workplaces, and communities of lifelong learners. You'll learn how an international debate champion wins arguments, a Black musician persuades white supremacists to abandon hate, a vaccine whisperer convinces concerned parents to immunize their children, and Adam has coaxed Yankees fans to root for the Red Sox. Think Again reveals that we don't have to believe everything we think or internalize everything we feel. It's an invitation to let go of views that are no longer serving us well and prize mental flexibility over foolish consistency. If knowledge is power, knowing what we don't know is wisdom.

Since the days of the dot-com bubble in the late 1990s, no industry has made a greater impact on the world than Silicon Valley. And few individuals have done more to shape Silicon Valley than Peter Thiel. The billionaire venture capitalist and entrepreneur has been a behind-the-scenes operator influencing countless aspects of our contemporary way of life, from the technologies we use every day to the delicate power balance between Silicon Valley, Wall Street, and Washington. But despite his power and the ubiquity of his projects, no public figure is quite so mysterious.

In the first major biography of Thiel, Max Chafkin traces the trajectory of the innovator's singular life and worldview, from his upbringing as the child of immigrant parents and years at Stanford as a burgeoning conservative thought leader to his founding of PayPal and Palantir, early investment in Facebook and SpaceX, and relationships with fellow tech titans Mark Zuckerberg, Elon Musk, and Eric Schmidt. The Contrarian illuminates the extent to which Thiel has sought to export his values to the corridors of power beyond Silicon Valley, including funding the lawsuit that destroyed the blog Gawker and strenuously backing far-right political candidates, notably Donald Trump for president in 2016.  

碳中和代表一个新时代的开始，在这个时代中，所有人的财富都将通过碳排放这个媒介进行重新分配，高碳企业的财富会流向低碳企业，增碳行业会流向减碳行业，这些企业的财富重新分配又会逐渐渗透到个人的工作和生活中，让所有人都不能置身事外。本书从气候变暖的历史背景和国际气候谈判进程出发，详细讲述了碳中和提出的原因、现状，以及从国家和企业层面如何实现碳中和。同时，本书详细介绍了碳中和带来的一个新兴金融市场——碳交易市场的体制机制及参与方法，以及一个新兴的行业——碳管理行业的业务内容及市场空间。后，本书以个人角度出发，讲述在碳中和时代下，个人应当如何从日常生活、学习就业和投资理财方面为碳中和做出自己的贡献。

近年来，增长已成为商业管理界的热词。如果无法实现持续增长，企业将会面临生死攸关的大问题。但是，不同角色谈及的增长并不在同一个范畴和维度上。比如，“增长就是做流量”“增长就是做价值创新”“增长是组织能力的溢出”……那么，究竟什么是增长？

这本书首先对纷繁复杂的增长概念做了厘清，从战略层到战术层，将增长分为结构性增长与运营性增长。在企业里，尺度由大到小，颗粒度由粗到细，战略层和战术层的增长共同构成了理解增长的完整维度。战略层增长的任务是明确企业的使命，明晰方向与路径；而战术层增长则关注具体的方法与工具。

这本书框定在战略层，从企业生命周期的不同阶段出发，为企业提供了五大核心的增长策略——价值破局、杠杆放大、核心聚焦、壁垒构建、系统破界，并用大量的企业案例阐释了它们的应用要点，帮助企业在实践增长的时候有方法可依、有路径可循，梳理出贴合自身业务的核心增长路径。

碳中和是我国新时期高质量发展的关键目标，事关中国未来的经济增长模式和产业结构、能源结构的调整，既是一场系统性的革命，也是一次长达几十年的机会。

本书立足于全球低碳化转型背景，在介绍了全球主要经济体的碳排放情况和减排路径的基础上，不仅就中国的情况提出了中国特色减排之路的策略建议，还从行业的视角出发，重点分析了能源（电力）、工业、交通、建筑、农业、信息产业等领域的排放现状及特点，提出了各领域的绿色转型升级之路，旨在帮助政府机关人员、企业管理者、行业从业者、投资者以及泛财经大众读者等群体了解中国未来40年的新约束与新机遇。

中欧教授著作

这是一本凝结了芮萌教授20多年财富管理教学经验与专业思考的著作，并将多位成功的机构投资者对“长期主义”和“价值投资”的深刻见解整合于一处。其中，既有见证中国公募基金行业成长的中欧基金高管，也有一线投研经验丰富的投资总监，还有日常勤于调研和思考的中生代基金经理代表等。他们既分享了历经时间考验的投资思路，又分享了各自心目中对于杰出投资大师和企业家的标准，垒在一起成为长期的基石。

被誉为“20世纪伟大的选股人之一”的约翰·邓普顿曾在晚年如此总结他的投资生涯：“虽然可用的投资方法众多，但让我获得巨大成功的方法却是——购买价格远远低于其内在价值的股票。我的整个投资生涯就是在世界范围内搜寻能够买到的便宜股。”

本书紧紧围绕着“如何选择便宜股”展开，全面地展现了约翰·邓普顿的投资生涯，重点阐释了他著名的“悲观点”理论，从而揭开了其投资成就背后的秘密，让我们得以充分领略约翰·邓普顿长盛不衰的投资原则和方法。

这本书是由美国两任总统的首席谈判顾问、国际首席商业谈判大师罗杰·道森集30年的成功谈判经验著述而成，书中有详细的指导、生动而真实的案例、权威的大师手记和实用的建议。教会你如何在谈判桌前取胜，更教会你如何在谈判结束后让对手感觉到自己赢得谈判，而不是吃亏了。

三精管理的指导思想和管理理念体现为全员参与、持续改进、系统优化。

全员参与：每个人都是三精管理的践行者和维护者，实施三精管理必须要从“人”上下功夫。实施三精管理的企业激发了员工“整个人”的才干和智慧，而没实施三精管理的企业可能只发挥了员工的“一双手”的作用。

持续改进：坚持目标导向，紧盯细节、深入分析，不断发现问题，以持续创新的思维寻求突破、以精益求精的态度努力改进。不断挑战现状，时刻牢记三精管理的征程上没有好，只有更好。

系统优化：三精管理的着眼点必须是全要素的，而不能割裂到每条业务线上各自推动。如果各自为政，只追求本业务线内极致的效率和效益，而不着眼于整个系统的布局、运转、优化、提升，那么就会导致“孤岛效应”，可能反而影响整个系统的效率和效益。

创业是公平的，对任何人都敞开大门，包括没有任何经验的普通人，本书介绍的成功创业者大多与你我并无不同。创业又是不易的，需要你走出舒适区，进入一个不确定的世界，直面各种未知的问题和挑战。本书通过还原全球创业者的真实经历，揭示创业过程中需要思考的一系列关键问题。

本书基于超高人气访谈节目创作而成。作者深度采访了数百位来自各个领域的创业者、商业领袖，引导他们回顾创业过程中的微小细节与成功背后的故事，请他们分享创业过程中的各种问题、关键时刻、失败经验、应对方法等。作者基于丰富的一手资料，遵循创业者经历的真实创业过程——从接受召唤到创立企业，再到在成长阶段经受考验和测试，后到达目的地，也就是打造我们今天所熟知的全球品牌，为读者提供了一幅清晰的创业过程全景图，告诉所有想实践自己的想法却又害怕失败的人，创业之路上可能犯的错误已经有创业者犯过，很多问题已经有了解决方案，吸取别人的教训而不是亲历这些错误，也许是创业成功的捷径。

这是销售专家克拉夫花费超高1万小时试错总结出来的一本实用性极高的人际沟通类的经管励志作品。

全书颠覆了麦肯锡推荐的理性说服模式，作者用鳄鱼脑，中脑和新皮层的大脑三分方法，重新解析了我们在对话说服中存在的认知误区，我们要善用鳄鱼脑，拿回对话的主动权，终达成说服的目的。（对于有说服需求的读者来说，一定要去了解书中提到的使用鳄鱼脑的方法）。

对自我的认识始终是哲学的核心主题。在过去的几十年里，随着神经科学家对大脑研究的逐步深入，主张自我等同于大脑，大脑中的生物化学反应决定了我们一切思想和行为的观念渐成主流。

哲学教授马库斯·加布里尔却犀利指出，将精神的产生理解成生物过程的观念是对自我理解的扭曲和退化。他从康德、莱布尼茨、费希特、谢林等哲学大师的思想中汲取养分，以新实在论和新存在主义为根基，借用思想实验、生活事例和人们耳熟能详的文学作品、科幻影视剧，逻辑严明又妙趣横生地探讨了意识、自我意识等有关自我的核心概念，以及精神与大脑的关系这一精神哲学的核心问题，对形形色色的神经中心主义进行了批判，并提出与主流思潮相抗衡的“自我不是大脑”的观点。

加布里尔还对“自由意志”这一哲学概念进行了全新的辩护：人并非生物机器，人始终拥有自主选择的自由。加布里尔对人类自主与尊严的重申，为21世纪人工智能时代的精神哲学开启了新的视野。

《图书馆杂记》带我们了解不一样的图书馆。本书不光是带你领略全球图书馆的全貌，也会选出一些世界上最有名、最具代表性的图书馆馆藏珍品和工作细节进行单独、详细的介绍。此外，本书的内容还包括了世界上各种奇特的图书馆以及相关逸事。在其中，你可以领略世界各大图书馆的全貌，也能了解千奇百怪的图书馆和陈列室，跟着作者一起探知图书馆运作的秘密、学习专业的图书馆术语，走近令人称奇的藏书与藏品背后的奇人异事，了解关于图书馆的一切！

这是清华大学新雅书院“中国史”通识课程讲稿。孙庆伟、侯旭东、阎步克、张国刚、邓小南、姚大力、刘志伟和杨念群等八位学者，依次对中国大的历史时期与核心王朝的发展进程和时代特点进行综括性的脉络梳理和问题分析。

每一时段的解析视角和关注点各不相同，或侧重于政治制度和政治文化，或侧重于社会经济和文化特征。每位作者对各自领域都有多年的研究积累，本书既呈现了不同作者的研究特色和讲课风格，又贯穿了中国大历史的总体进程和当下历史研究的*进展，实为普通读者了解或研读中国史不可多得的高端通识读本。

佛教自印度传入中国，历时千年兴灭，在中华大地留下了大量的石窟寺、佛寺等遗迹，创造出为数众多的精美造像、壁画等文物，成为历史时期考古学的一项专门分支，成果显著。除了敦煌莫高窟、法门寺地宫等的考古发现，云冈、龙门、炳灵寺、麦积山等闻名于世的石窟群，近些年在山东青州，河北曲阳、邺城等地出土的造像窖藏亦引起社会各界的广泛关注。西藏阿里地区，九十年代以来也陆续清理出多处重要的藏传佛教寺院遗迹，更新了世人对于佛教传播历史的认识。凡此种种，于普通读者可能缺乏一个清晰系统的认知。本书通过石窟寺、窟前建筑、佛教寺院、地下窖藏、佛塔舍利几项专题，提纲挈领地呈现出我国佛教考古事业的全貌，使读者对于中国佛教美术遗迹的时空分布了然于胸。

从春秋、秦汉、三国、南北朝，到唐、五代、宋、元、明、清，复旦大学资深教授葛剑雄选取了其间二十个重要的历史片断，夹叙夹议，以点带面，进行了照相式的呈现。其中有对今人不太注意的历史事件的细致挖掘，也有对今人错误的历史认识的颠覆性纠正。一代枭雄王莽，是“阴谋家”还是“改革先锋”？迁都之举，北魏孝文帝是盖世英雄还是千古罪人？“天可汗”唐太宗为何三番五次要看史官记录？

本书介绍的对象为启蒙运动，研究18世纪作为特殊的百年，见证着欧洲国家经历了哪些重大变迁，它们又和今人普遍的认知存在何种偏差。启蒙运动时期的政治、社会和精神运动是一种欧洲现象。启蒙运动时期被从许多不同角度进行阐释：启蒙运动时期被认为是资产阶级和女性觉醒的时期，是交流和改革的时期。全书篇幅不长，言简意赅，却清晰而全面地从国家体制、经济发展、社会结构、宗教信仰、交际与传媒、家庭结构、哲学科学、法制建设、改革与革命等方面，梳理了启蒙思想发挥的复杂甚至矛盾的作用。

本书以近代以来一百年为时间尺度，讲述现代化进程之下，中国的地理变迁和中国人的创造，呈现这个蓝色星球上伟大的地表塑造。通过原创摄影图片及充满情感温度的文字，描绘中国具有代表性的地理人文景观和自然风貌，让我们享受视觉盛宴的同时，了解自身所处的自然世界，并以可感知的方式收藏大自然的美好。

从岩石上的神秘图像，到陶器、建筑上的纹饰与壁画，绘画的二维平面如何产生？从陶瓮上的鹳鱼石斧图，到彩绘漆盒上人物与时空交叠的空间性图画，器物表面的写实绘画如何引发了画像的独立？楚汉墓葬礼仪艺术展现的个绘画高潮如何联系着后世佛教壁画和卷轴画的繁荣发展？名家辈出的宫廷艺术与臻于极盛的公共宗教艺术在朝野间的争奇斗艳如何塑造了富有变化和新意的盛唐气象？

在中国绘画三千年的漫长历史中，以唐末为节点的早期绘画担负着开发绘画媒材的宏大历史职责，无名画家的集体创作在日常生活和宗教礼仪环境中扮演着重要的角色，不同于以卷轴画为大宗的后世绘画，考古材料中所反映出的不同时期、地域和画手的风格变化，使得这段绘画史具有了研究方法上的独特性格。

这是一本趣味解读中国古画的新颖之作，除了通常的绘画风格讲解、作品流传介绍等，作者更侧重于还原古画背后的历史情境和人物遭遇，沉浸式地讲述画家和文人背后的“意难平”。

全书将100多幅中国画背后的故事分为六种人生境遇来解读，大到王朝的兴衰更替，小到一个寻幽者的细腻情思，作者总能从古诗文集、笔记杂谈、方志族谱、书画题跋中采撷出有趣的史料，带你回到那尘封已久、富有温度的历史现场。读者不仅可以了解中国画的具体细节，还可以读懂唐玄宗、韩熙载、王维、苏东坡、司马光、唐伯虎等人的内心情绪，感受他们在大历史背景下的喜怒哀乐。

中国风（Chinoiserie）是自13世纪晚期开始就在欧洲出现的一种艺术和文化文化艺术现象，而马可波罗在元大都（北京）受到元世祖忽必烈接见这一事件可以作为中国风尚兴起的一个标志。中国风（Chinoiserie）作为学术术语到19世纪才得以确定，被用来形容受到中国或者更宽泛一些的远东文化影响的欧洲艺术潮流。本书通过配套的图片与文字为读者勾勒出中国风在欧洲发展历史的轨迹。

本书是享誉世界的物理学家卡洛·罗韦利近10年人文科普随笔首次合集出版，共收录46篇精品随笔，分别从物理学、科学家、人文与科学三个角度。引领你了解困扰哲学家、诗人、艺术家的亘古难题，解答关于我们所栖居世界的真相。从黑洞、引力波、大爆炸的量子引力与时间的诞生到空间、三维球面、确定性与全球变暖。《时间的秩序》之后，再度让科学浪漫如诗。

In Investing Amid Low Expected Returns: Making the Most When Markets Offer the Least, renowned institutional investor advisor Dr. Antti Ilmanen delivers a timeless—and timely—treatment of strategic investment processes in times of low returns.

The author outlines the low expected return challenge now facing investors due to the past four-decade stretch that has seen markets with ever-increasing valuations and realized returns with falling yields. Assuming high realized returns will persist, especially in an era of low starting yields, is therefore complacent.

The key building blocks to improving long-run returns—including major asset class premia, illiquidity premia, style premia, and the always elusive alpha—are discussed as well, with extensive empirical evidence used to bolster the book’s exploration of the most reliable sources of investment returns.

Readers will learn how to construct an efficient portfolio from these building blocks as well as how to manage risk and control costs, informed by detailed descriptions of competing investment models and best practices amongst large institutional asset owners.

We have a leadership crisis today, where even though our world has changed drastically, our leadership style has not. Most organizations, teams, schools, and families today still operate from a model of “command and control,” focusing on hierarchies and compliance from people. But because of the changing nature of the world, the workforce, work itself, and the choices we have for where and how to work and live, this way of leading is drastically outdated.

Stephen M.R. Covey has made it his life’s work to understand trust in leadership and organizations. In his newest and most transformative book, Trust and Inspire, he offers a simple yet bold solution: to shift from this “command and control” model to a leadership style of “trust and inspire.” People don’t want to be managed; they want to be led. Trust and Inspire is a new way of leading that starts with the belief that people are creative, collaborative, and full of potential. People with this kind of leader are inspired to become the best version of themselves and to produce their best work. In this “beautifully written page-turner” (Amy Edmondson, Harvard Business School professor), Covey offers the solution to the future of work: where a dispersed workforce will be the norm, necessitating trust and collaboration across time zones, cultures, personalities, generations, and technology.

The Conversion Code 2.0 (the second edition completely revised and updated) is jam-packed with new tips, tricks, tools, templates, platforms, research, data, and best practices.

No matter you industry, if your marketing team hasn't adjusted to the new ad targeting rules, you will be paying more money for campaigns that don't work as well. The privacy revolution is here, affecting every way you do marketing and sales. You must make changes, too. The new rules are being enforced to make it harder for you to contact people. The solution is to get people to contact you. That is what this new and better version of The Conversion Code will teach you: how to generate higher-quality leads that are easier to convert. Without being annoying.

The first generation of CISOs learned that with confidence you can cast cybersecurity as a black art that cannot be measured. Eventually, the anecdotes and hopeful statements weren't enough. Business leaders soon learned that cybersecurity knowledge is only part of the job. So, we have arrived at an inflectiont point. We can do better. We must do better. It's time to evolve. 

In this book, the authors created a stramlined business reference that is tailored to cybersecurity professionals. It will equip you with insights curated to develop your business acumen, communication, and leadership skills. Each of these capabilities is required by the modern CISO. They provide you with the tools you need to evolve from a technical leader into an effective cybersecurity executive. Each chapter is packed full of specific, practical advice and real-life stories to help you communicate with business leaders, eastablish an executive presence, secure cybersecurity budgets, protect what matters, and not only enable, but also accelerate business outcomes.

In Breakthrough, internationally recognized leader David Nurse delivers an inspiring, eye-opening, and practical discussion of how to change the way you think about breakthroughs and innovation to transform how you achieve results for your team, organization, and family. You'll say boodbye to the long genius myth, elusive light bulb 'a-ha' moments, and happy accidents you formally considered to be breakthroughs.

The author offers an actionable and clearly organized structure for maximizing breakthrough ideas. you'll learn how to create the mindset and environments for generating groundbreaking new ideas, overcoming insurmountable obstacles, and exceeding your potential by following the book's actionable formula.

The way we work has changed. The era of toiling from nine-to-five, five-days-a-week in the office is now a relic of the past, and is being replaced by a better way—flexible work. But flexibility means a lot more than a day or two a week to “work from home”: 93% of your employees want more flexibility in when, not just where, they work. They want choice and they are leaving their roles to find it. The most successful leaders will go much further than offering occasional remote workdays—they will redesign every aspect of how work gets done, from defining how they measure organizational success to training their managers to make it happen.

This book offers a blueprint for using flexible work to unlock the potential of your people. The book offers the steps necessary to building the new principles and guardrails to empower flexible, high-performing teams. And it teaches readers to lead with purpose, to manage and measure differently, and to believe that by letting go, they’ll get more back than they thought possible.

Good product marketing is the difference between products that lead their markets and those that go nowhere, yet it remains widely misunderstood.

In this book, Silicon Valley veteran Martina Launchengco delivers a clear and intuitive guide to craft strategies to bring your product to market, apply customer insights, shape how the world sees your product, and inspire customers to be evangelists. You'll learn these four fundamentals of best-in-class product marketing plus how to implement them, hire for them, and lead and organize the role for maximum impact.

Using stories grounded in her own experiences as well as examples from the front lines of leading companies like Apple, Dropbox, Microsoft, Netflix, and Salesforce, this book provides one-sheet frameworks and agile marketing practices to simplify and elevate your product marketing.

A startup executive and investor draws on expertise developed at the premier venture capital firm Andreessen Horowitz and as an executive at Uber to address how tech’s most successful products have solved the dreaded "cold start problem”—by leveraging network effects to launch and scale toward billions of users.

What exactly are network effects? How do teams create and build them into their products? How do products compete in a market where every player has them? Andrew Chen draws on his experience and on interviews with the CEOs and founding teams of LinkedIn, Twitch, Zoom, Dropbox, Tinder, Uber, Airbnb, and Pinterest to offer unique insights in answering these questions. Chen also provides practical frameworks and principles that can be applied across products and industries. 

The Cold Start Problem reveals what makes winning networks thrive, why some startups fail to successfully scale, and, most crucially, why products that create and compete using the network effect are vitally important today.

Reggie Fils-Aimé, retired President and Chief Operating Officer of Nintendo of America Inc., shares leadership lessons and inspiring stories from his unlikely rise to the top.

Although he’s best known as Nintendo's iconic President of the Americas-immortalized for opening Nintendo’s 2004 E3 presentation with, “My name is Reggie, I'm about kicking ass, I'm about taking names, and we're about making games”-Reggie Fils-Aimé’s story is the ultimate gameplan for anyone looking to beat the odds and achieve success.

Learn from Reggie how to leverage disruptive thinking to pinpoint the life choices that will make you truly happy, conquer negative perceptions from those who underestimate or outright dismiss you, and master the grit, perseverance, and resilience it takes to dominate in the business world and to reach your professional dreams.

Tony Hsieh—CEO of Zappos, Las Vegas developer, and beloved entrepreneur—was famous for spreading happiness. He lived and breathed this philosophy, instilling an ethos of joy at his company, outlining his vision for a better workplace in his New York Times bestseller Delivering Happiness. He promoted a workplace where bosses treated employees like family members, where stress was replaced by playfulness, and where hierarchies were replaced with equality and collaboration. His outlook shaped how we work today.

通胀关系到国计民生，关系到社会安定。通胀一旦出现，长期代价不可避免。经过多年低通胀之后，全球通胀以新的形态卷土重来。美国等国家的消费者物价指数（CPI）创下近40年以来的新高，德国等国家的生产者价格指数（PPI）更是创70年来新高。世界各国面临的是长期通胀还是短期价格上扬？如何衡量货币冲击、供给冲击对经济增长动力和物价的影响？会不会在巨大的全球通胀“灰犀牛”背后，还跟着一只经济衰退的“黑天鹅”？全球通胀将对中国经济增长、生产者和消费者、资本和资产市场造成哪些影响？

本书生动描述了从各国货币超发、资产价格上涨、过剩产能吸收到全球物价上涨的传导过程，并从能源原材料供给冲击、劳动供给冲击、全球供应链冲击、微观价格形成机制变化等不同角度，对后疫情时代的全球物价与增长做出了全方位的深入分析。

“用数据说话”是互联网时代的通用思维方式，有人说数据不会骗人，真的是这样吗？

让人看不懂的数据分析和神奇算法；莫名奇妙的数学方程；强行联系因果的统计学论文；某些新闻报道或PPT中花里胡哨的图表……我们都曾经或正在被这些东西蒙蔽，却往往毫无察觉，甚至乐在其中！

一些貌似可靠的数据来源，也可能藏着一本正经的胡说八道。比如TED演讲中的统计数字、《纽约时报》等媒体报道的大数据分析新算法、甚至是医学期刊中的诊断数据……虚假信息都有可能鱼目混珠，而你能分辨其中哪些是真正有用的信息，哪些只是胡扯吗？

对此，华盛顿大学专门开发了一门尚未开课即爆满的公开课，而这本书正是源自这门引发热议的课程。两位作者花了多年时间研究打着数学和统计学幌子的胡扯，犀利幽默地对它们分门别类一一剖析，帮助我们培养批判性思维，有效分析海量数据和观点，拆穿无用数据的精致伪装，在信息时代做个游刃有余的明白人。

诺奖得主威廉·诺德豪斯对环境经济学研究的集大成之作。该书对绿色思维进行了创新性诠释，为我们在不将环境负担留给后代的情况下推动经济繁荣发展提供了新思路。

绿色思维的核心是需要认识到，世界不是孤岛，全球化的世界充满各种各样的互动，而找到合适的方法管理这些互动是解决世界重大问题如气候灾难、大流行病等的关键。本书从绿色思维的角度重新思考了经济效率、可持续性、税收制度设计、个人伦理、企业社会责任、ESG投资以及社会公平等问题，还就如何为碳定价、推行低碳技术、设计有效的环境税以及通过气候俱乐部促进国际合作提供了具体的解决方案。

传统的经济学理论认为，利润化就是企业存在的目的。本书建立了一个全新框架，说明并非如此。作者认为：分蛋糕思维甚至抢蛋糕思维负面影响非常大，让企业、个人和社会陷入零和博弈的陷阱中。抢蛋糕不如做大蛋糕。

为什么以利润化为目标，往往实现不了利润化？为什么致力于增进社会价值，往往会在不经意间实现巨大的利润？如何权衡取舍，实现商业价值和社会责任的双赢？

本书从经济学理论出发，用案例和强有力的论证，论述了企业如何确立宗旨、“做大蛋糕”，并说明，当企业以宗旨为导向、增进社会价值时，往往可以实现长期利润，收获长期成功。本书揭示了ESG（环境、社会和公司治理）投资的底层逻辑，能给企业管理者、投资者以及专家学者都带来很大的启发。

本书系统回顾了自中国股市成立以来1990～2020年A股的行情走势，并且在方法上更加注重使用量化的经验证据去解释行情变化。笔者尝试构建一个“四位一体”的分析框架进行复盘，即宏观经济、企业盈利、利率水平、资产比价。本书每章内容主要分四部分展开：第一部分大事回顾，对影响资本市场的重点事件进行叙事性描述；第二部分经济形势，分析宏观经济形势及上市公司盈利和估值变化；第三部分行情特征，剖析并解释当年股市行情的结构性特征；第四部分策略专题，是对相关热点问题的专题性深度研究。

本书主要讨论中小企业的顶层设计和机制设计问题，聚焦于股东议事规则及控制权设计，规避“兄弟式合伙，仇人式散伙”的悲剧；致力于“由虚至实”的动态合伙机制设计，让员工为自己干，用利益激发人性，达到“合心合力合创”之目的；落地于业财融合及税务筹划设计，用数据去经营，以经营促管理，做一个“政治站位高、懂法守法”的企业家；圆梦于企业上市的资本规划设计，筑牢“以终为始”的思路，把企业做成既值钱又赚钱的公司，终实现共同富裕。

本书的重点不是讲解系统思维的概念，而是通过丰富的日常案例，带你破除常见的思维误区，掌握系统思维在生活中的应用。作者将普通人常见的问题归类，通过讨论五大系统——职业和发展系统、学习和研究系统、日常做事系统、情感人生系统和社会大系统，用科学知识、系统思维武装你的大脑，带你洞悉系统背后的规则，让你有方法、有底气做出属于自己的科学决策。

"范式"是美国的科学哲学家托马斯·库恩在20世纪60年代提出的概念。范式从本质上讲是一种理论体系、理论框架，在该体系框架之内的理论、法则、定律都被人们普遍接受。范式改变指的就是曾经以为理所应当的认识、思想和价值观发生剧变。通俗地说，范式的改变，就是思维模式的转变。

为什么范式改变不可避免?新旧两代人的范式为什么会对立?面对每天瞬息万变的世界，我们会不会掉队?是什么产生了偏见?如何消除认知偏差?

作者采访了21位活跃在世界各地的投资家、创业家、经营者、教育者还有艺术品经销商等各界人士。访谈内容包括未来大有商机的行业、中小企业的增长潜力、创新的本质、今后的教育和学习方式、未来的工作场景和企业文化、自我实现和幸福的认知等。

第二次世界大战后的25年，世界见证了经济高速增长的奇迹。然而就在1973年，喧嚣戛然而止，繁华惨淡落幕。西方各国经济大幅下滑，长期在“滞胀”的泥潭中挣扎，此后即便有所回暖，也是短暂和不稳定的。经济停滞不前、贫富差距扩大、工薪阶层陷入困境、社会普遍焦虑、政治主义盛行……我们眼前的世界，正是这场经济危机的直接遗产。

在本书中，经济史家马克•莱文森以1973年为立足点，抽丝剥茧，全景式复盘战后西方经济起落的50年。经济奇迹由谁缔造又因何破灭？它为何不能持续也不可再现？1973年那场危机如何奠定了当今世界格局？学术和政治精英能在多大程度上左右经济现实？以事实为据，马克•莱文森将对这些问题给出令人信服的答案。

平装版《癌症传》，普利策奖作品，文津奖推荐，10周年全新译本。

这是一部恢弘、深刻和饱含人文主义色彩的“癌症传记”，讲述了癌症在几千年前首次被记录，一直到二十一世纪人类认识、治疗和征服癌症的过程，并对癌症的本质有了全新的理解。

作为医生、科研工作者和普利策获奖作家，穆克吉以细胞生物学家的精准、历史学家的视角和传记作家的热情，来审视癌症，记录了几千年来人类的抗癌战争，最终为读者带来这部内容震撼的癌症编年史。

癌症的故事饱含人类的智慧、坚韧和毅力，但也掺杂着傲慢、家长式作风和误解。穆克吉通过医学前辈和同辈的视角，讲述了几个世纪以来医疗工作者眼中的认识、挫折、胜利和死亡，他们不断提高自己的能力，以对抗这个无限狡猾的对手。就在30年前，人们还认为，通过一场全面的“抗癌战争”，人类就可以轻而易举地击败这个对手。

这本书读起来就像一部以癌症为主角的惊悚小说，讲述了那些为了生存而经受严酷治疗的人的故事，同时也加深对这种标致性疾病的理解。

人们往往坚信自己的心态已经形成，思考问题的方式无懈可击，自己认定的就是事实，从未有所质疑，更不会寻求改善。然而，心态是后天形成且不断变化的，面对同一个问题，不同的心态就会导致不同的认知和行为，终结果也会大不相同。

心态是心理能量的过滤器，是一个人生活、工作、看世界的心理基础。这只看不见、摸不着的无形船舵，正在无意识地把控着我们的人生方向。它塑造了我们的方方面面，而我们却毫无觉察。只有了解和感知到这些无意识的活动，才能更好地驾驶自己的人生航船。而忽视心态，就是在限制自己掌控人生的能力。

每个人的成长都不会一帆风顺。那些大大小小的被忽视、被批评、被否定、被恶语相向的经历，甚至被霸凌、被躯体暴力的经历，如若没有得到及时有效的处理，都会在我们心里留下一些伤痛。这些不被看到的伤痛又会以各种意想不到的方式影响我们的生活。

《书写自愈力》整合自由书写、精神分析、情绪聚焦、叙事、积极心理学的各种方法，帮助读者探索自己的核心议题，并运用书中给出的工具和方法，由心而发地与自己对话，从而疗愈伤痛，让生活更加从容、平和、自在。全书包含四个部分：基础篇，让读者在书写中激活感受；回顾篇，让读者回顾过往，理解自己；对话篇，带领读者找到核心情绪并直面创伤；终结篇，鼓励读者携带资源与力量，走向未来。

很多年轻人会纠结一个问题，学识和能力哪个更重要。

对此，吴军老师的观点是，如果从做成事情这个角度来讲，无疑是能力更重要，能力是我们每一个人的立足之本，不过并非所有的能力在学校里都会教，很多要靠我们自己培养。吴军老师将这些需要年轻人自己培养的能力进行了系统性的梳理，分为交往力、洞察力、分辨力、职场力、行动力这五大类，并一一讲述了培养的方法。并且，吴军老师还想强调的是，在能力之上的是品格。没有了品格，能力就是无本之木、无源之水。因此在本书的后一章，他还特别讲述了与能力相关的品格。

这是一本给年轻人的人生启示录。年幼时，我们跟随父母成长；上学后，我们跟随老师学习；而进入社会后，父母和老师的经验可能不够用了。这时，不妨听听吴军老师的看法。吴军老师年轻时面临过各种问题，也曾陪一双女儿迎接过各种挑战，而这本书，就凝结了他的经验和智慧。

这是一本给“新社会人”的避坑指南。在我们即将进入社会或者刚刚进入社会的阶段，前路其实隐藏着各种“坑”。比如，怎么摆脱学生思维，“996”和躺平怎么选，遭遇职场霸凌怎么办，工作失败怎么处理……如果你心存疑惑，不妨翻开这本书。

这更是一本成年人的自我修炼宝典。即使度过了初入社会的转折期，我们依然会面临很多问题。比如，发展进入瓶颈期该怎么办，接手了很复杂的项目该怎么应对……如果你想要寻求自我发展，不妨翻开这本书。

你打算怎样度过自己的一生？你愿意追求何种类型的美德？财富、权力、卓越、名声在你的人生中居于何种地位？

著名伦理学家、北大哲学系何怀宏教授邀你一起对话和寻求智慧：生死之事实、人性之可能与限度、人际之好恶、人与外物之关联、美德的培养、人生理想和幸福的多种途径，于幽微洞察中探讨生命的空间与活法。

唐，是中国历强盛的时期之一。大唐帝国，拥有当时世界上丰厚的物质财富，也拥有灿烂、辉煌的精神财富。
从长安城到大明宫、从乐山大佛到顺陵石狮，唐代艺术气势磅礴、虎虎生威，给人向上的精神力量。敦煌壁画、金碧山水、唐诗，唐代艺术有丰富的色彩、鲜活的情感、无尽的意味，让人浮想联翩。“吴带当风”“铁画银钩”，唐代艺术将灵动之美发挥到极致，作品无不流畅宛转、生意盎然，散发出无穷的魅力。这样张扬、这样辉煌的美，反映出的是情理兼得、力韵互含、刚柔相济、象意合一的审美理想，是繁华、富裕、强大、开放的气概与大国风范。

本书以唐人的审美意识为研究对象，从文学、书画、乐舞、雕塑、建筑、城市建设、哲学思想等各个维度深入，品味唐人的审美情趣、探讨唐人的审美观念。如此，犹如从高空俯瞰大地，唐朝的精、气、神，都将一览无余。

本书将洪武帝朱元璋在《大诰》中写到的十二个案件抽丝剥茧，详尽地阐述了在这些毫无法理、常识和逻辑的案件背后的来龙去脉。从明初的军事、土地、政治、法制等政策制度入手，梳理涉案人员的行为动机，解读洪武帝审案和判决的依据和目的，从而勾勒出洪武时代各色人物的荒诞命运以及可怖的生存状态，再现了洪武帝“重典之治”的本来面目。

在这些案件中，我们可以看到毫无人身自由的卫所军奴，被捆绑在土地上不得离乡的农民，说错话连累邻里被没收家产的老妇人，不想做官只能切指的士人，遵行合理的立案程序却没能揣测出“圣意”的官员……通过这些小人物如草芥般的命运，我们看到一个脑回路清奇的开国皇帝，是如何欺骗控制官员，如何监视窥探民众的。这些案件，让我们看到了“洪武之治”的另一面。

为什么萨尔浒大战是决定明清命运的关键之战？崇祯皇帝与袁崇焕的一年之痒如何改变战争态势？弘光政权如何在悲壮与绝望中灭亡？雅克萨之战和《尼布楚条约》背后有哪些鲜为人知的故事？清朝巩固疆土的战争给后世带来怎样的深远影响？

从萨尔浒之战到大凌河之战，从己巳之变到甲申国变，从平定准噶尔到金川之战，本书详细讲述明清嬗代的完整过程和清朝开疆拓土的历次战争，真实再现了清王朝从一个小部落成长为大帝国的发展历程，揭开大清帝国崛起的众多谜团，是一部征战史、拓疆史。

美国学者柯文在中国史研究领域声名卓著，其专著《在中国发现历史》《历史三调》等受到中国学者的广泛关注。这部柯文先生治学中国历史六十载的回忆录，生动讲述了这位近90岁高龄学者的学术生涯及学术思想的发展之径，其间还穿插了他与导师费正清、史华慈及美国和中国学界同行的交流，以及出版专著时那些不为人知的故事。当初亲身经历的历史，与后来重构的历史迥然不同，这正是柯文先生“走过两遍的路”的意义所在。

本书是对创建于18世纪伦敦的“文学俱乐部”所立的传记，重心放在以大文豪塞缪尔·约翰逊为核心的那个时期。

所谓“文学”在18世纪的英语中，并非单指想象文学，而是指所有需要经过智力训练所能掌握的高雅学识。在“俱乐部”成立的前二十年，成员还包括政治哲学家埃德蒙·柏克、历史学家爱德华·吉本、“经济学之父”亚当·斯密，以及传记作家鲍斯威尔、画家雷诺兹、剧作家谢里丹和哥尔德斯密斯、戏剧演员加里克等活跃于18世纪中后期英国文坛和政坛的重要人物。

这些人成功引领了同时代的文艺创作、历史书写、文化思想和实践、政治经济理论，不仅使英国获得了英国性，更是塑造了后来的现代世界。

作者以各个人物的生平为时光通道，把当代读者引向乔治王朝时期宏阔的社会图景，展现了那个时代绅士的生活做派和婚姻伦理，法国大革命前夕英国政坛的喧嚣，英国与爱尔兰、印度、北美等殖民地之间的紧张关系，以及英国国内关于奴隶制的争论，女性的生存困境及其文艺创作活动等。

本书带领读者穿越到人类早期文明国家形成的历史，著名考古学家、牛津大学教授巴里·坎利夫爵士盛赞本书：“历史就应该这么写！”

这是美国耶鲁大学教授、著名政治学家、人类学家詹姆斯·C.斯科特的著作，全书以大历史的纵横视野探究了人类社会早期国家的深层历史，主要关注两河流域也即美索不达米亚的初民国家，必要时也纳入了对古埃及文明和古代中国的比较分析。这是斯科特集毕生功力，综合考古学、生物学、环境史、人口学等多学科的研究，所写作的人类早期国家的文明史。本书既有跨越数千年、游走多个人类早期文明的恢弘视野，同时又随处可见严谨、细致、令读者拍案叫绝的分析，对人类早期国家的形成这个文明史的大问题，书中提出了若干极具颠覆性的观点，并做出了令人信服的论证。

在变革的年代里，被囚禁的反而成了自由的。1922年，罗斯托夫伯爵被认定为不悔罪的贵族，被判软禁在克里姆林宫对面的大都会酒店。这位此前从未工作过一天，人生要务唯有追求智慧与学识的绅士，自此只能栖身于这家五星级酒店的阁楼，以独特的视角观望俄国在历史车轮下展开的巨变。他的人生也开启了崭新篇章。神秘的女演员、古灵精怪的少女、性格各异的主厨与侍者……种种邂逅与交往，让他体会到多样、微妙又丰厚的情感。酒店这一受限的空间，却让他的精神得以进入一个更为广阔的天地。

在《稻盛和夫如是说》中，稻盛先生亲口对经营、人生的各个方面进行了细致的阐述。从20世纪70年代到21世纪10年代，横跨50年，稻盛先生领导京瓷、第二电信进入世界500强，创建“盛和塾”帮助经营者做好经营，带领日航起死回生、创造奇迹，面对各种困难，他的基本理念一以贯之，不曾改变。日本商业杂志《日经商业》《日经总裁》持续与稻盛先生进行访谈，将他的经营哲学、处事之道集中呈现在本书中。本书是一本了解稻盛和夫其人、其事、其思，厘清稻盛经营哲学发展脉络的书。

为何纵使有严格的医师培训流程和先进的科学技术，美国每年仍有5万—10万人因医疗错误而丧生？为什么数十亿美元的援助也没能给发展中国家带来真正的发展？为什么美国的教育系统令人如此不满？更重要的是，面对医疗、国际发展、军事冲突、教育等复杂系统中出现的难题，人们该如何摆脱困境？

In the digital age, unequal access to technology and the revenue it creates is one of the most pressing issues facing the United States. There is an economic gulf between those who have struck gold in the tech industry and those left behind by the digital revolution; a geographic divide between those in the coastal tech industry and those in the heartland whose jobs have been automated; and existing inequalities in technological access—students without computers, rural workers with spotty WiFi, and plenty of workers without the luxury to work from home.

Dignity in the Digital Age tackles these challenges head-on and imagines how the digital economy can create opportunities for people all across the country without uprooting them. Congressman Ro Khanna of Silicon Valley offers a vision for democratizing digital innovation to build economically vibrant and inclusive communities. Instead of being subject to tech’s reshaping of our economy, Representative Khanna argues that we must channel those powerful forces toward creating a more healthy, equal, and democratic society.

The book discusses tactics for getting your foot in the door and then rising to the top of the food chain. The strategies and techniques discussed within apply whether you spend 18 hours a day in an office right next to your nearest colleague or you’re working from home due to the COVID-19 pandemic.

You’ll learn interview tips, techniques for mastering the social environment at work, and CYA strategies to protect yourself from unexpected setbacks. The author discusses how to read a room, in a virtual meeting or in real life, and why it’s more important than reading the prospectus. You’ll discover the importance of the “How,” as opposed to the “Why” and the “What,” and why success means doing the least amount of work for the most pay you can extract.

Snowflake CEO Frank Slootman is one of the tech world's most accomplished executives in enterprise growth, having led Snowflake to the largest software IPO ever after leading ServiceNow and Data Domain to exponential growth and the public market before that. In Amp It Up: Leading for Hypergrowth by Raising Expectations, Increasing Urgency, and Elevating Intensity, he shares his leadership approach for the first time.

Amp It Up delivers an authoritative look at what it takes to transform an organization for maximum growth and scale. Slootman shows that most leaders have significant room to improve their organization's performance without making expensive changes to their talent, structure, or fundamental business model—and they don’t need to bring in an army of consultants to do it. What they do need is to align people around what matters and execute with urgency and intensity every day.

Leading for unprecedented growth means declaring war on mediocrity, breaking the status quo, and making conflicted choices daily, all with a relentless focus on the mission. Amp It Up provides the first principles to guide that change, and the tactical advice for organizing a company around them.

Being a CEO at any of the world’s largest companies is among the most challenging roles in business. Billions, and even trillions, are at stake—and the fates of tens of thousands of employees often hang in the balance. Yet, even when “can’t miss” high-achievers win the top job, very few excel. Thirty percent of Fortune 500 CEOs last fewer than three years, and two out of five new CEOs are perceived to be failing within eighteen months.

For those who shoulder the burden of being the one on whom everyone counts, a manual for excellence is sorely needed.

To identify the 21st century’s best CEOs, the authors of CEO Excellence started with a pool of over 2400 public company CEOs. Extensive screening distilled that group into an elite corps, sixty-seven of whom agreed to in-depth, multi-hour interviews. Among those sharing their views: Jamie Dimon (JPMorgan Chase), Satya Nadella (Microsoft), Reed Hastings (Netflix), Kazuo Hirai (Sony), Ken Chenault (American Express), Mary Barra (GM), and Peter Brabeck-Letmathe (Nestlé).

As nations careen from one crisis to the next, there is a growing cry for fresh leadership. Those in charge have repeatedly fallen short, and trust in institutions has plummeted. So, what does great leadership look like? And how are great leaders made?

David Gergen, a leader in the public arena for more than half a century, draws from his experiences as a White House adviser to four presidents, his decades as a trusted voice on national issues, and years of teaching and mentoring young people to offer a stirring playbook for the next generation of change-makers.

To uncover the fundamental elements of effective leadership, Gergen traces the journeys of iconic leaders past and present, from pathbreakers like Ruth Bader Ginsburg, John Lewis, John McCain, and Harvey Milk to historic icons like Lincoln, John F. Kennedy, Winston Churchill, and Eleanor and Franklin Roosevelt, to contemporary game changers like Greta Thunberg, the Parkland students, and the Black Lives Matter movement.

Growth is the goal. Helping people develop their potential—enabling them to articulate and become the self they want to be, are capable of being, and that best serves them and others in the short and long term—is what we as individuals and leaders strive toward.

But how do we grow? It turns out it happens in a predictable way, which means we can understand where we are in our growth and chart a way forward. In this compact, complete guide, Whitney Johnson dives more deeply than ever into the S Curve of Learning so that you can envision how growth happens and direct yourself and others in your organization to create a culture that fosters it.

The growth and learning journey comes in three phases: the Launch Point, the Sweet Spot, and Mastery. Compelling examples of successful people will show you when and why growth is slow, how to keep going, what to do when growth and learning are almost too fast to keep up with, and how to leap from one growth journey to another.

Few management ideas have spread so far and wide as the Net Promoter System (NPS). Since its conception almost two decades ago by customer loyalty guru Fred Reichheld, thousands of companies around the world have adopted it—from industrial titans such as Mercedes-Benz and Cummins to tech giants like Apple and Amazon to digital innovators such as Warby Parker and Peloton.

Now, Reichheld has raised the bar yet again. In Winning on Purpose, he demonstrates that the primary purpose of a business should be to enrich the lives of its customers. Why? Because when customers feel this love, they come back for more and bring their friends—generating good profits. This is NPS 3.0 and it puts a new take on the age-old Golden Rule—treat customers the way you would want a loved one treated—at the heart of enduring business success. As the compelling examples in this book illustrate, companies with superior NPS consistently deliver higher returns to shareholders across a wide array of industries.

There has never been a more crucial time than now to develop your creativity and your ability to innovate. Coming up with original ideas of value is today’s most precious skill.

How Creativity Rules the World shows that, despite contrary beliefs, creativity can be taught and learned by anyone. Creativity is an inexhaustible resource that is the key to thriving in the business world and beyond. This timeless guide promises to make the creative process of successful seven-figure artists and billion-dollar entrepreneurs—as well as Maria’s own—accessible and actionable for you to take the power of their ideas to the next level.

When the world’s biggest brands want to sharpen their digital marketing strategy, they call Neil Hoyne – Google’s Chief Measurement Strategist and Senior Fellow at the Wharton School. In his first book, he offers a simple, research-backed playbook that anyone can use to find their best customers and develop relationships that last.

Under pressure for quick results and facing fierce marketplace competition, too many marketers are boxed into spaghetti-to-the-wall forms of digital marketing that limit the potential of their long hours, countless experiments, and warehouses of data. And in the end, they watch their competition sprint ahead.
 
But what if you built a business around long-term relationships with customers, using data to understand who they are, what they need, and where to find more customers just like them? You can. And you’ll leave your competitors, with all of their data and their short-term thinking, to poke around in the scraps.

Integrity. Vision. Respect. For the most successful and unified teams, organizations, and families, core values like these are more than words—they are a way of living. But what happens when unforeseen conflict causes you to abandon the ideals you hold most tightly to? How do you find your way again? What does it take to restore trust, faith, and productivity?

In The Locker Room, Damon West and Stephen Mackey deliver an insightful and practical exploration of this kind of situation. The book tells the story of four characters—two coaches and two players—two of whom are Black and two of whom are white, who must deal with the fallout of an offensive comment made by one of the white student athletes.

After the comment destroys the unity of their previously productive locker room, the young athletes and their coaches must navigate the difficult realities of prejudice and privilege that affect the lives of people today. As they move forward in an attempt to heal the damage, the players and coaches discover strategies for gracefully communicating about—and dealing with—these difficult issues in ways that acknowledge the equal personhood of everyone in the conversation.

The Locker Room seeks to provide athletes, employees, managers, coaches, and leaders from all backgrounds the tools and techniques they need to give everyone an equal voice and an equal chance at success. It is an indispensable resource for those who seek to have the difficult conversations that lie at the heart of modern life.

Like the Internet before it, the metaverse is a virtual space bringing people, companies, and products together in both digital and real environments to create new economic opportunities. The groundwork is already laid. People and organizations jumping in are gaining invaluable experience, meeting customers, developing revenue streams, and even shaping metaverse culture.

In Navigating the Metaverse, a team of Silicon Valley thought leaders delivers a groundbreaking discussion of how to find the right opportunities in this fast-moving universe. You'll explore everything from the metaverse basics, to strategy, to launching your first metaverse project. 

In The Founders, award-winning author and biographer Jimmy Soni explores PayPal’s turbulent early days. With hundreds of interviews and unprecedented access to thousands of pages of internal material, he shows how the seeds of so much of what shapes our world today—fast-scaling digital start-ups, cashless currency concepts, mobile money transfer—were planted two decades ago. He also reveals the stories of countless individuals who were left out of the front-page features and banner headlines but who were central to PayPal’s success.

Described as “an intensely magnetic chronicle” (The New York Times) and “engrossing” (Business Insider), The Founders is a story of iteration and inventiveness—the products of which have cast a long and powerful shadow over modern life. This narrative illustrates how this rare assemblage of talent came to work together and how their collaboration changed our world forever.

生产率和风险应对力是判断人类进步的两个关键维度，前者解决正常情况下的生活，而后者决定非常条件下的生存。在《文明的逻辑》一书中，作者以“人类与风险的博弈”历程为线索，使用数据量化分析和文献研究分析，通过人们所熟悉的创新、商业、金融等现象与历史，用翔实的数据与资料分析探讨文明演进背后的内在逻辑，创新性地提出衡量文明的新标尺——“风险应对力”（即应对风险的能力），以此来帮助我们更完整地解读人类文明化进程，为认识、发展人类社会文明提供独特视角。

这是一本指导你如何在剧变中生存并获利的手册。它提供了大量的工具和方法，同时推动企业掌握适应变化的能力。你不必使用书中提到的所有工具和方法，也不必按照特定的顺序使用它们。但是在某些时候，你可能会发现它们都能派上用场。

企业首先要具备适应变化的“意识”，知道疯狗浪的强大破坏力以及为何它能使公司之船沉没，并了解将引发下一波疯狗浪的全球十大潜流。同时，企业要学会更早地发现疯狗浪并找到自身的脆弱之处，及时做出应对策略；即使无法把握恰当的时机，也要了解如何实施行动，限度地提高自己的抗风险能力。

在思维改变之后，企业也要做到 “行为改变”。 培养组织内部各个级别的员工，让他们掌握应对剧变的工具，这些工具将帮助企业为可能出现的未来，而非企业希望出现的未来做好准备。

这是上海交通大学安泰经济学院陆铭教授面向普通读者的学术普及读物，也是陆铭老师前作《大国大城》的姊妹篇。继《大国大城》向公众说明区域经济发展“在集聚中走向平衡”的规律之后，作者综合近几年的蕞新学术研究和调研成果，结合大数据所呈现出来的情况，说明了城市内部的发展规律，即随着服务业在GDP和就业中所占的比重会随着经济发展而越来越高；在“规模经济”的逻辑下，城市发展呈现出“人从农村集聚到城市，从小城市集聚到大城市，从城市的外围集聚到中心城区”的规律。这本书也同样引入“空间均衡”的概念，从“活力“宜居”“和谐”这三个城市发展所追求的目标出发，论述了在国家、地区、城乡、城区郊区等层次中，应该如何顺应“向心力”所塑造的普遍规律与趋势，进行规划与选择。

在本书中，作者强调，基于城市治理的很多方面都存在规模经济效应，那么人口密度高，不一定是城市治理问题的根源，反而可能是解决拥堵、污染等城市问题的出路。通过展开关于向心城市体系的论述，作者试图扭转社会公众对“城市”概念的认知误区和在城市治理方面的成见，使城市真正能够为人民需求而建、而生，真正实现 “创新之城”“生态之城”“人文之城”的三位一体，并进一步释放城市的经济活力，为经济发展创造制度红利。

作者亲历了日本战后发展的全过程，而且在大藏省的工作经历让他能够亲身经历其间日本经济运行的过程。同时，作为学者，作者见证了日本平成时代（1989年至2019年）的三十年间日本政府经济决策的失败。

2019年是平成时代结束的那一年，也是1990年日本泡沫经济崩溃后的第二十九年。安倍经济学虽然起初被寄予厚望，但积重难返，日本经济本质上没有丝毫的改变，而作者提出的“失去的三十年”基本上可以为平成时代的日本经济盖棺定论。

在经历了广场协议后的盲目贬值、激进的货币政策与泡沫经济崩溃以及政府的经济政策缺乏稳定性等一系列经济问题后，终于，有经济政策连续性的日本政府出现了，但此时的日本却又面临着严峻的老龄化、社会阶层固化以及制造业、高新产业凋敝等问题。与美国的贸易战、汇率战，以及少子化、老龄化、高新技术产业的扶植、制造业空心化，都是日本经历过的，也是今天和未来的中国正在和可能将要面对的。日本失去的三十年是不是我们未来的写照？我们又能从中吸取什么教训呢?

英国、德国、日本和美国四个工业大国通过各自不同的路径，走上了工商业发展的道路。本书上卷重点讲述了这四个国家经济体系的演变。

历史的发展趋势遵循相对狭隘的路径，仅在有限的范围内朝着一个方向发展。本书下卷重点梳理了英、德、日、美这四个大国工商业发展的历程，包括20世纪和21世纪初期商业全球化的发展，并预测了各自未来可能的发展趋势。

“企业家”是张维迎教授自1984年以来经济学研究的核心。不同于主流经济学中的市场均衡假设，作者经济学中的市场是不确定的、变动的，市场决策不是既定约束条件下的求解，而是改变约束条件本身，这就决定了企业家在市场理论中的核心地位。由此，作者讨论了企业家决策的心智模式，分析了企业家的两种主要职能，概述了以企业家为中心的“斯密-熊彼特增长模型”，并以此模型分析了中国过去几十年经济的增长。

这不是存在于理论中的经济学，而是真实市场下的经济学。对于如何认识经济学理论、市场经济与资源配置，作者总能给出犀利的论断与直指问题核心的路径。这些立足于理论又回归现实的分析，不仅是写给在市场中做决策的企业家的，也是写给任何一个想要了解真实的市场和经济发展趋势的普通读者的。

与前三版一样,本书向读者展示了一个全新的分析框架———通过对财务报表的 “八看”来满足企业管理者的需求。 “八看”的全部内容来自我为期四天的EMBA “企业财务报表分析”课堂教学的精华。

与第3版相比,第4版的主要变化有:

1. 更新了大量案例。本书的案例除了保留极个别有代表性的原有案例外,增加了很多新的企业案例,且多数企业的数据是2020年刚刚发布的。既限度地保留了本书 “接地气”的传统风格,还向读者展示了本书分析框架的强大生命力。

2. 将披露的企业财务信息对财务报表分析的影响融入本书。自第3版出版至2020年季度,上市公司披露的财务报表出现了应收款项融资、研发费用、利息费用等新的项目和披露内容,本书在分析中包括了上述对财务报表分析影响的内容,从而为新的财务报表分析提供了必要的工具。

3. 对多个章节进行了彻底改写,重点强化了战略分析、并购对企业实质性影响的分析、成本决定机制分析以及风险分析等关键内容。改写后的内容融入了作者过去几年在财务报表分析方面的新探索和新思路。

本书不是一本教材,但适合各类学习财务报表分析的人士使用。

本书由华为公司质量与流程IT团队官方出品，从认知、理念、转型框架、规划和落地方法、业务重构、平台构建等多个维度全面总结和阐述了华为自身的数字化转型历程、方法和实践，能为准备开展或正在开展数字化转型的企业提供系统、全面的参考。

19岁以山西省文科高考第三名的成绩考入北大；29岁成为所在中央机关年轻的处级干部之一；35岁离开舒适圈进入互联网公司，之后用不到5年的时间，从普通经理做到CEO；40岁参与“千团”大战，经历人生败绩；43岁创办BOSS直聘；51岁公司在纳斯达克上市，市值超过100亿美金。在移动互联网的风口浪尖上，赵鹏似乎显得大器晚成。但回头看他人生之路的每一步，又都像是在为他的这次创业积蓄力量。

在与李翔的对谈中，赵鹏详尽地分享了创业过程中的曲折与思考：从如何设计产品路径、如何去做用户增长，到如何选人用人、如何建立公司内部的创新机制（这也是他得意的地方）、如何做用户模式和商业模式的匹配，再到如何把握公司发展的节奏、如何度过挑战和危机。这是一家创业公司试图改变一个行业的过程，也是一个人寻找并实现自我价值的过程。

这是淘宝创始团队核心成员、淘宝前总裁、阿里巴巴集团荣誉合伙人语嫣重磅新作。语嫣是淘系各业务板块“从0到1”的重要创建者，负责过淘宝、淘宝商城（天猫）、聚划算等众多一线业务。在战略与管理实战过程中，语嫣总结出一套能让战略全面落地、让企业获得成功的战略框架，并得到40家中外企业的验证和积极反馈。在此基础上，语嫣不断打磨完善，终于得到了本书中这套能让战略全面落地的全新框架，希望助力更多企业解决战略从制定到执行中的难点和卡点，真正实现从0到1再到N。

在本书中，语嫣讲述了一个好战略的本质，深入挖掘并解决战略从制定到落地过程中的“六大坑”，并将战略的演进过程分解为三个阶段——战略的生、战略的长、战略的人事合一。同时，语嫣结合淘宝战略发展的众多案例，展示了助力企业获得成功的核心武器！在创新的战略框架之外，语嫣还分享了阿里巴巴战略演进过程中非常多的实战故事。

高手做事，都有自己的框架。框架帮助我们正确地定义问题，设计策略，从而直击事物的本质。面对熟悉的场景，框架可以帮助我们迅速做出反应，而不必惊慌失措。面对不熟悉的新情况，框架能够从旧有的知识中整合出新方法，以更高明的方式解决问题。建构和应用框架，是独属于我们的特殊能力，是我们应对不断变化的复杂世界的强大工具。

许倬云先生忧思于当今世界的疫情，以及瘟疫蔓延下混乱的世道人心。先生在这本书中围绕时代特色、思想与文化变迁、多元文化的融合、科技智能的进步转变、中外文明的比较互动等一系列主题展开，选择各个时代在政治、经济、社会、文化方面的关键节点，以对话的方式，还原鲜活案例的时代背景与历史源流，生动展现先生作为史学大家立足中国、放眼世界的史学观念与关注时下的人文关怀。本书堪称许先生90年人生思想之总结，亦可视为他对这个时代的问题和出路的总体性回应。

尽管古往今来被称作哲学家的思想者千差万别，还是有可能在相隔几世纪之间找到一小群情貌略微相似的人，其共同点就是忠于“哲学”一词希腊文的原义——“爱智慧”。他们的共同爱好，在于就人生痛苦的根源向我们说一些宽慰而切合实际的话；他们的共同精神就是不向世俗低头，坚持独立思考。德波顿以其特有的英国式笔调引领我们进行了一次轻松的哲学之旅，典雅风趣，帮助我们走近苏格拉底、伊壁鸠鲁、蒙田、尼采、叔本华等大师的精神世界，使我们发现，人生的悲苦、困顿和欲望引起的烦恼在他们的智慧中都可以找到慰藉。

公元466年，宋明帝刘彧与在寻阳称帝的侄子刘子勋二帝并立，内战几乎波及刘宋全境，继而演变为与北魏之间的战争。生于南朝中层官僚家庭的王钟儿，被迫卷入，家破人亡，两年后被掠为平城宫的普通宫女，时年三十岁。可是，她的命运却偶然地与“子贵母死”制度发生了联系，意外卷入权力斗争的漩涡，先后以宫女和比丘尼的身份成为抚育两代皇帝的关键人物，竟在北魏宫廷生活了五十六年之久。

罗新教授利用墓志等史料讲述了王钟儿漫长而又跌宕起伏的一生，并以她的眼睛去看她身处其中的时代，把皇帝、后妃、外戚、朝臣、宦官和宫女都还原为具体的人，看到他们面对权力时的喜悦、疑惧、张狂、绝望……随着王钟儿人生故事展开的，还有从献文帝、孝文帝到宣武帝、孝明帝近八十年的北魏历史，当然也有被时代的惊涛骇浪席卷的许许多多人。我们关注遥远时代的普通人，是因为他们是真实历史的一部分，没有他们，历史就是不完整、不真切的。

跟随荷兰汉学家，重返历史现场，纵览关羽成神之路。

219年，关羽败走，后为吴军所俘，被杀，此后被尊为关公或关帝，成为不亚于观音的重要神祇，至今仍受民间敬奉。作者从时间和空间两个维度追溯了关公崇拜的历史性演变：从早期惨遭横死的饿鬼，到骁勇善战的护法恶魔、驱邪将军，及至后来的雨神、财神和文士之神，甚至全能救世主形象……在关羽的多重面相中，每种形象的形成和发展都有特定的历史环境，包括佛道教力量的介入、特定地方群体的参与、王权和国家力量的形塑等，但归根结底，关羽信仰兴起于口头文化，而非大多数研究主张的三国叙事传统。正如作者自己反复提到的，《关羽：由凡入神的历史与想象》为“对口头文化在一个文字变得越来越重要的世界中如何保持巨大作用的研究”，作者结合大量史料和遗迹，甚至田野调查得来的一手资料，对背后的文化机制进行了详尽考察，也对其代表的中国传统文化与文脉进行了梳理，其中格外突出了口头信息交互在形象建构与传播中的作用。

中东，人类文明的摇篮。这里诞生了古老的美索不达米亚文明和埃及文明，孕育了基督教、伊斯兰教和犹太教三大宗教，成就了阿拉伯帝国、波斯帝国和奥斯曼帝国等伟大帝国的辉煌。然而如今，中东却成了动荡和战乱的代名词。宗教冲突和战争频发，民众抗议此起彼伏，恐怖主义肆虐。文明的摇篮如何变成了混乱的温床？

在《从巴格达到伊斯坦布尔：历史视野下的中东大变局》中，北京大学历史学系专攻中东研究20多年的昝涛老师，将为您揭开中东乱局的真相，探讨中东动荡的根源。全书从历史的视角切入，先是回顾了阿拉伯文明、波斯文明和奥斯曼—土耳其文明给当代中东留下的遗产，然后从不同角度观察中东五个大国的现状：伊朗，在经历了“伊斯兰革命”之后，仍在改革派和保守派的拉扯下动荡不断；伊拉克，经过被美国主导的重建，前途依旧不甚明朗；埃及，经历了两次革命的冲击，竟又回到了军人主政的原点；叙利亚，在各大国的干预下，胶着了十年的内战还是看不到尽头；土耳其，在埃尔多安和正发党的长期执政下，开始怀抱着“新奥斯曼主义”去追逐自己的“大国梦”。

本书是当代著名的文化哲学家、历史学家和文化史学家克里斯托弗•道森的代表作。全书包括两大部分：第一部分为面向一种历史社会学。从文化发展、进步理论、文明和道德的关系、艺术和社会的关系、文化极性等方面阐明历史学的社会学基础；以文明的生命力、好战族群和古文明衰落、古典文明的起源、历史上的父权制家庭等为例说明世界历史的变迁；从现代城市的演变、资产阶级精神、世界危机和英国传统的关系等方面分析城市和文化的有机属性。第二部分为世界历史的观念。一方面侧重从历史哲学角度阐明基督教对西方历史观念的贡献；另一方面则从史学史出发，以吉本的《罗马帝国盛衰史》、威尔斯的《世界史纲》、斯宾格勒的《西方的没落》、汤因比的《历史研究》等为例，解读基督教的历史观念对西方史学发展的影响。

卡尔维诺是一位不愿意谈论自己的作家，但是一生接受了超过两百次的采访。

本书为卡尔维诺1951—1985年间的访谈录，101次访谈跨越了4个10年。这是最珍贵的卡尔维诺的自述文集：既有对笔下作品趣事的披露、对意大利和外国文学形势和命运的分析，也有对城市、宇宙和人类未来的思索……这是卡尔维诺如何成为一名作家的故事，一部旋转棱镜般的多面性自传，一本理解卡尔维诺叙事艺术与美学思想的“解谜之书”。

这是一部反映中华人民共和国“友谊勋章”获得者、国际共产主义者、百岁老人伊莎白·柯鲁克百年人生的报告文学。

伊莎白·柯鲁克1915年生于中国成都，她亲历了中国百余年的历史巨变，见证了中国共产党百年来从创建到不断发展壮大，为中国人民谋幸福、为中华民族谋复兴的伟大历程。作者谭楷历时三年，通过大量的采访和实地考察，用三十多万字和部分珍贵历史图片，讲述了伊莎白·柯鲁克在中国成都华西坝的成长，在四川、重庆等地从事人类学研究，和丈夫大卫·柯鲁克一起到英国参加反法西斯战争并加入英国共产党，随后回到中国解放区考察，并在新中国成立后，投身英语教学、促进对外友好交流等丰富的百年人生经历。

作为人类学家、国际共产主义者、教育家、新中国英语教学拓荒者，伊莎白·柯鲁克与中国人民同呼吸、共命运，奋力投身于建设新中国的伟大事业中，为中国教育事业和对外友好交流做出了杰出贡献，她用一生“向世界展示了一个真实生动的中国，传播了和平美好的中国声音”。

在这本书中，作者讲了三个部分：中国传统器乐与乐器、民歌与民族声乐、新音乐，带领读者聆听古筝、古琴、琵琶、二胡等传统乐器的“金声玉振”，走进南音、佛乐、道乐的神秘世界；领略不同地区、不同民族民歌的独特魅力；体会“长亭外，古道边”“风在吼！马在叫！”“一条大河波浪宽”的时代精神。从音乐层面、地缘及历史层面、人文层面，讲述了蕴藏在音乐里的民族情感。

中国音乐之独特，在于其蕴含着一种人文精神。中国的传统音乐之美，能触及心底柔软的一块，它是中国文化的瑰宝和精粹。作者认为，我们也应该有这样的文化自信，在继承中华民族优秀传统文化的基础上，面对西方音乐的强势冲击，以各美其美、美人之美和美美与共的态度，创造属于中国人新时代的新音乐。

这是一部建立在扎实学术基础上的通俗化、大众化的严复传记。严复是中国近代重要的启蒙思想家、翻译家。本书以“笔醒山河”为名正是要凸显严复在启蒙方面的重要性。

书中围绕两条轴线展开：条轴线是严复的历史处境与人际关系，从他生长环境、个性特质、婚姻家庭、师友关系等来看他的生命历程，并反映他所身处的清末民初的动荡时代；第二条轴线则是关注严复的思想内涵，尤其透过严复翻译作品的分析，展现他的政治和经济思想特点。作者试图从学术普及的角度，简明扼要地向读者描述严复“走向世界”所遇挑战、所经挫折与所得成就。

这本书回望了中国科技发展史上那些坚卓深邃的红色足迹，分“担当”“求索”“躬行”“情怀”四个篇章，讲述了100名中国工程院院士与中国共产党之间的红色情缘，并以科学家精神内涵为框架，立体呈现他们面向世界科技前沿、面向经济主战场、面向国家重大需求、面向人民生命健康，在科研创新一线躬行求索、忘我奉献的动人故事。本书展现了钱学森、朱光亚、王大珩、彭士禄、袁隆平等科学家是如何为民族复兴、人民幸福，担负时代重任，始终与党同心同德、同向同行，共同绘就了科教兴国、科技强国的奋斗篇章。

本书是一本面向初学者的Python编程实用指南。本书不仅介绍了Python语言的基础知识，而且通过案例实践教读者如何使用这些知识和技能。本书的*部分介绍了基本的Python编程概念，第二部分介绍了一些不同的任务，通过编写Python程序，可以让计算机自动完成它们。第二部分的每一章都有一些项目程序供读者学习。每章的末尾还提供了一些习题和深入的实践项目，帮助读者巩固所学的知识。附录部分提供了所有习题的解答。

中国茶文化历史悠久，茶叶种类繁多，全国近20个省份都有茶叶生产。中国名茶历尽沧桑，传承有序，也在不断演变发展。

作者主持了诸多茶的节目，通过多年实地探寻、走访，生动讲述了中华大地上如龙井、碧螺春、白茶、黄茶、大红袍、凤凰单丛、铁观音、闽红、祁红、普洱、六堡、茉莉花茶等名茶的历史发展、制作特色、形貌滋味，以及与其相关的典故轶闻。对于当下茶界一些不良风气、浮夸现象，也提出了自己的质疑。

Is there an ideal portfolio of investment assets, one that perfectly balances risk and reward? In Pursuit of the Perfect Portfolio examines this question by profiling and interviewing ten of the most prominent figures in the finance world―Jack Bogle, Charley Ellis, Gene Fama, Marty Leibowitz, Harry Markowitz, Bob Merton, Myron Scholes, Bill Sharpe, Bob Shiller, and Jeremy Siegel. We learn about the personal and intellectual journeys of these luminaries―which include six Nobel Laureates and a trailblazer in mutual funds―and their most innovative contributions. In the process, we come to understand how the science of modern investing came to be. Each of these finance greats discusses their idea of a perfect portfolio, offering invaluable insights to today’s investors.

Inspiring such monikers as the Bond Guru, Wall Street’s Wisest Man, and the Wizard of Wharton, these pioneers of investment management provide candid perspectives, both expected and surprising, on a vast array of investment topics―effective diversification, passive versus active investment, security selection and market timing, foreign versus domestic investments, derivative securities, nontraditional assets, irrational investing, and so much more. While the perfect portfolio is ultimately a moving target based on individual age and stage in life, market conditions, and short- and long-term goals, the fundamental principles for success remain constant.

The second edition of this foundational work, Complete Family Wealth: Wealth as Well-Being provides proven tools and best practices for families of means to use in maturing, maintaining, and managing personal and legacy wealth long into the future. The book is divided into three parts: the "what"—what is meant by family, wealth, and enterprise; the "who"—the persons crucial to family enterprise flourishing; and the "how"—specific practices families can use to enhance and grow family wealth.

The second edition of this work places the health and well-being of the individual members of the family unit at the forefront of every aspect detailed within the book. A natural product of this focus is an increased awareness of the social complexities of wealth that have come to the fore in recent years, and the team of expert authors here address the responsibility of private wealth to the public good. 

In Embedded Finance, veteran growth strategists, entrepreneurs, and fintech disruptors Scarlett Sieber and Sophie Guibaud deliver a thought-provoking and page-turning discussion on the most impactful and exciting trend of fintech yet: embedded finance. In the book, you’ll explore the past, present, and future of fintech, from how embedded finance is being leveraged today by industry heavyweights like Google and Amazon to supercharge their customers’ experience to the offerings of smaller, niche players who stand poised to dominate their own corners of the market as their answer unmet customers’ needs.

 Productize first outlines the "Seven Deadly Productization Mistakes" made when pursuing a product strategy, then provides the blueprint for overcoming each of these missteps. It is designed to be a practical playbook for any leader of a professional services business who wants to successfully accelerate growth.

For companies that deliver highly customized services, new product development and commercialization are often outside of their core skills, processes, and mindsets. Productizing services typically requires organizations to think differently about how they work and how they create value for their customers. This change does not come easily.

Productize includes real-life case studies and stories featuring professional services leaders who have successfully led their organizations to create more scalable services and products. It also includes more than two dozen tools and templates to help your team implement the tactics so you don't have to start from scratch.

That is what Tom Peters is insisting about the critical nature of leadership in current conditions. During these tumultuous times of socio-political unrest and global pandemic, Tom continues to demand deep engagement, human connection, and excellence.

With Excellence Now, Tom sets a higher bar. Tom's bold insights are based on decades of research and on-the-ground, steely observations. Fans will once again find themselves immersed in a rich world of people-first wisdom. Excellence Now powerfully delivers the management and leadership direction for how to move forward in a world turned upside down.

How are you supposed to tell someone that they're not meeting expectations without crushing their spirit? Regular feedback, when delivered skillfully, can turn average performers into the hardest workers and stars into superstars. Yet many see it as an awkward chore: Recent studies have revealed 37% of managers dread giving feedback, and 65% of employees wish their managers gave more feedback.

This trail-blazing new model eliminates the guesswork. Dr. Therese Huston, the founding director of the Center for Excellence in Teaching and Learning at Seattle University, discovered that the key to being listened to is to listen. First, find out what kind of feedback an employee wants most: appreciation, coaching, or evaluation. If they crave one, they'll be more receptive once their need has been satisfied. 

Over a stellar career, Roger Martin has advised the CEOs of some of the world's most successful companies. From the beginning, he noted that almost every executive he talked to had a "model"—a framework or way of thinking that guided their strategy and activities. But these models tended to become automatic, so much so that when one didn't work, the typical response was just to apply it again—with greater enthusiasm.

Martin took a fresh, critical approach to helping. When company leaders came to him with fundamental questions—How do you decide where to play and how to win? What is the key to shaping and changing corporate culture? How can you design a successful, sustainable innovation process?—his first response was to break the spell of the current model with a memo articulating a new way to think about the problem at hand and a more powerful and effective way to overcome it.

As founder and CEO of Potential Project, Rasmus Hougaard and his longtime coauthor, Jacqueline Carter, show in this powerful, practical book, you must always balance caring for your people with leadership wisdom and effectiveness. Using data from thousands of leaders, employees, and companies in nearly a hundred countries, the authors find that when leaders bring the right balance of compassion and wisdom to the job, they foster much higher levels of employee engagement, performance, loyalty, and well-being in their people.

In Amplify Your Influence, celebrated keynote speaker, trainer and leadership coach Rene Rodriguez delivers an eye-opening roadmap to using applied neuroscience to improve readers’ communication ability, critical thinking, cultural awareness, and leadership skills. 

Based in the author’s proprietary AMPLIFII system and methodologies he has taught to over 100,000 participants around the world, the book offers practical tips, useful frameworks, guided practice, and simple application exercises to help readers create new and lasting behaviors that effect change in their life and work. 

Brandon Bornancin graduated college flat broke. He started a business that was an epic failure. Then he turned it all around – before he was 30 – closing over $100 million in sales for Google and IBM and founding two multimillion-dollar companies, the second named “LinkedIn’s Top 50 Startups.” How did he do it? By doing Whatever It Takes.

In this no-nonsense guide to success, you’ll learn the empowering beliefs and transformative habits needed to achieve all that you want in business and in life. You’ll discover the secrets of wildly successful people – how they think, what they say, and what they do to make their dreams come true so that you can too!

Like the Internet before it, the metaverse is a virtual space bringing people, companies, and products together in both digital and real environments to create new economic opportunities. The groundwork is already laid. People and organizations jumping in are gaining invaluable experience, meeting customers, developing revenue streams, and even shaping metaverse culture.

In Navigating the Metaverse, a team of Silicon Valley thought leaders delivers a groundbreaking discussion of how to find the right opportunities in this fast-moving universe. You'll explore everything from the metaverse basics, to strategy, to launching your first metaverse project. 

本书叙述了在资本主义的发展历程中,消费的理念是如何以自己的方式演变的历史，以及它对社会多个方面的重要影响和之后的发展趋势。本书从文艺复兴时期的意大利、明末中国开始写起，论述了全球三大消费模式。之后，特伦特曼追溯了贸易和帝国对全球消费和品位的影响，咖啡、烟草、印度棉花和中国瓷器等以前充满异国情调的商品征服了世界，并探索了人们对于家居、时尚服饰和便利性日益增长的需求，这些需求改变了私人和公共生活。

作者详尽的描述表明，消费实际上是一种真正的国际现象，有着悠久、多样化的丰富历史，同时要比我们想象的更具有积极的作用，比如19世纪和20世纪带来了百货商店、信用卡和广告营销，但也带来了道德购物者的崛起、新一代人的身份和最终亚洲消费的复兴。作者着眼于现在和未来，对我们不懈追求更多的物质享受这一全球挑战提出了长远的看法。这部著作兼有专业精妙的学术研究和引人入胜的叙述技巧，呈现了在过去数个世纪，那些诱惑我们并且丰富和动摇了我们生活的商品史诗般的历史。

中国在改革开放后的短短三十年左右时间里，就从一个封闭的经济体成长为世界第一出口大国。本书以全球价值链为框架，从中国企业在全球价值链中扮演的角色出发，揭示了跨国公司的技术、品牌和市场营销网络对中国出口奇迹形成的决定性作用。以全球价值链为基础的国际贸易，与古典的布匹换葡萄酒的贸易存在着本质的区别，并导致了中美贸易平衡被扭曲。作者以iPhone贸易和美国苹果公司为案例， 详细解析了贸易统计是如何扭曲中美双边贸易的。全球价值链不仅是一种新的贸易方式，也是发展中国家实现工业化的一条新路径。超级全球化时代催生了一个以中国为中心的全球价值链。但是，中美贸易摩擦、中美之间的技术博弈，以及新冠疫情在全球的泛滥，正在威胁着以中国为中心的全球价值链的稳定运作。 作者最 后对未来全球价值链的发展和重构， 进行了前瞻性分析，并揭示了中国企业的未来成长之路。

1929年，美国发生经济大萧条，之后蔓延至全球。当时，股市崩盘、银行倒闭、通胀居高不下、金融市场动荡、人们收入下降、几千万人失业……大萧条不仅导致美国乃至世界的经济社会大变动，在学术上也使得现代宏观经济学成为一门独立的学科。为这次大萧条寻求一个合理的理论解释，是经济学界一项具有挑战性的任务，也是为之后类似危机寻求可行解决方案的尝试。

学术界确实没有“浪费”大萧条。几十年来，一代又一代的学者在研究大萧条问题；对于大萧条的研究及其结论，影响了后世的货币政策、金融监管等。伯南克是众多研究者中的一位杰出代表。自称“大萧条迷”的伯南克，先后撰写了一系列关于大萧条的研究文章，集结成《伯南克论大萧条》这本书。他在书中用美国及其他多个国家的大量数据、资料，包括经济数据、工资、就业情况等，从总供给、总需求、名义工资等角度，围绕大萧条发生的原因和传导机制进行了深入分析。他认为，研究大萧条，可以体会到很多经济运作的规律和本质。这些研究的确也帮助他在后来作为美联储主席应对2008年的次贷危机时，得以吸取大萧条时期的政策教训，并且总体上避免了同样的错误，帮助美国渡过了危机。

20世纪30年代的经济大萧条早已成为历史，但看看当前世界的各类经济新闻，大萧条时期的种种教训仍然具有很强的警示意义。

历史上，美元在全球货币体系中的主导地位屡遭威胁，但结果总是有惊无险，美国得以继续挥霍“嚣张的特权”。今天，全世界的官方与私人投资者，仍在变本加厉地依赖美元计价的金融资产，也正是这种不可救药的依赖性，逐渐酝酿出美元陷阱的雏形。

本书回顾、分析了美元成为全球经济和货币体系核心地位的过程，并阐释了为什么在可预见的未来，美元作为避险货币、储备货币的霸权地位仍旧坚不可摧。此外，本书还披露了当代国际金融的关键问题，包括：新兴市场日益增长的影响力、货币战争、中美关系的复杂性以及国际货币基金组织等机构的作用，并为修复有缺陷的货币体系提供了新思路。

值得一提的是，书中大量的数据资料和研究成果，有来自作者埃斯瓦尔·普拉萨德在国际货币基金组织一线工作17年的洞察与分析，也有与康奈尔大学和布鲁金斯学会知名学者的共同研究，甚至还有维基解密曝光和披露的档案，让读者有机会一窥国际金融政策中一些令人匪夷所思的内幕……

本书是亚马逊创始人杰夫·贝佐斯对于亚马逊从诞生伊始到成为互联网帝国的全面思考，也是第一本由贝佐斯亲自署名并出版的作品，包含了23封写给股东的信以及贝佐斯自述亚马逊的发展历程。

• 衡量公司成功与否的最基本标准，是创造的长期股东价值。用户和股东的利益短期来看并非趋同，放眼长期，却会趋于一致。• 公司的核心在于对用户痴迷，而不是对竞争对手痴迷。因为用户永远不会满意，也会带动你前进。但痴迷于竞争者的公司如果看到对手都在身后，会把脚步放慢。• 决策分两种：1.单向门决策——决策不可逆转且事关重大，需要谨慎相待。2.双向门决策——做完决策之后如果事实证明有误，仍能够退回原处，则可以进行权力下放。• 公司的成功与否，在很大程度上将会取决于吸引和保留积极进取的员工的能力，每一个人都必须从公司主人翁的出发点进行思考，因此也必须真正扮演起主人翁的角色。• 要有大公司的体量和小公司的热情。庞大的组织保持“第一天”的生机的秘诀：发自内心对用户痴迷、抵制流于形式、拥抱外部趋势，以及高速决策。

不想在养老院、也不想在医院，而是在自己熟悉的家中、以自己的方式迎来后的时光——这恐怕是很多人对自己晚年的期许了。
在本书中，上野千鹤子通过对医疗、看护、护理等情况的全面调研，分享自己为晚年生活所做的准备，带给读者“一个人在家带着尊严离世可以实现”的信心。在老龄化社会日益临近、独居人口逐渐增多的当下，上野千鹤子的观察和心得能给我们提供一些有益借鉴。

你是否有这样的体验？拼命努力试图把一切做到最好，即便如此，还是觉得自己不够好。从不满足于自己的表现，总是将自己与他人进行比较，甚至因此陷入焦虑、抑郁。纠结于细节、患得患失，因此消耗了大量时间和精力，错过了好机会。拼尽全力追求某个目标，把自己搞得筋疲力竭，却事倍功半。

如果你有上述体验，意味着你可能有过分追求完美的倾向。每个人都想变得更好，但不恰当的努力常常成为成功和幸福的阻碍。如何实现恰如其分的完美？如何把追求完美变成我们获得成就、完善自我的动力而非限制？作者从亲密关系、身体健康、财富、事业、获得幸福等维度阐述了我们如何能够适度地追求完美，既努力向上成长，又不过分自我消耗。

90岁史学大家许倬云，用他的亲身经历告诉我们：只有往里走，才能安顿自己。如果你总感觉活着很累，那就翻开本书，从今天开始安顿自己的心。

"我生而残疾，八岁以前不能走路，在很长时间内不能做任何事。我看一堆蚂蚁从窝里出来，每只蚂蚁从大叶子上采一块扛在背上，排成一队走单线回到窝里。如此情景我看了一个小时，像看一场很有趣的戏剧，也能由此发现蚂蚁的智慧。这种方式叫“自我排遣”，自己寻找安顿的地方。"

"说实话，我这一生的日子不好过。天生残缺，到老了已经病了几十年，如果不往里走，我不可能活到今天……我们如果能够打造好自己的内心，不再追求短暂的高兴的“快”，不再追求短暂的虚荣的“乐”，我们的行为、情感就能通达天地和灵魂。"

这是著名历史学家、社会学家瞿同祖先生的代表作，也是他于学术时期用英文撰写的一部经典之作。本书由哈佛大学出版社1962年首版，为瞿同祖在世界范围内赢得了巨大声誉，至今仍是西方汉学界相关教学和研究中的书。

民间有言“天高皇帝远”，学术界也有个论题是“皇权不下县”，作为小行政单元的清代州县级地方政府，直接与普通百姓打交道，其重要性不言而喻。本书的写作目的就是描述、分析和诠释清代州县级地方政府的结构与运作。

瞿同祖先生通过各种手稿和笔记，同时参考大量的官方资料，以极简洁的文字，介绍了州县官和他的四个辅助群体，即书吏、衙役、长随、幕友的职能、地位、收入、贪赃形式和纪律控制等，强调了清代地方政府实际上是以州县官为中心的“一人政府”。此外还重点讨论了士绅阶层在地方行政中的角色。

在中国古代国家治理体系的发展和变迁中，儒家思想为什么会成为核心价值观？哪八位帝王发挥了决定性的作用？哪些制度左右着社会资源的控制和动员？……

本书是一本视角新颖的中国古代政治史，全新揭示了秦统一后帝制国家皇权系统的运营逻辑，并力图从中找寻变迁规律，揭示王朝循环的原因，总结历史得失。作者将数十位帝王的故事与大历史视野相结合，既是一部中国历代皇帝评说总集，又梳理了两千年中国政治历史，便于读者快速理解帝制中国两千年兴亡得失的机理。

“扬州”这个名字承载着上千年的历史和文化共鸣。说起扬州，那些艺术家、文人、大商人的形象，风景秀丽的水道、桥梁、园林，还有充满浪漫或悲情色彩的历史都会在脑海中涌现。这本书正是记录了扬州这方方面面的“传记”，告诉读者这座城市是如何从明清交替之际的战火中重新崛起，走向18世纪的，成为举足轻重的商业之都；又在哪些历史偶然与必然中逐渐褪色，只剩寥寥文化碎片将过去与今天相连。

作者安东篱为研究这座城市投入了十数年之功，查阅大量史书、方志以及时人诗文和笔记，为其宏大的写作架构填补了无数动人且真切的细节，还原了明清时期扬州的真实城市肌理。在这幅生动的城市图卷中，中国在帝制晚期的巨大变迁同样跃然纸上。

本书是由日本历史学家内藤湖南及其弟子冈崎文夫写就的一部中国通史。

中国历史的发展，本质上是文化的发展。根据各时代文化发展的不同内容及形式，作者将中国历史划分为上古、中世、近世三个时期，除全面介绍每个时期的重要事件与典型人物之外，还着重阐明了各个时期的制度和文化对中国历史进程的深远影响。
这种影响是通过文化扩散的波动来实现的——中国文化从中原向四周扩散，与临近的少数民族乃至周边国家持续发生碰撞和交融，这一过程贯穿了整个中国历史。

这种基于文化史观的历史分期理论，为我们重新审视中国历史提供了一种崭新的视角和思考方法。

这是一部癌症治疗10年的亲历手记，也是首本涉及跨国治疗经验的交流书。作者师永刚罹患罕见癌症肾上腺皮质癌，这个疾病发病率为百万分之一，国内没有太多的治疗方案和有效的治疗药物。为此，作者远赴美国MD安德森癌症中心看病求医，经历了10年内2次手术、5次复发转移、4次急诊、6次放疗的惊心经历，最终通过参与3次新药的临床试验获得“重生”。

面对疾病，人们能做的，是尽可能充分了解它，并赢取战胜它的时间。师永刚在书中为读者总结了成功治疗癌症需要的五大推荐要素：第1，咨询一定要全面及时，了解一些前沿信息，它会帮助你判断治疗方案的利弊得失。第2，选对医院和医生，精准了解不同医院和医生针对某一类疾病，在经验和医疗条件上的差异，可以得到迅速有效的就治。第3，要做好充分的预案，每一次治疗，都要多给自己储备一些方案，以备用。第4，调整身心状态，永远要保持耐心和一个不错的身体机能，用持久战的心态抵御每一次治疗的消耗。第5，做好资金的预算和管理，以便保证一些关键治疗的顺利实施。

五代时期政治动荡，军阀割据，混战不止。受限于时局纷乱、史料散轶，研究成果不甚丰硕。本书以史实为基，以时间为轴，为这一时期的代表人物——终结朱梁、复兴唐室的开国君主——后唐庄宗李存勖作传，并通过传主的一生勾勒出整个五代时期的历史面貌。 作者以庄宗所处的时代背景及其家族起源为开篇，详细叙述了他从幼年受宠到继承王位、从坐拥河东到逐鹿中原、从 抗衡朱梁到复兴唐室、从登基称帝到众叛亲离的兴衰际遇。短暂的四十二年人生中，李存勖曾面临诸多危险、机遇与挑战，他化解、抓住并应对了其中大部分，却倒在了后一关。 作者将李存勖的一生置于乱世背景之下，展示了他富有戏剧性的跌宕起伏的一生，也阐释了天下可以马上得之、不能马上治之的道理。

世界有什么？世界是如何变成这样的？围绕这两个问题，诺奖得主维尔切克为我们揭示了十项深刻的洞见，阐明了每个人都应该了解的物理世界。

维尔切克教授用他优美而通俗的文笔，先从八个方面介绍了人类已经取得的科学成就: 空间、间、物质的构成、万物运动的规律、材料和能源、宇宙的演化、复杂性的出现、感知能力的扩展，然后描述了人类当前面临的科学难题，比如暗物质和暗能量。在这些介绍之前，维尔切克教授向读者发出了预警：科学揭示，“宇宙是一个奇怪的地方”，或者科学诞生之前的人类建立的关于世界的经验模型全然不同。为了理解和发现自然的奥秘，我们必须学新弃旧，在思维模式上“重生”。

2021年被誉为“元宇宙”元年。毫无疑问，元宇宙已经在世界范围内掀起了巨大热潮，国际互联网巨头公司纷纷布局元宇宙，其中就有苹果、Facebook、微软、英伟达、百度、腾讯、网易等，Facebook更是一举将名字改为Meta Platforms，彰显其进军元宇宙的决心。这些席卷而来的热潮正在说明一个事实，那就是：我们正在从大数据时代真正迈入元宇宙时代，元宇宙已经在颠覆我们的生活、工作与思维方式。谁蕞先进入元宇宙，谁就将蕞先赢得未来。

随着元宇宙热潮的进一步发酵，人们对元宇宙是什么以及它将会带领人类走向何方众说纷纭。2022年，元宇宙商业之父，也是全球蕞早系统介绍元宇宙的趋势家，影响了马克·扎克伯格、比尔·盖茨、杰夫·贝佐斯等科技商业大咖的元宇宙定义者马修·鲍尔，带来了他的开创性新书《元宇宙改变一切》。在这本书中，鲍尔给出了元宇宙的明确定义，并凭借翔实的商业科技史料、深入的分析，精彩地诠释阐释了为什么要了解元宇宙、为什么要继续发展元宇宙，以及这样做的必要性和迫切性。在这本全球瞩目的新书中，马修·鲍尔将为大众厘清：什么是元宇宙？元宇宙什么时候到来？如何真正构建元宇宙？以及元宇宙将如何改变我们的工作、生活与思维方式？

史蒂芬·霍金是当代极有影响力的物理学家之一，他的生平事迹影响了无数人。近20年来，列纳德·蒙洛迪诺（Leonard Mlodinow）曾与霍金合作，并建立了深厚的友谊。在书中，我们会看到霍金倾尽全力，尝试揭开宇宙的神秘面纱，最终提出了开创性的黑洞理论，并重燃人们对宇宙学的兴趣。在书中，我们也会看到朋友眼里的霍金——由于疾病缠身，他只能以每分钟6个单词的速度交流，然而即便如此，与他交谈，仍能不时感受到他的幽默。他可以通过皱眉、微笑或仅仅扬起眉毛来传递信息。在书中，蒙洛迪诺将带我们进入一间密室，在这里，霍金会享用美酒和美食，与友人分享他对爱、死亡和残疾的感受，并沉浸在对哲学和物理学深层次问题的思考中。

蒙洛迪诺在书中描绘了霍金的趣事，比如他也会一时冲动做出选择，决定去剑河上撑篙游玩而全然不顾出游带来的风险；或是有一次，由于一家餐厅没有残疾人专用厕所，霍金故意在篱笆外小便以示抗议。通过这些趣事和实例，蒙洛迪诺向我们展示了一个爱冒险的霍金。他对这段深厚友谊的记述，不仅让我们了解物理学的本质是什么，也让我们认识到生命的本质是什么，以及人类克服困难的无限潜能。

There’s a new invisible force at work in our economic and cultural lives. It affects every advertisement we see and every product we buy, from our morning coffee to a new pair of shoes.  “Stakeholder capitalism” makes rosy promises of a better, more diverse, environmentally-friendly world, but in reality this ideology championed by America’s business and political leaders robs us of our money, our voice, and our identity.

Vivek Ramaswamy is a traitor to his class. He’s founded multibillion-dollar enterprises, led a biotech company as CEO, he became a hedge fund partner in his 20s, trained as a scientist at Harvard and a lawyer at Yale, and grew up the child of immigrants in a small town in Ohio. Now he takes us behind the scenes into corporate boardrooms and five-star conferences, into Ivy League classrooms and secretive nonprofits, to reveal the defining scam of our century.

The modern woke-industrial complex divides us as a people.  By mixing morality with consumerism, America’s elites prey on our innermost insecurities about who we really are. They sell us cheap social causes and skin-deep identities to satisfy our hunger for a cause and our search for meaning, at a moment when we as Americans lack both.

In 21st Century Monetary Policy, Ben S. Bernanke―former chair of the Federal Reserve and one of the world’s leading economists―explains the Fed’s evolution and speculates on its future. Taking a fresh look at the bank’s policymaking over the past seventy years, including his own time as chair, Bernanke shows how changes in the economy have driven the Fed’s innovations. He also lays out new challenges confronting the Fed, including the return of inflation, cryptocurrencies, increased risks of financial instability, and threats to its independence.

Beyond explaining the central bank’s new policymaking tools, Bernanke also captures the drama of moments when so much hung on the Fed’s decisions, as well as the personalities and philosophies of those who led the institution.

Nobody needs telling there isn’t enough time. We’re obsessed with our lengthening to-do lists, our overfilled inboxes, work-life balance, and the ceaseless battle against distraction; and we’re deluged with advice on becoming more productive and efficient, and “life hacks” to optimize our days. But such techniques often end up making things worse. The sense of anxious hurry grows more intense, and still the most meaningful parts of life seem to lie just beyond the horizon. Still, we rarely make the connection between our daily struggles with time and the ultimate time management problem: the challenge of how best to use our four thousand weeks.

Drawing on the insights of both ancient and contemporary philosophers, psychologists, and spiritual teachers, Oliver Burkeman delivers an entertaining, humorous, practical, and ultimately profound guide to time and time management. Rejecting the futile modern fixation on “getting everything done,” Four Thousand Weeks introduces readers to tools for constructing a meaningful life by embracing finitude, showing how many of the unhelpful ways we’ve come to think about time aren’t inescapable, unchanging truths, but choices we’ve made as individuals and as a society―and that we could do things differently.

Is power the last dirty secret or the secret to success? Both. While power carries some negative connotations, power is a tool that can be used for good or evil. Don’t blame the tool for how some people used it.
 
If fully understood and harnessed effectively, power skills and understanding become the keys to increasing salaries, job satisfaction, career advancement, organizational change, and, happiness. In 7 Rules of Power, Jeffrey Pfeffer, professor of organizational behavior at the Stanford University Graduate School of Business, provides the insights that have made both his online and on-campus classes incredibly popular—with life-changing results often achieved in 8 or 10 weeks.

In Inflection Points: How to Work and Live with Purpose, renowned executive coach and speaker Matt Spielman delivers an energizing and hands-on existential navigational tool that walks you through how to identify what really matters in life and how to achieve it. Using a powerful life transformation system called the “Game Plan System”—or GPS —you will simply use the answers to straightforward questions to reorient your perspective and refocus your efforts on realizing happiness and fulfilment.

As the ways we communicate continue to evolve, keeping pace with the latest trends in social media, including social audio like Clubhouse, the newest online video tools such as TikTok, and all the other high-tech influences, can seem an almost impossible task. How can you keep your product or service from getting lost in the digital clutter? The eighth edition of The New Rules of Marketing and PR provides everything you need to speak directly to your audience, make a strong personal connection, and generate attention for your business.

An international bestseller with nearly half a million copies sold in twenty-nine languages, this revolutionary guide gives you a proven, step-by-step plan for leveraging the power of technology to get your message seen and heard by the right people at the right time. You will learn the latest approaches for highly effective public relations, marketing, and customer communications—all at a fraction of the cost of traditional advertising!

The latest edition of The New Rules of Marketing and PR has been completely revised and updated to present the most innovative methods and cost-effective strategies. The most comprehensive update yet shows you details about the pros and cons of AI and machine learning to automate routine tasks. Your life is already AI-assisted. Your marketing should be too, but there are challenges to be aware of.

In Hot Seat, Immelt offers a rigorous and raw interrogation of himself and his tenure, detailing for the first time his proudest moments and his biggest mistakes. The most crucial component of leadership, he writes, is the willingness to make decisions. But knowing what to do is a thousand times easier than knowing when to do it. Perseverance, combined with clear communication, can ensure progress, if not perfection, he says. That won’t protect any CEO from second-guessing, but Immelt explains how he’s pushed through even the most withering criticism: by staying focused on his team and the goals they tried to achieve. As the business world continues to be rocked by stunning economic upheaval, Hot Seat “takes you into the office, head, and heart of the man who became CEO of GE on the eve of 9/11, and then led the iconic behemoth for sixteen fascinating, and often turbulent, years.

In Working Backwards, two long-serving Amazon executives reveal the principles and practices that have driven the success of one of the most extraordinary companies the world has ever known. With twenty-seven years of Amazon experience between them―much of it during the period of unmatched innovation that created products and services including Kindle, Amazon Prime, Amazon Studios, and Amazon Web Services―Bryar and Carr offer unprecedented access to the Amazon way as it was developed and proven to be repeatable, scalable, and adaptable.

With keen analysis and practical steps for applying it at your own company―no matter the size―the authors illuminate how Amazon’s fourteen leadership principles inform decision-making at all levels of the company. With a focus on customer obsession, long-term thinking, eagerness to invent, and operational excellence, Amazon’s ground-level practices ensure these characteristics are translated into action and flow through all aspects of the business.

Once one of Silicon Valley’s greatest success stories, Facebook has been under constant fire for the past five years, roiled by controversies and crises. It turns out that while the tech giant was connecting the world, they were also mishandling users’ data, spreading fake news, and amplifying dangerous, polarizing hate speech.

The company, many said, had simply lost its way. But the truth is far more complex. Leadership decisions enabled, and then attempted to deflect attention from, the crises. Time after time, Facebook’s engineers were instructed to create tools that encouraged people to spend as much time on the platform as possible, even as those same tools boosted inflammatory rhetoric, conspiracy theories, and partisan filter bubbles. And while consumers and lawmakers focused their outrage on privacy breaches and misinformation, Facebook solidified its role as the world’s most voracious data-mining machine, posting record profits, and shoring up its dominance via aggressive lobbying efforts.

Drawing on their unrivaled sources, Sheera Frenkel and Cecilia Kang take readers inside the complex court politics, alliances and rivalries within the company to shine a light on the fatal cracks in the architecture of the tech behemoth. Their explosive, exclusive reporting led them to a shocking conclusion: The missteps of the last five years were not an anomaly but an inevitability—this is how Facebook was built to perform. In a period of great upheaval, growth has remained the one constant under the leadership of Mark Zuckerberg and Sheryl Sandberg. Both have been held up as archetypes of uniquely 21^st century executives—he the tech “boy genius” turned billionaire, she the ultimate woman in business, an inspiration to millions through her books and speeches. But sealed off in tight circles of advisers and hobbled by their own ambition and hubris, each has stood by as their technology is coopted by hate-mongers, criminals and corrupt political regimes across the globe, with devastating consequences. In An Ugly Truth, they are at last held accountable. 

For over a decade, philosopher and energy expert Alex Epstein has predicted that any negative impacts of fossil fuel use on our climate will be outweighed by the unique benefits of fossil fuels to human flourishing--including their unrivaled ability to provide low-cost, reliable energy to billions of people around the world, especially the world’s poorest people.

What does the future hold? In Fossil Future, Epstein, applying his distinctive “human flourishing framework” to the latest evidence, comes to the shocking conclusion that the benefits of fossil fuels will continue to far outweigh their side effects—including climate impacts—for generations to come. The path to global human flourishing, Epstein argues, is a combination of using more fossil fuels, getting better at “climate mastery,” and establishing “energy freedom” policies that allow nuclear and other truly promising alternatives to reach their full long-term potential.

Fossil fuel companies have followed the example of other industries deflecting blame (think "guns don't kill people, people kill people") or greenwashing (think of the beverage industry's "Crying Indian" commercials of the 1970s). Meanwhile, they've blocked efforts to regulate or price carbon emissions, run PR campaigns aimed at discrediting viable alternatives, and have abdicated their responsibility in fixing the problem they've created. The result has been disastrous for our planet.

In The New Climate War, Mann argues that all is not lost. He draws the battle lines between the people and the polluters-fossil fuel companies, right-wing plutocrats, and petrostates. 

In 1981, Jack Welch took over General Electric and quickly rose to fame as the first celebrity CEO. He golfed with presidents, mingled with movie stars, and was idolized for growing GE into the most valuable company in the world. But Welch’s achievements didn’t stem from some greater intelligence or business prowess. Rather, they were the result of a sustained effort to push GE’s stock price ever higher, often at the expense of workers, consumers, and innovation. In this captivating, revelatory book, David Gelles argues that Welch single-handedly ushered in a new, cutthroat era of American capitalism that continues to this day.

Gelles chronicles Welch’s campaign to vaporize hundreds of thousands of jobs in a bid to boost profits, eviscerating the country’s manufacturing base and destabilizing the middle class. Gelles shows how Welch’s celebrated emphasis on increasing shareholder value by any means necessary (layoffs, outsourcing, offshoring, acquisitions, and buybacks, to name but a few tactics) became the norm in American business generally. He demonstrates how that approach has led to the greatest socioeconomic inequality since the Great Depression and harmed many of the very companies that have embraced it. And he shows how a generation of Welch acolytes radically transformed companies like Boeing, Home Depot, Kraft Heinz, and more. Finally, Gelles chronicles the change that is now afoot in corporate America, highlighting companies and leaders who have abandoned Welchism and are proving that it is still possible to excel in the business world without destroying livelihoods, gutting communities, and spurning regulation.